World's Best Scientists 2026 revealed!

D-Index & Metrics

Business and Management

D-Index
55
Citations
24231
World Ranking
715
National Ranking
314

Overview

Xueming Luo is affiliated with Temple University in the United States. Their research primarily focuses on the intersection of business, management, and accounting, with a particular emphasis on marketing and digital platforms. Luo's scholarly contributions span multiple subfields, including marketing, sociology and political science, strategy and management, management science and operations research, and organizational behavior and human resource management.

The main topics covered in Luo's work include consumer market behavior and pricing, consumer retail behavior studies, digital marketing and social media, the sharing economy and platforms, digital platforms and economics, consumer behavior related to brand consumption and identification, and AI and HR technologies.

Luo has published extensively, with a total of 43 publications in business and management sciences. Frequent publication venues for Luo's research include:

  • SSRN Electronic Journal
  • Marketing Science
  • Strategic Management Journal
  • Journal of Marketing
  • Information Systems Research

Recent papers showcasing Luo's research contributions include:

  • "When and How Artificial Intelligence Augments Employee Creativity," 2023, Academy of Management Journal
  • "The Janus face of artificial intelligence feedback: Deployment versus disclosure effects on employee performance," 2021, Strategic Management Journal
  • "The Impact of Platform Protection Insurance on Buyers and Sellers in the Sharing Economy: A Natural Experiment," 2020, Journal of Marketing
  • "The Double-Edged Effects of E-Commerce Cart Retargeting: Does Retargeting Too Early Backfire?," 2020, Journal of Marketing
  • "Frontiers: How Support for Black Lives Matter Impacts Consumer Responses on Social Media," 2022, Marketing Science

Throughout their career, Luo has collaborated with several frequent co-authors, including Nan Jia, Siliang Tong, Zhijie Lin, Marco Shaojun Qin, and Fang Zheng. The collaboration counts range from four to six papers with these researchers, indicating ongoing research partnerships.

Best Publications

  • Corporate Social Responsibility, Customer Satisfaction, and Market Value

    Xueming Luo;C.B . Bhattacharya

  • Internationalization and the performance of born-global SMEs: the mediating role of social networks

    Lianxi Zhou;Wei Ping Wu;Xueming Luo

  • The Debate over Doing Good: Corporate Social Performance, Strategic Marketing Levers, and Firm-Idiosyncratic Risk

    Xueming Luo;C.B . Bhattacharya

  • Social Media and Firm Equity Value

    Xueming Luo;Jie Zhang;Wenjing Duan

  • Neglected Outcomes of Customer Satisfaction

    Xueming Luo;Christian Homburg

  • Cross-Functional “Coopetition”: The Simultaneous Role of Cooperation and Competition Within Firms

    Xueming Luo;Rebecca J. Slotegraaf;Xing Pan

  • Corporate social performance, analyst stock recommendations, and firm future returns

    Xueming Luo;Heli Wang;Sascha Raithel;Qinqin Zheng

  • Frontiers: Machines vs. Humans: The Impact of Artificial Intelligence Chatbot Disclosure on Customer Purchases

    Xueming Luo;Siliang Tong;Zheng Fang;Zhe Qu

  • Trust production and privacy concerns on the Internet

    Xueming Luo

  • How Does Shopping With Others Influence Impulsive Purchasing

    Xueming Luo

  • Integrating customer orientation, corporate entrepreneurship, and learning orientation in organizations-in-transition: an empirical study

    Sandra S Liu;Xueming Luo;Yi-Zheng Shi

  • When and How Artificial Intelligence Augments Employee Creativity

    Unknown

  • Mobile Ad Effectiveness: Hyper-Contextual Targeting with Crowdedness

    Michelle Andrews;Xueming Luo;Zheng Fang;Anindya Ghose

  • Quantifying the Long-Term Impact of Negative Word of Mouth on Cash Flows and Stock Prices

    Xueming Luo

  • Working with Rivals: The Impact of Competitor Alliances on Financial Performance

    Xueming Luo;Aric Rindfleisch;David K . Tse

  • Evaluating the profitability and marketability efficiency of large banks: An application of data envelopment analysis

    Xueming Luo

  • Uses and Gratifications Theory and E-Consumer Behaviors

    Unknown

  • Mobile Targeting

    Xueming Luo;Michelle Andrews;Zheng Fang;Chee Wei Phang

  • Geo-conquesting: Competitive locational targeting of mobile promotions

    Nathan M. Fong;Zheng Fang;Xueming Luo

  • Consumer Negative Voice and Firm-Idiosyncratic Stock Returns

    Xueming Luo

  • Marketing's Credibility: A Longitudinal Investigation of Marketing Communication Productivity and Shareholder Value

    Xueming Luo;Naveen Donthu

  • Market-oriented organizations in an emerging economy: A study of missing links

    Sandra S Liu;Xueming Luo;Yi-Zheng Shi

  • The Janus face of artificial intelligence feedback: Deployment versus disclosure effects on employee performance

    Siliang Tong;Nan Jia;Xueming Luo;Zheng Fang

Frequent Co-Authors

Jean-Pierre Dubé
Jean-Pierre Dubé University of Chicago
Christian Homburg
Christian Homburg University of Mannheim
C. B. Bhattacharya
C. B. Bhattacharya University of Pittsburgh
Naveen Donthu
Naveen Donthu Georgia State University
Lianxi Zhou
Lianxi Zhou Brock University
P. K. Kannan
P. K. Kannan University of Maryland, College Park
Anindya Ghose
Anindya Ghose New York University
Aric Rindfleisch
Aric Rindfleisch University of Illinois at Urbana-Champaign
David K. Tse
David K. Tse Hang Seng University of Hong Kong
Thomas P. Novak
Thomas P. Novak George Washington University

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