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Bang Nguyen

D-Index & Metrics

Discipline name D-Index World Ranking Current World Ranking National Ranking Current National Ranking Publications Citations
Business and Management 49 1056 983 161 141 209 9204

Bang Nguyen publications per year

The chart shows the history of publications by Bang Nguyen between 2004 and 2025, highlighting the no. of papers published in each year and offering an overview of the publication velocity of this scholar. Bang Nguyen published across 22 years, from 2004 to 2025, averaging 10.4 papers a year. Output peaked at 46 publications in 2017. 7 of the 228 publications appeared in the last two years.

No. of publications
10 20 30 40
Bar chart. Horizontal axis: year, 2004 to 2025. Vertical axis: number of publications, 0 to 46. Peak 46 publications in 2017. 2004: 1 publication 2005: 0 publications 2006: 0 publications 2007: 0 publications 2008: 0 publications 2009: 0 publications 2010: 1 publication 2011: 1 publication 2012: 5 publications 2013: 8 publications 2014: 13 publications 2015: 28 publications 2016: 42 publications 2017: 46 publications 2018: 19 publications 2019: 22 publications 2020: 18 publications 2021: 7 publications 2022: 6 publications 2023: 4 publications 2024: 5 publications 2025: 2 publications
2004 2025

228 publications in total across all disciplines

View publications per year as a table
Bang Nguyen: publications per year, 2004 to 2025
Year Publications
2004 1
2005 0
2006 0
2007 0
2008 0
2009 0
2010 1
2011 1
2012 5
2013 8
2014 13
2015 28
2016 42
2017 46
2018 19
2019 22
2020 18
2021 7
2022 6
2023 4
2024 5
2025 2
Total 228
Download as CSV

Bang Nguyen publications per year - data summary

  • Bang Nguyen, a Business and Management scholar from Oxford Brookes University, has 228 publications recorded across 22 years, from 2004 to 2025.
  • The oldest publication on record dates to 2004 and the most recent to 2025.
  • The most productive year is 2017, with 46 publications.
  • The least productive years with any output are 2004, 2010 and 2011, with 1 publication each.
  • 5 of the 22 years in the span carry no publications at all (2005, 2006, 2007, 2008 and others).
  • The rate of publication averages 10.4 papers per year over the whole span, or 13.4 per year counting only the 17 years with at least one publication.
  • The last 5 years on the chart (2021-2025) hold 24 publications, 11% of the career total.
  • Split into equal eras - 2004-2011: 3 publications (0.4 per year); 2012-2019: 183 publications (22.9 per year); 2020-2025: 42 publications (7.0 per year).
  • Comparing the opening and closing eras, the overall trend of publication is rising.

Bang Nguyen publication distribution in Business and Management in 2026

The chart shows the distribution of publications by all Research.com ranked scientists in the field of Business and Management in 2026. The highlighted bar marks where Bang Nguyen sits on this spectrum.

