H-Index & Metrics Top Publications

H-Index & Metrics

Discipline name H-index Citations Publications World Ranking National Ranking
Business and Management H-index 72 Citations 192,912 129 World Ranking 81 National Ranking 41

Research.com Recognitions

Awards & Achievements

2015 - Fellow of the American Marketing Association

2007 - AMA-Irwin-McGraw-Hill Distinguished Marketing Educator Award, American Marketing Association

Overview

What is he best known for?

The fields of study he is best known for:

  • Marketing
  • Health care
  • Management

His primary areas of investigation include Marketing, Service quality, Service, SERVQUAL and Services marketing. His research investigates the connection between Marketing and topics such as Public relations that intersect with problems in Return on marketing investment. His work on Service level objective, Service guarantee and Loyalty business model as part of general Service quality research is frequently linked to Perception, thereby connecting diverse disciplines of science.

The various areas that Leonard L. Berry examines in his Service study include Product, Core and Competitor analysis. His SERVQUAL research includes themes of Organizational effectiveness and Public economics. His Services marketing study which covers Marketing management that intersects with Marketing mix.

His most cited work include:

  • SERVQUAL: A multiple-item scale for measuring consumer perceptions of service quality. (15852 citations)
  • A Conceptual Model of Service Quality and Its Implications for Future Research (14599 citations)
  • The behavioral consequences of service quality (7815 citations)

What are the main themes of his work throughout his whole career to date?

The scientist’s investigation covers issues in Marketing, Service, Health care, Service quality and Public relations. Many of his studies involve connections with topics such as Advertising and Marketing. His Service study combines topics from a wide range of disciplines, such as Customer satisfaction and Competitor analysis.

His biological study spans a wide range of topics, including Nursing, Quality and Family medicine. His study in the field of Customer retention, SERVQUAL and Customer advocacy also crosses realms of Perception. His Marketing management research focuses on Marketing strategy and how it connects with Digital marketing.

He most often published in these fields:

  • Marketing (44.13%)
  • Service (28.49%)
  • Health care (23.46%)

What were the highlights of his more recent work (between 2015-2021)?

  • Health care (23.46%)
  • Cancer (4.47%)
  • Service (28.49%)

In recent papers he was focusing on the following fields of study:

Leonard L. Berry mostly deals with Health care, Cancer, Service, Nursing and Service quality. The concepts of his Health care study are interwoven with issues in Psychosocial, Learned helplessness and Family medicine. Leonard L. Berry combines subjects such as Economic growth and Public relations with his study of Service.

The Public relations study combines topics in areas such as Services marketing and Service innovation. His Service quality research is multidisciplinary, incorporating elements of Value, Environmental economics and Palliative care. Quality is closely connected to Workflow in his research, which is encompassed under the umbrella topic of Cancer Care Facilities.

Between 2015 and 2021, his most popular works were:

  • When Patients and Their Families Feel Like Hostages to Health Care (30 citations)
  • Supporting the Supporters: What Family Caregivers Need to Care for a Loved One With Cancer (25 citations)
  • Lessons in Integrating Shared Decision-Making Into Cancer Care (24 citations)

In his most recent research, the most cited papers focused on:

  • Marketing
  • Health care
  • Management

Leonard L. Berry spends much of his time researching Nursing, Public relations, Cancer, Health care and Family caregivers. His study on Palliative care is often connected to Kindness as part of broader study in Nursing. His work deals with themes such as Service experience, Service innovation and Competitive dynamics, which intersect with Public relations.

His Survivorship curve and Cancer survivor study in the realm of Cancer connects with subjects such as Quantitative research and Term. His Health care research is multidisciplinary, incorporating perspectives in Social psychology and Service. His Family caregivers research integrates issues from Patient advocacy, Dyad and Reimbursement.

This overview was generated by a machine learning system which analysed the scientist’s body of work. If you have any feedback, you can contact us here.

Top Publications

SERVQUAL: A multiple-item scale for measuring consumer perceptions of service quality.

Ananthanarayanan Parasuraman;Valarie A. Zeithaml;Leonard L. Berry.
Journal of Retailing (1988)

39867 Citations

A Conceptual Model of Service Quality and Its Implications for Future Research

A. Parasuraman;Valarie A. Zeithaml;Leonard L. Berry.
Journal of Marketing (1985)

36199 Citations

The behavioral consequences of service quality

Valarie A. Zeithaml;Leonard L. Berry;Ananthanarayanan Parasuraman.
Journal of Marketing (1996)

16895 Citations

Refinement and reassessment of the SERVQUAL scale.

Ananthanarayanan Parasuraman;Leonard L. Berry;Valarie A. Zeithaml.
Journal of Retailing (1991)

8080 Citations

Reassessment of Expectations as a Comparison Standard in Measuring Service Quality: Implications for Further Research:

Ananthanarayanan Parasuraman;Valarie A. Zeithaml;Leonard L. Berry.
Journal of Marketing (1994)

6064 Citations

Marketing Services: Competing Through Quality

Leonard L. Berry;A. Parasuraman.
(1991)

6029 Citations

Relationship Marketing of Services—Growing Interest, Emerging Perspectives

Leonard L. Berry;Leonard L. Berry.
Journal of the Academy of Marketing Science (1995)

5649 Citations

Delivering quality service : balancing customer perceptions and expectations

Valarie A. Zeithaml;Ananthanarayanan Parasuraman;Leonard L. Berry.
Published in <b>1990</b> in New York (N.Y.) by Free press (1990)

5001 Citations

PROBLEMS AND STRATEGIES IN SERVICES MARKETING

Valarie A. Zeithaml;A. Parasuraman;Leonard L. Berry.
Journal of Marketing (1985)

4852 Citations

The nature and determinants of customer expectations of service

Valarie A. Zeithaml;Leonard L. Berry;Leonard L. Berry;A. Parasuraman;A. Parasuraman.
Journal of the Academy of Marketing Science (1993)

4284 Citations

Profile was last updated on December 6th, 2021.
Research.com Ranking is based on data retrieved from the Microsoft Academic Graph (MAG).
The ranking h-index is inferred from publications deemed to belong to the considered discipline.

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