World's Best Scientists 2026 revealed!
Christian Homburg

Christian Homburg

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Business and Management
Germany
2026

D-Index & Metrics

Business and Management

D-Index
95
Citations
47517
World Ranking
67
National Ranking
5

Christian Homburg publication distribution in Business and Management in 2026

The chart shows the distribution of publications by all Research.com ranked scientists in the field of Business and Management in 2026. The highlighted bar marks where Christian Homburg sits on this spectrum.

35–39 publications: 2 scientists 40–44 publications: 2 scientists 45–49 publications: 5 scientists 50–54 publications: 20 scientists 55–59 publications: 39 scientists 60–64 publications: 66 scientists 65–69 publications: 52 scientists 70–74 publications: 80 scientists 75–79 publications: 83 scientists 80–84 publications: 115 scientists 85–89 publications: 94 scientists 90–94 publications: 111 scientists 95–99 publications: 122 scientists 100–104 publications: 104 scientists 105–109 publications: 113 scientists 110–114 publications: 96 scientists 115–119 publications: 97 scientists 120–124 publications: 112 scientists 125–129 publications: 93 scientists 130–134 publications: 79 scientists 135–139 publications: 69 scientists 140–144 publications: 80 scientists 145–149 publications: 81 scientists 150–154 publications: 85 scientists 155–159 publications: 50 scientists 160–164 publications: 74 scientists 165–169 publications: 61 scientists 170–174 publications: 40 scientists 175–179 publications: 44 scientists 180–184 publications: 47 scientists 185–189 publications: 59 scientists 190–194 publications: 35 scientists 195–199 publications: 37 scientists 200–204 publications: 49 scientists 205–209 publications: 48 scientists 210–214 publications: 34 scientists 215–219 publications: 31 scientists 220–224 publications: 37 scientists 225–229 publications: 34 scientists 230–234 publications: 25 scientists 235–239 publications: 28 scientists 240–244 publications: 34 scientists 245–249 publications: 28 scientists 250–254 publications: 23 scientists 255–259 publications: 22 scientists 260–264 publications: 11 scientists 265–269 publications: 16 scientists 270–274 publications: 23 scientists 275–279 publications: 12 scientists 280–284 publications: 16 scientists 285–289 publications: 10 scientists 290–294 publications: 12 scientists 295–299 publications: 12 scientists 300–304 publications: 8 scientists 305–309 publications: 13 scientists 310–314 publications: 13 scientists 315–319 publications: 6 scientists 320–324 publications: 10 scientists 325–329 publications: 9 scientists 330–334 publications: 7 scientists 335–339 publications: 10 scientists 340–344 publications: 10 scientists 345–349 publications: 7 scientists 350–354 publications: 4 scientists 355–359 publications: 10 scientists 360–364 publications: 3 scientists 365–369 publications: 7 scientists 370–374 publications: 2 scientists 375–379 publications: 8 scientists 380–384 publications: 4 scientists 385–389 publications: 5 scientists 390–394 publications: 5 scientists 395–399 publications: 2 scientists 400–404 publications: 2 scientists 405–409 publications: 4 scientists 410–414 publications: 3 scientists 415–419 publications: 2 scientists 420–424 publications: 5 scientists 425–429 publications: 3 scientists 430–434 publications: 1 scientists 435 publications: 1 scientists 436+ publications: 100 scientists
35 publications 436+

This scientist: 858 publications — 100th percentile

100% of scientists in this discipline score the same or lower.

The last bar groups every scientist with 436 publications or more.

Christian Homburg D-index placement in Business and Management in 2026

The chart shows the D-index (discipline H-index) distribution of Business and Management scientists ranked by Research.com in 2026. The highlighted bar marks where Christian Homburg sits on this spectrum.