No. of scientists
25 50 75 100
Bar chart with 82 bars. Horizontal axis: publications, 35–39 to 436+. Vertical axis: number of scientists, 0 to 122. Most scientists, 122, have 95–99 publications. The last bar groups every scientist with 436 publications or more. The highlighted bar, 205–209 publications, is where this scientist sits. 35–39 publications: 2 scientists 40–44 publications: 2 scientists 45–49 publications: 5 scientists 50–54 publications: 20 scientists 55–59 publications: 39 scientists 60–64 publications: 66 scientists 65–69 publications: 52 scientists 70–74 publications: 80 scientists 75–79 publications: 83 scientists 80–84 publications: 116 scientists 85–89 publications: 94 scientists 90–94 publications: 111 scientists 95–99 publications: 122 scientists 100–104 publications: 104 scientists 105–109 publications: 113 scientists 110–114 publications: 96 scientists 115–119 publications: 97 scientists 120–124 publications: 112 scientists 125–129 publications: 93 scientists 130–134 publications: 79 scientists 135–139 publications: 69 scientists 140–144 publications: 80 scientists 145–149 publications: 81 scientists 150–154 publications: 85 scientists 155–159 publications: 50 scientists 160–164 publications: 74 scientists 165–169 publications: 61 scientists 170–174 publications: 40 scientists 175–179 publications: 44 scientists 180–184 publications: 47 scientists 185–189 publications: 59 scientists 190–194 publications: 35 scientists 195–199 publications: 37 scientists 200–204 publications: 49 scientists 205–209 publications: 48 scientists 210–214 publications: 34 scientists 215–219 publications: 31 scientists 220–224 publications: 37 scientists 225–229 publications: 34 scientists 230–234 publications: 25 scientists 235–239 publications: 28 scientists 240–244 publications: 34 scientists 245–249 publications: 28 scientists 250–254 publications: 23 scientists 255–259 publications: 22 scientists 260–264 publications: 11 scientists 265–269 publications: 16 scientists 270–274 publications: 23 scientists 275–279 publications: 12 scientists 280–284 publications: 16 scientists 285–289 publications: 10 scientists 290–294 publications: 12 scientists 295–299 publications: 12 scientists 300–304 publications: 8 scientists 305–309 publications: 13 scientists 310–314 publications: 13 scientists 315–319 publications: 6 scientists 320–324 publications: 10 scientists 325–329 publications: 9 scientists 330–334 publications: 7 scientists 335–339 publications: 10 scientists 340–344 publications: 10 scientists 345–349 publications: 7 scientists 350–354 publications: 4 scientists 355–359 publications: 10 scientists 360–364 publications: 3 scientists 365–369 publications: 7 scientists 370–374 publications: 2 scientists 375–379 publications: 8 scientists 380–384 publications: 4 scientists 385–389 publications: 5 scientists 390–394 publications: 5 scientists 395–399 publications: 2 scientists 400–404 publications: 2 scientists 405–409 publications: 4 scientists 410–414 publications: 3 scientists 415–419 publications: 2 scientists 420–424 publications: 5 scientists 425–429 publications: 3 scientists 430–434 publications: 1 scientist 435 publications: 1 scientist 436+ publications: 100 scientists
35–39 publications 436+

This scientist: 209 publications — 78th percentile

78% of scientists in this discipline score the same or lower.

The last bar groups every scientist with 436 publications or more.

View publications distribution as a table
Number of Business and Management scientists by publication count, Research.com 2026 ranking edition. Based on 3,017 ranked scientists.
Publications Scientists This scientist
35–39 2
40–44 2
45–49 5
50–54 20
55–59 39
60–64 66
65–69 52
70–74 80
75–79 83
80–84 116
85–89 94
90–94 111
95–99 122
100–104 104
105–109 113
110–114 96
115–119 97
120–124 112
125–129 93
130–134 79
135–139 69
140–144 80
145–149 81
150–154 85
155–159 50
160–164 74
165–169 61
170–174 40
175–179 44
180–184 47
185–189 59
190–194 35
195–199 37
200–204 49
205–209 48 209
210–214 34
215–219 31
220–224 37
225–229 34
230–234 25
235–239 28
240–244 34
245–249 28
250–254 23
255–259 22
260–264 11
265–269 16
270–274 23
275–279 12
280–284 16
285–289 10
290–294 12
295–299 12
300–304 8
305–309 13
310–314 13
315–319 6
320–324 10
325–329 9
330–334 7
335–339 10
340–344 10
345–349 7
350–354 4
355–359 10
360–364 3
365–369 7
370–374 2
375–379 8
380–384 4
385–389 5
390–394 5
395–399 2
400–404 2
405–409 4
410–414 3
415–419 2
420–424 5
425–429 3
430–434 1
435 1
436+ 100
Download as CSV

Bang Nguyen publication distribution in Business and Management in 2026 - data summary

  • The chart plots the publication count of all 3,017 Business and Management scientists ranked by Research.com in 2026, grouped into 82 ranges running from 35–39 to 436+ publications.
  • Bang Nguyen, a Business and Management scholar from Oxford Brookes University, records 209 publications - the 78th percentile of the discipline.
  • 78% of ranked Business and Management scientists score the same or lower than Bang Nguyen, and about 22% score higher.
  • The median of the discipline falls in the 135–139 publications range, and Bang Nguyen ranks above the median.
  • The most crowded range is 95–99 publications, holding 122 scientists (4% of the field).
  • 52% of the field sits in the lowest quarter of the value range (up to 135–139 publications), so the distribution is heavily right-skewed and high scores are rare.
  • The final bar has no upper bound: it groups every scientist with 436 publications or more, 100 scientists in all (3% of the field).

