What is he best known for?
The fields of study he is best known for:
- Marketing
- Management
- Finance
Timothy L. Keiningham spends much of his time researching Customer satisfaction, Marketing, Customer retention, Loyalty business model and Customer advocacy.
Timothy L. Keiningham usually deals with Customer satisfaction and limits it to topics linked to Word of mouth and Revenue growth, Revenue, Net Promoter and Metric.
His Marketing and Service quality and Quality investigations all form part of his Marketing research activities.
His Service quality study integrates concerns from other disciplines, such as Quality policy and Quality management.
In his study, Service is inextricably linked to Consumer behaviour, which falls within the broad field of Customer retention.
His research in Loyalty business model intersects with topics in Loyalty and Relationship marketing.
His most cited work include:
- Return on quality (ROQ): Making service quality financially accountable (1344 citations)
- A Longitudinal Analysis of Customer Satisfaction and Share of Wallet: Investigating the Moderating Effect of Customer Characteristics (468 citations)
- The value of different customer satisfaction and loyalty metrics in predicting customer retention, recommendation, and share‐of‐wallet (259 citations)
What are the main themes of his work throughout his whole career to date?
His primary scientific interests are in Marketing, Customer satisfaction, Customer retention, Loyalty business model and Loyalty.
Marketing is a component of his Share of wallet, Customer delight, Consumer behaviour, Service quality and Net Promoter studies.
His Service quality study contributes to a more complete understanding of Quality.
His biological study spans a wide range of topics, including Word of mouth, Advertising and Service.
His research combines Customer advocacy and Customer retention.
The study incorporates disciplines such as Valuation and Relationship marketing in addition to Customer lifetime value.
He most often published in these fields:
- Marketing (64.37%)
- Customer satisfaction (50.57%)
- Customer retention (29.89%)
What were the highlights of his more recent work (between 2016-2020)?
- Marketing (64.37%)
- Service (13.79%)
- Context (10.34%)
In recent papers he was focusing on the following fields of study:
His primary areas of investigation include Marketing, Service, Context, Knowledge management and Conceptualization.
His work in the fields of Marketing, such as Share of wallet, Customer satisfaction and Loyalty business model, overlaps with other areas such as Operationalization and Adam smith.
His Share of wallet study combines topics from a wide range of disciplines, such as Credit history and Credit rating.
Timothy L. Keiningham has researched Customer satisfaction in several fields, including Customer delight and Customer intelligence.
His Service research includes themes of Tertiary sector of the economy and Engineering management.
His Conceptualization research is multidisciplinary, incorporating perspectives in Service experience and Optimal distinctiveness theory.
Between 2016 and 2020, his most popular works were:
- The interplay of customer experience and commitment (29 citations)
- Moving the customer experience field forward : introducing the Touchpoints, Context, Qualities (TCQ) nomenclature (26 citations)
- A roadmap for driving customer word-of-mouth (24 citations)
In his most recent research, the most cited papers focused on:
- Marketing
- Management
- Finance
His scientific interests lie mostly in Knowledge management, Context, Customer experience, Conceptualization and Business model.
His research in Knowledge management intersects with topics in Customer reference program, Customer retention, Customer delight, Customer advocacy and Customer satisfaction.
He interconnects Customer experience management, Service experience and Marketing strategy in the investigation of issues within Customer experience.
His biological study spans a wide range of topics, including Space, Service and Service innovation.
Business model is closely attributed to Service in his research.
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