30 D-Index: 156 scientists 31 D-Index: 159 scientists 32 D-Index: 171 scientists 33 D-Index: 161 scientists 34 D-Index: 135 scientists 35 D-Index: 124 scientists 36 D-Index: 114 scientists 37 D-Index: 111 scientists 38 D-Index: 103 scientists 39 D-Index: 89 scientists 40 D-Index: 81 scientists 41 D-Index: 97 scientists 42 D-Index: 80 scientists 43 D-Index: 69 scientists 44 D-Index: 67 scientists 45 D-Index: 63 scientists 46 D-Index: 54 scientists 47 D-Index: 69 scientists 48 D-Index: 50 scientists 49 D-Index: 58 scientists 50 D-Index: 54 scientists 51 D-Index: 62 scientists 52 D-Index: 54 scientists 53 D-Index: 43 scientists 54 D-Index: 49 scientists 55 D-Index: 35 scientists 56 D-Index: 40 scientists 57 D-Index: 44 scientists 58 D-Index: 34 scientists 59 D-Index: 29 scientists 60 D-Index: 48 scientists 61 D-Index: 32 scientists 62 D-Index: 30 scientists 63 D-Index: 22 scientists 64 D-Index: 22 scientists 65 D-Index: 19 scientists 66 D-Index: 20 scientists 67 D-Index: 18 scientists 68 D-Index: 17 scientists 69 D-Index: 21 scientists 70 D-Index: 20 scientists 71 D-Index: 19 scientists 72 D-Index: 14 scientists 73 D-Index: 10 scientists 74 D-Index: 16 scientists 75 D-Index: 24 scientists 76 D-Index: 13 scientists 77 D-Index: 19 scientists 78 D-Index: 8 scientists 79 D-Index: 6 scientists 80 D-Index: 4 scientists 81 D-Index: 12 scientists 82 D-Index: 7 scientists 83 D-Index: 7 scientists 84 D-Index: 6 scientists 85 D-Index: 10 scientists 86 D-Index: 4 scientists 87 D-Index: 11 scientists 88 D-Index: 6 scientists 89+ D-Index: 96 scientists
30 D-Index 89+

This scientist: 95 D-Index — 98th percentile

98% of scientists in this discipline score the same or lower.

The last bar groups every scientist with 89 D-Index or more.

Research.com Recognitions

  • 2026 - Research.com Business and Management in Germany Leader Award
  • 2025 - Research.com Business and Management in Germany Leader Award
  • 2024 - Research.com Business and Management in Germany Leader Award
  • 2023 - Research.com Business and Management in Germany Leader Award
  • 2021 - Fellow of the American Marketing Association

Overview

Christian Homburg is affiliated with the University of Mannheim in Germany. Their research primarily focuses on Business, Management and Accounting, with 108 publications in this field. Within this broad area, the main subfields of study include Marketing, Strategy and Management, Organizational Behavior and Human Resource Management, Management of Technology and Innovation, and Sociology and Political Science.

The topics most frequently covered in their work are diverse, including Corporate Governance and Management, Digital Innovation in Industries, Consumer Behavior in Brand Consumption and Identification, Customer Service Quality and Loyalty, Consumer Market Behavior and Pricing, Business Strategy and Innovation, and Marketing and Advertising Strategies.

The following recent papers illustrate the range and focus of their academic contributions:

  • "Digital business capability: its impact on firm and customer performance" (2021), published in Journal of the Academy of Marketing Science
  • "The value relevance of digital marketing capabilities to firm performance" (2022), published in Journal of the Academy of Marketing Science
  • "Marketing Excellence: Nature, Measurement, and Investor Valuations" (2020), published in Journal of Marketing
  • "Virtual Reality in New Product Development: Insights from Prelaunch Sales Forecasting for Durables" (2021), published in Journal of Marketing
  • "Tolerating and Managing Failure: An Organizational Perspective on Customer Reacquisition Management" (2020), published in Journal of Marketing

Their frequent co-authors include Robin-Christopher M. Ruhnau, Sebastian Hohenberg, Dominik M. Wielgos, Arnd Vomberg, and Aline Isabelle Lanzrath, reflecting collaboration across multiple studies.