Bang Nguyen D-index placement in Business and Management in 2026

The chart shows the D-index (discipline H-index) distribution of Business and Management scientists ranked by Research.com in 2026. The highlighted bar marks where Bang Nguyen sits on this spectrum.

No. of scientists
50 100 150
Bar chart with 60 bars. Horizontal axis: D-Index, 30 to 89+. Vertical axis: number of scientists, 0 to 171. Most scientists, 171, have 32 D-Index. The last bar groups every scientist with 89 D-Index or more. The highlighted bar, 49 D-Index, is where this scientist sits. 30 D-Index: 156 scientists 31 D-Index: 159 scientists 32 D-Index: 171 scientists 33 D-Index: 161 scientists 34 D-Index: 135 scientists 35 D-Index: 124 scientists 36 D-Index: 114 scientists 37 D-Index: 111 scientists 38 D-Index: 103 scientists 39 D-Index: 89 scientists 40 D-Index: 81 scientists 41 D-Index: 97 scientists 42 D-Index: 80 scientists 43 D-Index: 69 scientists 44 D-Index: 68 scientists 45 D-Index: 63 scientists 46 D-Index: 54 scientists 47 D-Index: 69 scientists 48 D-Index: 50 scientists 49 D-Index: 58 scientists 50 D-Index: 54 scientists 51 D-Index: 62 scientists 52 D-Index: 54 scientists 53 D-Index: 43 scientists 54 D-Index: 49 scientists 55 D-Index: 35 scientists 56 D-Index: 40 scientists 57 D-Index: 44 scientists 58 D-Index: 34 scientists 59 D-Index: 29 scientists 60 D-Index: 48 scientists 61 D-Index: 32 scientists 62 D-Index: 30 scientists 63 D-Index: 22 scientists 64 D-Index: 22 scientists 65 D-Index: 19 scientists 66 D-Index: 20 scientists 67 D-Index: 18 scientists 68 D-Index: 17 scientists 69 D-Index: 21 scientists 70 D-Index: 20 scientists 71 D-Index: 19 scientists 72 D-Index: 14 scientists 73 D-Index: 10 scientists 74 D-Index: 16 scientists 75 D-Index: 24 scientists 76 D-Index: 13 scientists 77 D-Index: 19 scientists 78 D-Index: 8 scientists 79 D-Index: 6 scientists 80 D-Index: 4 scientists 81 D-Index: 12 scientists 82 D-Index: 7 scientists 83 D-Index: 7 scientists 84 D-Index: 6 scientists 85 D-Index: 10 scientists 86 D-Index: 4 scientists 87 D-Index: 11 scientists 88 D-Index: 6 scientists 89+ D-Index: 96 scientists
30 D-Index 89+

This scientist: 49 D-Index — 67th percentile

67% of scientists in this discipline score the same or lower.

The last bar groups every scientist with 89 D-Index or more.

View D-Index distribution as a table
Number of Business and Management scientists by D-index, Research.com 2026 ranking edition. Based on 3,017 ranked scientists.
D-Index Scientists This scientist
30 156
31 159
32 171
33 161
34 135
35 124
36 114
37 111
38 103
39 89
40 81
41 97
42 80
43 69
44 68
45 63
46 54
47 69
48 50
49 58 49
50 54
51 62
52 54
53 43
54 49
55 35
56 40
57 44
58 34
59 29
60 48
61 32
62 30
63 22
64 22
65 19
66 20
67 18
68 17
69 21
70 20
71 19
72 14
73 10
74 16
75 24
76 13
77 19
78 8
79 6
80 4
81 12
82 7
83 7
84 6
85 10
86 4
87 11
88 6
89+ 96
Download as CSV

Bang Nguyen D-index placement in Business and Management in 2026 - data summary

  • The chart plots the discipline H-index (D-index) of all 3,017 Business and Management scientists ranked by Research.com in 2026, grouped into 60 ranges running from 30 to 89+ D-Index.
  • Bang Nguyen, a Business and Management scholar from Oxford Brookes University, records 49 D-Index - the 67th percentile of the discipline.
  • 67% of ranked Business and Management scientists score the same or lower than Bang Nguyen, and about 33% score higher.
  • The median of the discipline falls in the 42 D-Index range, and Bang Nguyen ranks above the median.
  • The most crowded range is 32 D-Index, holding 171 scientists (6% of the field).
  • 57% of the field sits in the lowest quarter of the value range (up to 44 D-Index), so the distribution is heavily right-skewed and high scores are rare.
  • The final bar has no upper bound: it groups every scientist with 89 D-Index or more, 96 scientists in all (3% of the field).

