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D-Index & Metrics

Social Sciences and Humanities

D-Index
36
Citations
8263
World Ranking
6390
National Ranking
3077

Cornelia Pechmann publication distribution in Social Sciences and Humanities in 2026

The chart shows the distribution of publications by all Research.com ranked scientists in the field of Social Sciences and Humanities in 2026. The highlighted bar marks where Cornelia Pechmann sits on this spectrum.

44–53 publications: 28 scientists 54–63 publications: 61 scientists 64–73 publications: 161 scientists 74–83 publications: 225 scientists 84–93 publications: 301 scientists 94–103 publications: 390 scientists 104–113 publications: 406 scientists 114–123 publications: 474 scientists 124–133 publications: 453 scientists 134–143 publications: 434 scientists 144–153 publications: 407 scientists 154–163 publications: 411 scientists 164–173 publications: 391 scientists 174–183 publications: 313 scientists 184–193 publications: 319 scientists 194–203 publications: 304 scientists 204–213 publications: 285 scientists 214–223 publications: 246 scientists 224–233 publications: 213 scientists 234–243 publications: 170 scientists 244–253 publications: 167 scientists 254–263 publications: 162 scientists 264–273 publications: 138 scientists 274–283 publications: 138 scientists 284–293 publications: 113 scientists 294–303 publications: 106 scientists 304–313 publications: 95 scientists 314–323 publications: 101 scientists 324–333 publications: 81 scientists 334–343 publications: 69 scientists 344–353 publications: 56 scientists 354–363 publications: 36 scientists 364–373 publications: 42 scientists 374–383 publications: 41 scientists 384–393 publications: 44 scientists 394–403 publications: 27 scientists 404–413 publications: 30 scientists 414–423 publications: 20 scientists 424–433 publications: 29 scientists 434–443 publications: 29 scientists 444–453 publications: 25 scientists 454–463 publications: 19 scientists 464–473 publications: 21 scientists 474–483 publications: 11 scientists 484–493 publications: 17 scientists 494–503 publications: 7 scientists 504–513 publications: 6 scientists 514–523 publications: 12 scientists 524–533 publications: 10 scientists 534–543 publications: 7 scientists 544–553 publications: 6 scientists 554–563 publications: 12 scientists 564–569 publications: 8 scientists 570+ publications: 100 scientists
44 publications 570+

This scientist: 93 publications — 10th percentile

10% of scientists in this discipline score the same or lower.

The last bar groups every scientist with 570 publications or more.

Cornelia Pechmann D-index placement in Social Sciences and Humanities in 2026

The chart shows the D-index (discipline H-index) distribution of Social Sciences and Humanities scientists ranked by Research.com in 2026. The highlighted bar marks where Cornelia Pechmann sits on this spectrum.