Christian Homburg has published extensively in various academic journals, with a strong presence in:

  • Journal of the Academy of Marketing Science
  • Journal of Marketing
  • Journal of Personal Selling and Sales Management
  • Global Fashion Management Conference
  • Journal of Marketing Research

In recognition of contributions to the field, Christian Homburg was named Fellow of the American Marketing Association in 2021.

Best Publications

  • Applications of structural equation modeling in marketing and consumer research: A review

    Hans Baumgartner;Christian Homburg

  • Marketingmanagement : Strategie, Instrumente, Umsetzung, Unternehmensführung

    Christian Homburg;Harley Krohmer

  • A Multiple-Layer Model of Market-Oriented Organizational Culture: Measurement Issues and Performance Outcomes

    Christian Homburg;Christian Pflesser

  • Personal characteristics as moderators of the relationship between customer satisfaction and loyalty—an empirical analysis

    Christian Homburg;Annette Giering

  • Do Satisfied Customers Really Pay More? A Study of the Relationship Between Customer Satisfaction and Willingness to Pay

    Christian Homburg;Nicole Koschate;Wayne D. Hoyer

  • Buyer-Supplier Relationships and Customer Firm Costs

    Joseph P. Cannon;Christian Homburg

  • Customer experience management: toward implementing an evolving marketing concept

    Christian Homburg;Danijel Jozić;Christina Kuehnl

  • Beurteilung von Kausalmodellen. Bestandsaufnahme und Anwendungsempfehlungen

    Christian Homburg;Hans Baumgartner

  • Does Customer Interaction Enhance New Product Success

    Kjell E Gruner;Christian Homburg

  • Social Identity and the Service-Profit Chain

    Christian Homburg;Jan Wieseke;Wayne D. Hoyer

  • Der Zusammenhang zwischen Kundenzufriedenheit und Kundenbindung

    Christian Homburg;Annette Giering;Frederike Hentschel

  • How Organizational Complaint Handling Drives Customer Loyalty: An Analysis of the Mechanistic and the Organic Approach

    Christian Homburg;Andreas Fürst

  • Kundennähe von Industriegüterunternehmen : Konzeption - Erfolgsauswirkungen - Determinanten

    Christian Homburg

  • Service Orientation of a Retailer’s Business Strategy: Dimensions, Antecedents, and Performance Outcomes

    Christian Homburg;Wayne D. Hoyer;Martin Fassnacht

  • Neglected Outcomes of Customer Satisfaction

    Xueming Luo;Christian Homburg

  • The link between salespeople’s job satisfaction and customer satisfaction in a business-to-business context: A dyadic analysis

    Christian Homburg;Ruth M. Stock

  • Marketing's Influence within the Firm

    Christian Homburg;John P. Workman;Harley Krohmer

  • The Role of Cognition and Affect in the Formation of Customer Satisfaction: A Dynamic Perspective

    Christian Homburg;Nicole Koschate;Wayne D . Hoyer

  • Fundamental Changes in Marketing Organization: The Movement Toward a Customer-Focused Organizational Structure

    Christian Homburg;John P. Workman;Ove Jensen

  • A Configurational Perspective on Key Account Management

    Christian Homburg;John P. Workman;Ove Jensen

  • Handbook of Market Research

    Christian Homburg;Martin Klarmann;Arnd Vomberg

Frequent Co-Authors

Wayne D. Hoyer
Wayne D. Hoyer The University of Texas at Austin
Xueming Luo
Xueming Luo Temple University
Andreas Herrmann
Andreas Herrmann RWTH Aachen University
Thomas S. Robertson
Thomas S. Robertson University of Pennsylvania
Jens B. Schmitt
Jens B. Schmitt Technical University of Kaiserslautern
Hans Baumgartner
Hans Baumgartner Pennsylvania State University
Amy L. Ostrom
Amy L. Ostrom Arizona State University
Deborah J. MacInnis
Deborah J. MacInnis University of Southern California
Nick Lee
Nick Lee University of Warwick
Scott B. MacKenzie
Scott B. MacKenzie Indiana University

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