Overview

Bang Nguyen is affiliated with Oxford Brookes University in the United Kingdom. Their research primarily focuses on Business, Management, and Accounting, with significant contributions to subfields such as Marketing, Sociology and Political Science, Strategy and Management, Organizational Behavior and Human Resource Management, and Information Systems and Management.

Their main research topics cover a range of areas including:

  • Consumer Behavior in Brand Consumption and Identification
  • Digital Marketing and Social Media
  • Technology Adoption and User Behaviour
  • Consumer Retail Behavior Studies
  • Customer Service Quality and Loyalty
  • Innovation and Knowledge Management
  • Cloud Computing and Resource Management

Frequent publication venues for Bang Nguyen include:

  • Science & Technology Development Journal - Economics - Law and Management
  • The Bottom Line Managing Library Finances
  • SSRN Electronic Journal
  • Journal of Strategic Marketing
  • arXiv (Cornell University)

Some of their recent papers are:

  • Adoption of artificial intelligence integrated CRM system: an empirical study of Indian organizations (2020, The Bottom Line Managing Library Finances)
  • Investigating narrative involvement, parasocial interactions, and impulse buying behaviours within a second screen social commerce context (2020, International Journal of Information Management)
  • Value co-creation and social media at bottom of pyramid (BOP) (2021, The Bottom Line Managing Library Finances)
  • Understanding cloud computing success and its impact on firm performance: an integrated approach (2020, Industrial Management & Data Systems)
  • Consumer-computer interaction and in-store smart technology (IST) in the retail industry: the role of motivation, opportunity, and ability (2020, Journal of Marketing Management)

Bang Nguyen has collaborated frequently with several coauthors, including:

  • Cheng-Hao Chen
  • Ezlika M. Ghazali
  • Dilip S. Mutum
  • Sheshadri Chatterjee
  • Delia Vazquez

Best Publications

  • Full length articleWearable technologies: The role of usefulness and visibility in smartwatch adoption

    Stephanie Hui-Wen Chuah;Philipp A. Rauschnabel;Nina Krey;Bang Nguyen

  • Constituents and consequences of smart customer experience in retailing

    Sanjit Kumar Roy;Sanjit Kumar Roy;M S Balaji;Saalem Sadeque;Bang Nguyen

  • Health and cosmetics: Investigating consumers’ values for buying organic personal care products

    Ezlika Ghazali;Pat Chen Soon;Dilip S. Mutum;Bang Nguyen

  • Brand innovation and social media: Knowledge acquisition from social media, market orientation, and the moderating role of social media strategic capability ☆

    Bang Nguyen;Xiaoyu Yu;T.C. Melewar;Junsong Chen

  • Wearable technologies

    Stephanie Hui-Wen Chuah;Philipp A. Rauschnabel;Nina Krey;Bang Nguyen

  • A review of customer relationship management: successes, advances, pitfalls and futures

    Bang Nguyen;Dilip S. Mutum

  • Consumer-based chain restaurant brand equity, brand reputation, and brand trust

    Sung Ho Han;Bang Nguyen;Timothy J. Lee

  • Exploring brand identity, meaning, image, and reputation (BIMIR) in higher education: A special section

    Jane Hemsley-Brown;T.C. Melewar;Bang Nguyen;Elizabeth J. Wilson

  • Exploring the corporate image formation process

    Mai An Tran;Bang Nguyen;T.C. Melewar;Jim Bodoh

  • Pro-Environmental Behaviours and Value-Belief-Norm Theory: Assessing Unobserved Heterogeneity of Two Ethnic Groups

    Ezlika M. Ghazali;Bang Nguyen;Dilip S. Mutum;Dilip S. Mutum;Su Fei Yap

  • A framework of place branding, place image, and place reputation: Antecedents and moderators

    Pantea Foroudi;Suraksha Gupta;Philip Kitchen;Mohammad M. Foroudi

  • The Internet of Things (IoT) and marketing: the state of play, future trends and the implications for marketing

