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Psychology

D-Index
42
Citations
8263
World Ranking
7513
National Ranking
357

Overview

Michaela Wänke is affiliated with the University of Mannheim in Germany. The primary domain of research is psychology, with a focus on experimental and cognitive psychology, cognitive neuroscience, sociology and political science, marketing, and applied psychology.

The scientist's research covers several key topics, including:

  • Consumer Behavior in Brand Consumption and Identification
  • Behavioral Health and Interventions
  • Social and Intergroup Psychology
  • Psychology of Moral and Emotional Judgment
  • Multisensory Perception and Integration
  • Language, Metaphor, and Cognition
  • Decision-Making and Behavioral Economics

Recent publications by Michaela Wänke include works across multiple journals and years. These papers are:

  • "Truth is in the mind, but beauty is in the eye: Fluency effects are moderated by a match between fluency source and judgment dimension." (2020, Journal of Experimental Psychology General)
  • "Brand placements in video games: How local in-game experiences influence brand attitudes" (2022, Psychology and Marketing)
  • "Combining Defaults and Transparency Information to Increase Policy Compliance" (2020, Social Psychology)
  • "Fluency in the in-out effect: The role of structural mere exposure effects" (2020, Journal of Experimental Social Psychology)
  • "When it pays to be clear: the appeal of concrete communication under uncertainty" (2023, International Journal of Advertising)

Michaela Wänke frequently collaborates with other researchers. Notable co-authors include:

  • Tobias Vogel
  • Moritz Ingendahl
  • Katharina Theresa Halicki
  • Flavia Gentile
  • Wolfgang Mueller

Publication venues where Michaela Wänke's work appears repeatedly are:

  • Journal of Experimental Social Psychology
  • Frontiers in Psychology
  • Journal of Experimental Psychology General
  • Psychology and Marketing
  • Social Psychology

Best Publications

  • When impulses take over: moderated predictive validity of explicit and implicit attitude measures in predicting food choice and consumption behaviour.

    Malte Friese;Wilhelm Hofmann;Michaela Wänke

  • The Truth About the Truth: A Meta-Analytic Review of the Truth Effect:

    Alice Dechêne;Christoph Stahl;Jochim Hansen;Michaela Wänke

  • Awareness of the influence as a determinant of assimilation versus contrast

    Fritz Strack;Norbert Schwarz;Herbert Bless;Almut Kübler

  • There Are Many Reasons to Drive a BMW: Does Imagined Ease of Argument Generation Influence Attitudes?

    Michaela Wänke;Gerd Bohner;Andreas Jurkowitsch

  • Implicit consumer preferences and their influence on product choice

    Malte Friese;Michaela Wänke;Henning Plessner

  • Need for cognition: eine Skala zur Erfassung von Engagement und Freude bei Denkaufgaben: Need for cognition: a scale measuring engagement and happiness in cognitive tasks

    Herbert Bless;Michaela Wänke;Gerd Bohner;Roland F. Fellhauer

  • Effects of Atypical Exemplars on Racial Beliefs: Enlightened Racism or Generalized Appraisals

    Galen V. Bodenhausen;Norbert Schwarz;Herbert Bless;Michaela Wänke

  • Truth From Language and Truth From Fit: The Impact of Linguistic Concreteness and Level of Construal on Subjective Truth

    Jochim Hansen;Michaela Wänke

  • The availability heuristic revisited : experienced ease of retrieval in mundane frequency estimates

    Michaela Wänke;Norbert Schwarz;Herbert Bless

  • The interaction of endorser attractiveness and involvement in persuasion depends on the goal that guides message processing

    Sharon Shavitt;Suzanne Swan;Tina M. Lowrey;Michaela Wänke

  • Semantic and Pragmatic Aspects of Context Effects in Social and Psychological Research

    Fritz Strack;Norbert Schwarz;Michaela Wänke

  • The color red reduces snack food and soft drink intake

    Oliver Genschow;Leonie Reutner;Michaela Wänke

  • Subjective Experience Versus Content of Information in the Construction of Attitude Judgments

    Michaela Wänke;Herbert Bless;Barbara Biller

  • Discrepant fluency increases subjective truth

    Jochim Hansen;Alice Dechêne;Michaela Wänke

  • Predicting voting behavior with implicit attitude measures: the 2002 German parliamentary election.

    Malte Friese;Matthias Bluemke;Michaela Wänke

  • The abstractness of luxury

    Jochim Hansen;Michaela Wänke;Michaela Wänke

  • On the relations between distinct aspects of psychological distance: An ecological basis of construal-level theory ☆

    Klaus Fiedler;Janis Jung;Michaela Wänke;Theodore Alexopoulos

  • Liking What's FamiLiar: the importance oF UnconscioUs FamiLiarity in the mere-exposUre eFFect

    Jochim Hansen;Michaela Wänke

  • Temporal distance and ease of retrieval.

    Stefan M. Herzog;Jochim Hansen;Michaela Wänke

  • Social Psychology of Consumer Behavior

    Michaela Wänke

  • Money and Thinking: Reminders of Money Trigger Abstract Construal and Shape Consumer Judgments

    Jochim Hansen;Florian Kutzner;Michaela Wänke

  • Relative Processing Fluency

    Michaela Wänke;Jochim Hansen

Frequent Co-Authors

Herbert Bless
Herbert Bless University of Mannheim
Norbert Schwarz
Norbert Schwarz University of Southern California
Malte Friese
Malte Friese Saarland University
Gerd Bohner
Gerd Bohner Bielefeld University
Eric R. Igou
Eric R. Igou University of Limerick
Sabine Sczesny
Sabine Sczesny University of Bern
Wilhelm Hofmann
Wilhelm Hofmann Ruhr University Bochum
Fritz Strack
Fritz Strack University of Würzburg
Marcel Brass
Marcel Brass Ghent University
Suzanne C. Swan
Suzanne C. Swan University of South Carolina

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