Industrial organization, Social psychology, Marketing, Consumer behaviour and Competitor analysis are his primary areas of study. Aric Rindfleisch has included themes like Management, Relational governance, Asset specificity and Relational norms in his Industrial organization study. His Social psychology course of study focuses on Materialism and Well-being.
In general Marketing, his work in New product development is often linked to Survey data collection linking many areas of study. His Consumer behaviour study combines topics from a wide range of disciplines, such as Construct validity, Likert scale, Cross-cultural psychology and Cross-cultural studies. His research in Competitor analysis intersects with topics in Orientation, Archival research and Competition.
Aric Rindfleisch spends much of his time researching Social psychology, Marketing, Materialism, Industrial organization and Consumer behaviour. His study in the field of Creativity is also linked to topics like Perspective. His studies in Marketing integrate themes in fields like Transaction cost, Opportunism and Public relations.
The various areas that Aric Rindfleisch examines in his Materialism study include Television viewing, Advertising, Family disruption and Value. His work in Industrial organization addresses subjects such as Competitor analysis, which are connected to disciplines such as Competition and Archival research. His Consumer behaviour study integrates concerns from other disciplines, such as Sophistication, Multimedia and Product.
His primary scientific interests are in Digital Revolution, Set, World Wide Web, Marketing and 3D printing. His biological study spans a wide range of topics, including Coase theorem, Transaction cost, Positive economics and Opportunism. His study in the fields of Content sharing and User-generated content under the domain of World Wide Web overlaps with other disciplines such as Topic model and Online learning.
He works on Marketing which deals in particular with Consumer behaviour. The study incorporates disciplines such as Sharing economy and Marketing strategy in addition to Consumer behaviour. His Marketing strategy research incorporates elements of Brand equity, Advertising, Customer engagement, Expression and Happiness.
Aric Rindfleisch mainly focuses on Digital Revolution, Dominance, Information good, Market economy and Materialism. Throughout his Digital Revolution studies, Aric Rindfleisch incorporates elements of other sciences such as Coase theorem, Positive economics, Opportunism, Transaction cost and Scholarship. His Materialism research integrates issues from Social psychology and Gratitude.
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Transaction Cost Analysis: Past, Present, and Future Applications
Aric Rindfleisch;Jan B. Heide.
Journal of Marketing (1997)
Materialism and Well-Being: A Conflicting Values Perspective
James E. Burroughs;Aric Rindfleisch.
Journal of Consumer Research (2002)
The acquisition and utilization of information in new product alliances: A strength-of-ties perspective
Aric Rindfleisch;Christine Moorman.
Cross-Sectional Versus Longitudinal Survey Research: Concepts, Findings and Guidelines
Aric Rindfleisch;Alan J . Malter;Shankar Ganesan;Christine Moorman.
Emotional Branding and the Strategic Value of the Doppelgänger Brand Image
Craig J. Thompson;Aric Rindfleisch;Zeynep Arsel.
Journal of Marketing (2006)
Family structure, materialism, and compulsive consumption
Aric Rindfleisch;James E. Burroughs;Frank Denton.
Journal of Consumer Research (1997)
Customer Co-Creation : A Typology and Research Agenda
Matthew S. O’Hern;Aric Rindfleisch.
Do Reverse-Worded Items Confound Measures in Cross-Cultural Consumer Research? The Case of the Material Values Scale
Nancy Wong;Aric Rindfleisch;James E. Burroughs.
Journal of Consumer Research (2003)
Interfirm Cooperation and Customer Orientation
Aric Rindfleisch;Christine Moorman.
Consumer Behavior in a Multichannel, Multimedia Retailing Environment
Utpal M. Dholakia;Barbara E. Kahn;Randy Reeves;Aric Rindfleisch;Aric Rindfleisch.
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