Janet Hoek mainly investigates Advertising, Marketing, Social psychology, Health promotion and Thematic analysis. Her research in Advertising intersects with topics in Psychological intervention, Focus group, Affect and Packaging and labeling. Her studies deal with areas such as Plain packaging, Tobacco industry and Insignia as well as Packaging and labeling.
Her Tobacco industry course of study focuses on Social environment and Environmental health. Her study in the fields of Consumer behaviour and Consumer survey under the domain of Marketing overlaps with other disciplines such as Food and drug administration and Direct-to-consumer advertising. Janet Hoek has researched Social psychology in several fields, including Discrete choice, Social change, Cognition, Government and Beneficiary.
Her main research concerns Advertising, Marketing, Environmental health, Tobacco control and Tobacco industry. Her research investigates the connection with Advertising and areas like Packaging and labeling which intersect with concerns in Quitline and Focus group. Her study in Marketing is interdisciplinary in nature, drawing from both Government, Promotion and Legislation.
Her study explores the link between Environmental health and topics such as Young adult that cross with problems in Social psychology. Her research in Tobacco control tackles topics such as Public policy which are related to areas like Public opinion. In most of her Tobacco industry studies, her work intersects topics such as Public relations.
Her primary scientific interests are in Environmental health, Public policy, Marketing, Advertising and Young adult. The study incorporates disciplines such as Disease burden, Focus group and Packaging and labeling in addition to Environmental health. Her Public policy research includes elements of Tobacco industry, Public economics and Demographic economics.
Her research in Marketing intersects with topics in Psychological intervention, American tobacco, Government, Judgement and Harm. In her study, which falls under the umbrella issue of Government, Value is strongly linked to Legislature. Her studies deal with areas such as Never smokers, MEDLINE and Family medicine as well as Young adult.
Marketing, Environmental health, Young adult, Government and Public policy are her primary areas of study. Her work carried out in the field of Marketing brings together such families of science as Judgement, American tobacco and Harm. The concepts of her Harm study are interwoven with issues in Psychological intervention, Promotion, Food marketing, Action and Contradiction.
Her Environmental health research incorporates elements of Never smokers and Focus group. Her Young adult research integrates issues from Mental health, Mental illness, Ethnic group and Anxiety. Her Government study which covers Legislation that intersects with Tobacco control and Value.
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An Investigation of Factors Associated With Student Participation in Study Abroad
Stephanie Doyle;Philip Gendall;Luanna H. Meyer;Janet Hoek.
Journal of Studies in International Education (2010)
Regulation, public health and social marketing: a behaviour change trinity
Janet Hoek;Sandra C. Jones.
Journal of Social Marketing (2011)
Market segmentation: A search for the Holy Grail?
Janet Hoek;Philip Gendall;Don Esslemont.
Journal of Marketing Practice: Applied Marketing Science (1996)
A Systematic Review on the Impact of Point-of-Sale Tobacco Promotion on Smoking
Lindsay Robertson;Rob McGee;Louise Marsh;Janet Hoek.
Nicotine & Tobacco Research (2015)
Sponsorship and advertising: a comparison of their effects
Janet Hoek;Philip Gendall;Michelle Jeffcoat;David Orsman.
Journal of Marketing Communications (1997)
Ambush Marketing: A Critical Review and Some Practical Advice
Dean Crow;Janet Hoek.
(2003)
Effects of dissuasive packaging on young adult smokers
Janet Hoek;Christiane Wong;Philip Gendall;Jordan Louviere.
Tobacco Control (2011)
THE BEHAVIOR OF RESPONDENTS, NONRESPONDENTS, AND REFUSERS ACROSS MAIL SURVEYS
Mike Brennan;Janet Hoek.
Public Opinion Quarterly (1992)
How do tobacco retail displays affect cessation attempts? Findings from a qualitative study
J Hoek;H Gifford;G Pirikahu;G Thomson.
Tobacco Control (2010)
Advertising and obesity: a behavioral perspective.
Janet Hoek;Philip Gendall.
Journal of Health Communication (2006)
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