    Bang Nguyen;Lyndon Simkin

  • Responsible brands vs active brands? An examination of brand personality on brand awareness, brand trust, and brand loyalty

    Sebastian Molinillo;Arnold Japutra;Bang Nguyen;Cheng Hao Steve Chen

  • Constructing online switching barriers: examining the effects of switching costs and alternative attractiveness on e-store loyalty in online pure-play retailers

    Ezlika M. Ghazali;Bang Nguyen;Dilip S. Mutum;Amrul Asraf Mohd-Any

  • Are you providing the “right” customer experience? The case of Banca Popolare di Bari

    Philipp Klaus;Michele Gorgoglione;Daniela Buonamassa;Umberto Panniello

  • Exploring the role of the online customer experience in firms' multi-channel strategy: an empirical analysis of the retail banking services sector

    Phil Klaus;Bang Nguyen

  • Do consumers want mobile commerce? A closer look at M-shopping and technology adoption in Malaysia

    Ezlika Mohd Ghazali;Dilip S. Mutum;Jiu Hui Chong;Bang Nguyen

  • Are CRM systems ready for AI integration? A conceptual framework of organizational readiness for effective AI-CRM integration

    Sheshadri Chatterjee;Soumya Kanti Ghosh;Ranjan Chaudhuri;Bang Nguyen

  • Why do satisfied customers defect? A closer look at the simultaneous effects of switching barriers and inducements on customer loyalty

    Stephanie Hui Wen Chuah;Philipp A. Rauschnabel;Malliga Marimuthu;Ramayah Thurasamy

  • Exploring Electronic Word-of-Mouth (eWOM) in The Consumer Purchase Decision-Making Process: The Case of Online Holidays – Evidence from United Kingdom (UK) Consumers

    Cheng-Hao Chen;Bang Nguyen;Philipp “Phil” Klaus;Meng-Shan Wu

  • From awe to ecological behavior: The mediating role of connectedness to nature

    Yan Yang;Jing Hu;Fengjie Jing;Bang Nguyen

  • Internet of things capability and alliance: Entrepreneurial orientation, market orientation and product and process innovation

    Xiaoyu Yu;Bang Nguyen;Yi Chen

Frequent Co-Authors

T.C. Melewar
T.C. Melewar Middlesex University
Lyndon Simkin
Lyndon Simkin Manchester Metropolitan University
Charles Dennis
Charles Dennis Newcastle University
Pantea Foroudi
Pantea Foroudi Brunel University London
Eleonora Pantano
Eleonora Pantano University of Bristol
Suraksha Gupta
Suraksha Gupta University of the Arts London
Philipp Klaus
Philipp Klaus International University of Monaco
Yuksel Ekinci
Yuksel Ekinci University of Portsmouth
Thurasamy Ramayah
Thurasamy Ramayah Universiti Sains Malaysia
Sheshadri Chatterjee
Sheshadri Chatterjee NIIT University

External Links

Personal website of Bang Nguyen Google Scholar page

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Best Scientists Citing Bang Nguyen

Sheshadri Chatterjee

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Pantea Foroudi

Pantea Foroudi

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Publications: 28

Demetris Vrontis

Demetris Vrontis

University of Nicosia

Publications: 23

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Philipp Klaus

International University of Monaco

Publications: 13

T.C. Melewar

T.C. Melewar

Middlesex University

Publications: 13

Eleonora Pantano

Eleonora Pantano

University of Bristol

Publications: 13

Yogesh K. Dwivedi

Yogesh K. Dwivedi

King Fahd University of Petroleum and Minerals

Publications: 13

Charles Dennis

Charles Dennis

Newcastle University

Publications: 10

Justin Paul

Justin Paul

Narsee Monjee Institute of Management Studies

Publications: 10

Nripendra P. Rana

Nripendra P. Rana

Queen's University Belfast

Publications: 10

Suraksha Gupta

Suraksha Gupta

University of the Arts London

Publications: 8

Heesup Han

Heesup Han

Sejong University

Publications: 6

Amandeep Dhir

Amandeep Dhir

University of Agder

Publications: 6

John M.T. Balmer

John M.T. Balmer

Brunel University London

Publications: 6

Alkis Thrassou

Alkis Thrassou

University of Nicosia

Publications: 6

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Anil Bilgihan

Florida Atlantic University

Publications: 6

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