30 D-Index: 177 scientists 31 D-Index: 210 scientists 32 D-Index: 222 scientists 33 D-Index: 188 scientists 34 D-Index: 181 scientists 35 D-Index: 243 scientists 36 D-Index: 261 scientists 37 D-Index: 272 scientists 38 D-Index: 278 scientists 39 D-Index: 300 scientists 40 D-Index: 297 scientists 41 D-Index: 308 scientists 42 D-Index: 313 scientists 43 D-Index: 300 scientists 44 D-Index: 269 scientists 45 D-Index: 260 scientists 46 D-Index: 228 scientists 47 D-Index: 251 scientists 48 D-Index: 203 scientists 49 D-Index: 186 scientists 50 D-Index: 187 scientists 51 D-Index: 166 scientists 52 D-Index: 138 scientists 53 D-Index: 141 scientists 54 D-Index: 131 scientists 55 D-Index: 137 scientists 56 D-Index: 109 scientists 57 D-Index: 129 scientists 58 D-Index: 95 scientists 59 D-Index: 105 scientists 60 D-Index: 106 scientists 61 D-Index: 86 scientists 62 D-Index: 94 scientists 63 D-Index: 77 scientists 64 D-Index: 79 scientists 65 D-Index: 59 scientists 66 D-Index: 68 scientists 67 D-Index: 51 scientists 68 D-Index: 49 scientists 69 D-Index: 40 scientists 70 D-Index: 43 scientists 71 D-Index: 40 scientists 72 D-Index: 50 scientists 73 D-Index: 46 scientists 74 D-Index: 43 scientists 75 D-Index: 45 scientists 76 D-Index: 45 scientists 77 D-Index: 30 scientists 78 D-Index: 25 scientists 79 D-Index: 31 scientists 80 D-Index: 29 scientists 81 D-Index: 18 scientists 82 D-Index: 21 scientists 83 D-Index: 26 scientists 84 D-Index: 15 scientists 85 D-Index: 15 scientists 86 D-Index: 19 scientists 87 D-Index: 19 scientists 88 D-Index: 12 scientists 89 D-Index: 7 scientists 90 D-Index: 19 scientists 91 D-Index: 20 scientists 92 D-Index: 13 scientists 93 D-Index: 9 scientists 94 D-Index: 13 scientists 95 D-Index: 8 scientists 96 D-Index: 7 scientists 97 D-Index: 6 scientists 98 D-Index: 6 scientists 99 D-Index: 6 scientists 100+ D-Index: 97 scientists
30 D-Index 100+

This scientist: 36 D-Index — 19th percentile

19% of scientists in this discipline score the same or lower.

The last bar groups every scientist with 100 D-Index or more.

Overview

Cornelia Pechmann is affiliated with the University of California, Irvine in the United States. Their research focuses on social sciences, with significant contributions in subfields including sociology and political science, marketing, communication, general health professions, and physiology. The work spans a variety of topics related to social media, health behaviors, and consumer dynamics.

The scientist's recent publications cover diverse themes such as health research recruitment, online support groups, and consumer psychology. Key papers include:

  • Facebook Recruitment Using Zip Codes to Improve Diversity in Health Research: Longitudinal Observational Study, 2020, published in the Journal of Medical Internet Research
  • Perceived Costs versus Actual Benefits of Demographic Self-Disclosure in Online Support Groups, 2020, published in the Journal of Consumer Psychology
  • Undergraduate Support for University Smoke-Free and Vape-Free Campus Policies and Student Engagement: A Quasi-Experimental Intervention, 2020, published in the Journal of American College Health
  • Responsible Research in Business and Management (RRBM) and the Journal of Public Policy & Marketing: Connected Through Impact, 2021, published in the Journal of Public Policy & Marketing
  • Buddies as In-Group Influencers in Online Support Groups: A Social Network Analysis of Processes and Outcomes, 2022, published in the Journal of Interactive Marketing

Frequent coauthors collaborating with Cornelia Pechmann include Judith J. Prochaska, David S. Timberlake, Douglas Calder, Joshua Rhee, and Alisa A. Padon.

Publications by Pechmann have appeared predominantly in venues such as the SSRN Electronic Journal, the Journal of the Association for Consumer Research, the Journal of Medical Internet Research, the Journal of Consumer Psychology, and the Journal of American College Health.

Main fields of study pursued by this researcher center on social sciences, featuring work that crosses into marketing and communication, as well as health-related professions and physiology.

Research topics addressed comprise:

  • Social Media and Politics
  • Smoking Behavior and Cessation
  • Impact of Technology on Adolescents
  • Media Influence and Health
  • Cannabis and Cannabinoid Research
  • Consumer Retail Behavior Studies
  • Misinformation and Its Impacts

Best Publications

  • What to Convey in Antismoking Advertisements for Adolescents: The Use of Protection Motivation Theory to Identify Effective Message Themes

    Cornelia Pechmann;Guangzhi Zhao;Marvin E. Goldberg;Ellen Thomas Reibling

  • Advertising Repetition: A Critical Review of Wearin and Wearout

    Cornelia Pechmann;David W. Stewart

  • The Impact of Regulatory Focus on Adolescents' Response to Antismoking Advertising Campaigns

