What is he best known for?
The fields of study he is best known for:
- Law
- Marketing
- The Internet
His primary areas of investigation include Knowledge management, Marketing, Information system, Government and Context.
Yogesh K. Dwivedi interconnects E-Government, Transparency, Information technology and Public relations in the investigation of issues within Knowledge management.
He combines subjects such as Accountability, Mainstream, Usability, Social media and Public sector with his study of Public relations.
His Marketing research is multidisciplinary, incorporating elements of Expectancy theory, Social influence, Unified theory of acceptance and use of technology and Empirical research.
The Information system study combines topics in areas such as Information management and Unit of analysis.
His biological study spans a wide range of topics, including Supply chain, Variance, Grievance and Sustainable development.
His most cited work include:
- Re-examining the Unified Theory of Acceptance and Use of Technology (UTAUT): Towards a Revised Theoretical Model (336 citations)
- e-Government Adoption Model (GAM): Differing service maturity levels (327 citations)
- Factors influencing adoption of mobile banking by Jordanian bank customers (316 citations)
What are the main themes of his work throughout his whole career to date?
His primary areas of study are Marketing, Knowledge management, Context, Public relations and Government.
Yogesh K. Dwivedi works mostly in the field of Marketing, limiting it down to concerns involving Broadband and, occasionally, Internet access.
Data science is closely connected to Information system in his research, which is encompassed under the umbrella topic of Knowledge management.
His Context research spans across into subjects like Developing country, Social influence and Information and Communications Technology.
As part of his studies on Public relations, he often connects relevant subjects like Social media.
Particularly relevant to E-Government is his body of work in Government.
He most often published in these fields:
- Marketing (29.84%)
- Knowledge management (22.24%)
- Context (18.63%)
What were the highlights of his more recent work (between 2019-2021)?
- Social media (12.66%)
- Knowledge management (22.24%)
- Marketing (29.84%)
In recent papers he was focusing on the following fields of study:
Yogesh K. Dwivedi mainly investigates Social media, Knowledge management, Marketing, Supply chain and Context.
His studies in Social media integrate themes in fields like Social psychology, Acculturation, Public relations, Brand awareness and Data science.
His Public relations research integrates issues from Government, Variety and Digital marketing.
His study looks at the intersection of Knowledge management and topics like Big data with Analytics, Industry 4.0 and Information system.
Yogesh K. Dwivedi has researched Marketing in several fields, including Social influence, Emerging markets and Profitability index.
He connects Context with Developing country in his study.
Between 2019 and 2021, his most popular works were:
- Artificial Intelligence (AI) : Multidisciplinary perspectives on emerging challenges, opportunities, and agenda for research, practice and policy (163 citations)
- Impact of COVID-19 pandemic on information management research and practice: Transforming education, work and life (64 citations)
- Setting the future of digital and social media marketing research: Perspectives and research propositions (59 citations)
In his most recent research, the most cited papers focused on:
- Law
- The Internet
- Marketing
His main research concerns Social media, Information system, Supply chain, Big data and Knowledge management.
The study incorporates disciplines such as Acculturation, Immigration, Aggression and Public relations in addition to Social media.
His studies deal with areas such as Management science, Unified theory of acceptance and use of technology and Dilemma as well as Information system.
His Supply chain study combines topics in areas such as Government and Artificial intelligence.
His work focuses on many connections between Knowledge management and other disciplines, such as Information technology, that overlap with his field of interest in Order, Scopus, Empirical research, Criticism and Risk perception.
His research in Outcome focuses on subjects like Survey data collection, which are connected to Marketing.
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