Wayne D. Hoyer is affiliated with The University of Texas at Austin in the United States. Their academic work primarily focuses on the field of Business, Management and Accounting, with a concentration on Marketing and related subfields such as Sociology and Political Science, Organizational Behavior and Human Resource Management, Applied Psychology, and Cognitive Neuroscience.
The main topics addressed in Wayne D. Hoyer's research include:
Recent publications by Hoyer include the following papers:
Wayne D. Hoyer has collaborated frequently with several coauthors, including:
The scientist's work has appeared in multiple publication venues, most notably:
Wayne D. Hoyer has contributed to book publications, with a work titled "Continuing to Broaden the Marketing Concept" published by Emerald Publishing Limited in 2020.
Werner Reinartz;Manfred Krafft;Wayne D. Hoyer
Wayne D. Hoyer;Rajesh Chandy;Matilda Dorotic;Manfred Krafft
Wayne D. Hoyer;Steven P. Brown
Lucia Malär;Harley Krohmer;Wayne D. Hoyer;Bettina Nyffenegger
Christian Homburg;Nicole Koschate;Wayne D. Hoyer
Rajagopal Raghunathan;Rebecca Walker Naylor;Wayne D. Hoyer
Wayne D. Hoyer
Hans C. M. Van Trijp;Wayne D. Hoyer;J. Jeffrey Inman
Christian Homburg;Jan Wieseke;Wayne D. Hoyer
Susan M Broniarczyk;Wayne D Hoyer;Leigh M McAlister
Rohit Deshpande;Wayne D. Hoyer;Naveen Donthu
Christian Homburg;Wayne D. Hoyer;Martin Fassnacht
Cathy J. Cobb;Wayne D. Hoyer
J. Jeffrey Inman;Leigh McAlister;Wayne D. Hoyer
Ashesh Mukherjee;Wayne D. Hoyer
Christian Homburg;Nicole Koschate;Wayne D . Hoyer
Ruth Maria Stock;Wayne D. Hoyer
Wayne D. Hoyer;Mirja Kroschke;Bernd Schmitt;Karsten Kraume
Dana L. Alden;Wayne D. Hoyer;Chol Lee
Dana L. Alden;Ashesh Mukherjee;Wayne D. Hoyer
Ayn E. Crowley;Wayne D. Hoyer
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