    Guangzhi Zhao;Cornelia Pechmann

  • Transformative Consumer Research: For Personal and Collective Well-Being

    David Glen Mick;Simone Pettigrew;Cornelia (Connie) Pechmann;Cornelia (Connie) Pechmann;Julie L. Ozanne

  • Impulsive and Self-Conscious: Adolescents' Vulnerability to Advertising and Promotion

    Cornelia Pechmann;Linda Levine;Sandra Loughlin;Frances Leslie

  • The Effects of Comparative Advertising on Attention, Memory, and Purchase Intentions

    Cornelia Pechmann;David W. Stewart

  • Smoking Scenes in Movies and Antismoking Advertisements Before Movies: Effects on Youth

    Cornelia Pechmann;Chuan-Fong Shih

  • The Use of Comparative Advertising for Brand Positioning: Association versus Differentiation

    Cornelia Pechmann;S. Ratneshwar

  • Goal-Derived Categories and the Antecedents of Across-Category Consideration

    S. Ratneshwar;Cornelia Pechmann;Allan D. Shocker

  • An Experimental Investigation of the Joint Effects of Advertising and Peers on Adolescents' Beliefs and Intentions about Cigarette Consumption

    Cornelia Pechmann;Susan J. Knight

  • Goal-Derived Categories: The Role of Personal and Situational Goals in Category Representations

    S. Ratneshwar;Lawrence W. Barsalou;Cornelia Pechmann;Melissa Moore

  • Predicting when Two-Sided Ads will be More Effective than One-Sided Ads: The Role of Correlational and Correspondent Inferences:

    Cornelia Pechmann

  • The Effects of Antismoking and Cigarette Advertising on Young Adolescents' Perceptions of Peers Who Smoke

    Cornelia Pechmann;S. Ratneshwar

  • Antismoking Advertisements for Youths: An Independent Evaluation of Health, Counter-Industry, and Industry Approaches

    Cornelia Pechmann;Ellen T. Reibling

  • Consumer Covariation Judgments: Theory or Data Driven?

    Cornelia Pechmann;S. Ratneshwar

  • Twitter=quitter? An analysis of Twitter quit smoking social networks

    Judith J Prochaska;Cornelia Pechmann;Romina Kim;James M Leonhardt

  • Origins, Qualities, and Envisionments of Transformative Consumer Research

    David Glen Mick;Simone Pettigrew;Cornelia Pechmann;Julie L. Ozanne

  • A Comparison of Health Communication Models: Risk Learning Versus Stereotype Priming

    Cornelia Pechmann

  • Creating Boundary-Breaking, Marketing-Relevant Consumer Research:

    Deborah J. MacInnis;Vicki G. Morwitz;Simona Botti;Donna L. Hoffman

  • Anti-smoking advertising campaigns targeting youth: case studies from USA and Canada

    Cornelia Pechmann;Ellen Thomas Reibling

  • Avoiding the risk of responsibility by seeking uncertainty: Responsibility aversion and preference for indirect agency when choosing for others

    James M. Leonhardt;L. Robin Keller;Cornelia Pechmann

Frequent Co-Authors

Judith J. Prochaska
Judith J. Prochaska Stanford University
Julie L. Ozanne
Julie L. Ozanne University of Melbourne
S. Ratneshwar
S. Ratneshwar University of Missouri
Simone Pettigrew
Simone Pettigrew George Institute for Global Health
David Glen Mick
David Glen Mick University of Virginia
David W. Stewart
David W. Stewart Loyola Marymount University
Kevin L. Delucchi
Kevin L. Delucchi University of California, San Francisco
Robert V. Kozinets
Robert V. Kozinets University of Southern California
J. Craig Andrews
J. Craig Andrews Marquette University
Christopher S. Carpenter
Christopher S. Carpenter Vanderbilt University

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