Christian Grönroos is affiliated with the Hanken School of Economics in Finland. Their research spans the field of Business, Management and Accounting, with a particular focus on Marketing, Organizational Behavior and Human Resource Management, Management Information Systems, Strategy and Management, as well as Sociology and Political Science.
The subfields in which Grönroos is active include:
The main topics covered in their work reflect several areas of business and service innovation:
Grönroos has published in several academic venues, contributing primarily to journals focused on services and business research. Frequent publication venues include:
Their recent papers demonstrate involvement in topics related to service marketing, value creation, and operational management. Selected recent works are:
Grönroos has collaborated with various co-authors across their research projects. Frequent co-authors include:
Christian Grönroos
Christian Grönroos
Christian Grönroos
Christian Grönroos
Annika Ravald;Christian Grönroos
Christian Gronroos
Christian Grönroos;Päivi Voima
Christian Grönroos
Christian Grönroos
Christian Grönroos
Kaj Storbacka;Tore Strandvik;Christian Grönroos
Christian Grönroos
Christian Gronroos
Christian Grönroos
Christian Grönroos
Christian Grönroos
Christian Grönroos
Christian Grönroos
Christian Grönroos
C. Gronroos
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