Robert V. Kozinets is affiliated with the University of Southern California in the United States. Their research primarily falls within the social sciences, with a strong focus on sociology and political science, marketing, gender studies, human-computer interaction, and communication.
The main topics of their work include digital marketing and social media, consumer behavior in brand consumption and identification, gender, feminism, and media, digital games and media, service and product innovation, media studies and communication, and digital communication and language.
Among the recent papers published by Robert V. Kozinets are:
Robert V. Kozinets has frequently collaborated with other researchers, including:
Their work has been published repeatedly in several venues, with notable frequency in the Proceedings of the Annual Hawaii International Conference on System Sciences, Journal of Consumer Research, Journal of Service Management, European Journal of Marketing, and Journal of Marketing.
In addition to journal articles, Robert V. Kozinets has contributed to book publications, including a work titled "Agentic Netnography" released in 2022 under the publisher New Trends in Qualitative Research.
Robert V. Kozinets
Robert V. Kozinets
Robert V Kozinets
Stephen Brown;Robert V. Kozinets;John F. Sherry
Robert V. Kozinets
Robert V. Kozinets
Robert V. Kozinets;Jay M. Handelman
Robert V. Kozinets
Robert V. Kozinets;Andrea Hemetsberger;Hope Jensen Schau
Robert Kozinets;Andrea C. Wojnicki;Sarah J. S. Wilner;Kristine De Valck
Robert V Kozinets;John F Sherry;Benet DeBerry-Spence;Adam Duhachek
Russell W Belk;Eileen Fischer;Robert V Kozinets
Robert V. Kozinets;John F. Sherry;Diana Storm;Adam Duhachek
Robert V. Kozinets
Robert V. Kozinets;Jay Handelman
Nina Diamond;John F. Jr. Sherry;Albert M. Jr. Muñiz;Mary Ann McGrath
Stefania Borghini;Nina Diamond;Robert V. Kozinets;Mary Ann McGrath
Robert Kozinets;Anthony Patterson;Rachel Ashman
Rebeca Perren;Robert V. Kozinets
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Robert V. Kozinets
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