Francisco Liébana-Cabanillas is affiliated with the University of Granada in Spain. Their research primarily focuses on the fields of Business, Management and Accounting, as well as Social Sciences. Within these broad areas, their subfields of study include Sociology and Political Science, Marketing, Information Systems and Management, Management, Monitoring, Policy and Law, and Strategy and Management.
Their work covers key topics such as Technology Adoption and User Behaviour, Digital Marketing and Social Media, Consumer Retail Behavior Studies, Consumer Behavior in Brand Consumption and Identification, Environmental Education and Sustainability, Digital Platforms and Economics, and Environmental Sustainability in Business.
Francisco Liébana-Cabanillas has contributed to several academic journals with the highest number of publications appearing in the following venues:
Some of their recent papers include:
Their frequent collaborators include Elena Higueras-Castillo, Francisco Muñoz-Leiva, Sebastián Molinillo, Zoran Kalinić, and Juan F. Prados-Castillo.
Francisco J. Liébana-Cabanillas;Juan Sánchez-Fernández;Francisco Muñoz-Leiva
F. Muñoz-Leiva;S. Climent-Climent;F. Liébana-Cabanillas
Francisco Liébana-Cabanillas;Veljko Marinković;Zoran Kalinić
Nidhi Singh;Neena Sinha;Francisco J. Liébana-Cabanillas
Iviane Ramos de Luna;Francisco Liébana-Cabanillas;Juan Sánchez-Fernández;Francisco Muñoz-Leiva
Francisco Liébana-Cabanillas;Veljko Marinkovic;Iviane Ramos de Luna;Zoran Kalinic
Sebastian Molinillo;Francisco Liébana-Cabanillas;Rafael Anaya-Sánchez;Dimitrios Buhalis
Francisco Liébana-Cabanillas;Juan Sánchez-Fernández;Francisco Muñoz-Leiva
Sebastian Molinillo;Rafael Anaya-Sánchez;Francisco J. Liébana-Cabanillas
Sebastian Molinillo;Rocío Aguilar-Illescas;Rafael Anaya-Sánchez;Francisco Liébana-Cabanillas
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Francisco José Liébana-Cabanillas;Juan Sánchez-Fernández;Francisco Muñoz-Leiva
Sonali Singh;Nidhi Singh;Zoran Kalinić;Francisco J. Liébana-Cabanillas
Francisco J. Liébana-Cabanillas;Iviane Ramos de Luna;Francisco J. Montoro-Ríos
Francisco Liébana-Cabanillas;Francisco Muñoz-Leiva;J. Sánchez-Fernández
Francisco J. Liébana-Cabanillas;Francisco Muñoz-Leiva;Francisco Rejón-Guardia
Zoran Kalinic;Veljko Marinkovic;Sebastián Molinillo;Francisco Liébana-Cabanillas
Iviane Ramos-De-Luna;Francisco Montoro-Ríos;Francisco Liébana-Cabanillas
Francisco Liébana-Cabanillas;Iviane Ramos de Luna;Francisco Montoro-Ríos
Francisco Liébana-Cabanillas;Sebastian Molinillo;Miguel Ruiz-Montañez
Francisco Liébana-Cabanillas;Arnold Japutra;Sebastián Molinillo;Nidhi Singh
F. Liébana-Cabanillas;M. Alonso-Dos-Santos
F. Liébana-Cabanillas;J. Lara-Rubio
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