D-Index & Metrics Best Publications
Business and Management
USA
2023

D-Index & Metrics D-index (Discipline H-index) only includes papers and citation values for an examined discipline in contrast to General H-index which accounts for publications across all disciplines.

Discipline name D-index D-index (Discipline H-index) only includes papers and citation values for an examined discipline in contrast to General H-index which accounts for publications across all disciplines. Citations Publications World Ranking National Ranking
Business and Management D-index 94 Citations 69,286 257 World Ranking 30 National Ranking 17

Research.com Recognitions

Awards & Achievements

2023 - Research.com Business and Management in United States Leader Award

2022 - Fellow of the American Marketing Association

2022 - Research.com Business and Management in United States Leader Award

Overview

What is he best known for?

The fields of study Dhruv Grewal is best known for:

  • Marketing
  • The Internet
  • Advertising

Among his research on Marketing, you can see a combination of other fields of science like Advertising, Service quality and Service provider. He integrates Advertising with Marketing in his study. As part of his studies on Service quality, Dhruv Grewal frequently links adjacent subjects like Service (business). His study in Service provider extends to Service (business) with its themes. Epistemology and Quality (philosophy) are frequently intertwined in his study. His Quality (philosophy) study frequently links to other fields, such as Epistemology. His Programming language study frequently draws parallels with other fields, such as Construct (python library). Dhruv Grewal combines topics linked to Programming language with his work on Construct (python library). He brings together Neuroscience and Perception to produce work in his papers.

His most cited work include:

  • Effects of Price, Brand, and Store Information on Buyers' Product Evaluations (2875 citations)
  • The Influence of Multiple Store Environment Cues on Perceived Merchandise Value and Patronage Intentions (1793 citations)
  • The Impact of Technology on the Quality-Value-Loyalty Chain: A Research Agenda (1422 citations)

What are the main themes of his work throughout his whole career to date

His Marketing study frequently links to adjacent areas such as Service (business). Dhruv Grewal undertakes interdisciplinary study in the fields of Advertising and Marketing through his works. He integrates many fields in his works, including Neuroscience and Perception. In his research, he performs multidisciplinary study on Perception and Neuroscience. His research combines Product (mathematics) and Geometry. His work on Product (mathematics) is being expanded to include thematically relevant topics such as Geometry.

Dhruv Grewal most often published in these fields:

  • Marketing (80.11%)
  • Advertising (45.70%)
  • Social psychology (21.51%)

This overview was generated by a machine learning system which analysed the scientist’s body of work. If you have any feedback, you can contact us here.

Best Publications

Effects of Price, Brand, and Store Information on Buyers’ Product Evaluations:

William B. Dodds;Kent B. Monroe;Dhruv Grewal.
(1991)

8986 Citations

Factors Influencing the Effectiveness of Relationship Marketing: A Meta-Analysis

Robert W. Palmatier;Rajiv P. Dant;Dhruv Grewal;Kenneth R. Evans.
(2006)

3824 Citations

The Influence of Multiple Store Environment Cues on Perceived Merchandise Value and Patronage Intentions

Julie Baker;A. Parasuraman;Dhruv Grewal;Glenn B. Voss.
(2002)

3463 Citations

The impact of technology on the quality-value-loyalty chain: A research agenda

A. Parasuraman;Dhruv Grewal.
(2000)

3118 Citations

The Effects of Price-Comparison Advertising on Buyers’ Perceptions of Acquisition Value, Transaction Value, and Behavioral Intentions:

Dhruv Grewal;Kent B. Monroe;R. Krishnan.
(1998)

2789 Citations

The influence of store environment on quality inferences and store image

Julie Baker;Dhruv Grewal;Ananthanarayanan Parasuraman.
(1994)

2602 Citations

The Effect of Store Name, Brand Name and Price Discounts on Consumers' Evaluations and Purchase Intentions

Dhruv Grewal;R. Krishnan;Julie Baker;Norm A. Borin.
(1998)

2323 Citations

Understanding Service Convenience

Leonard L. Berry;Kathleen Seiders;Dhruv Grewal.
(2002)

2089 Citations

An experimental approach to making retail store environmental decisions.

Julie Baker;Michael Levy;Dhruv Grewal.
(1992)

2067 Citations

Customer Experience Management in Retailing: An Organizing Framework

Dhruv Grewal;Michael Levy;V. Kumar.
(2009)

1963 Citations

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