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Praveen K. Kopalle

Praveen K. Kopalle

D-Index & Metrics

Social Sciences and Humanities

D-Index
38
Citations
9362
World Ranking
5823
National Ranking
2763

Overview

Praveen K. Kopalle is affiliated with Dartmouth College in the United States. Their primary field of study is Business, Management and Accounting, with a focus on Marketing, Artificial Intelligence, Sociology and Political Science, Strategy and Management, and Renewable Energy, Sustainability and the Environment.

The main topics of Praveen K. Kopalle's research include:

  • Digital Marketing and Social Media
  • Consumer Behavior in Brand Consumption and Identification
  • AI in Service Interactions
  • Consumer Market Behavior and Pricing
  • Consumer Retail Behavior Studies
  • Blockchain Technology Applications and Security
  • Digital Platforms and Economics

Frequent publication venues for Kopalle's work are:

  • SSRN Electronic Journal
  • Journal of Retailing
  • International Journal of Research in Marketing
  • Journal of the Academy of Marketing Science
  • Marketing Letters

They have co-authored multiple works with the following scholars:

  • Donald R. Lehmann
  • Vivek Astvansh
  • Dhruv Grewal
  • Manish Gangwar
  • Divya Ramachandran

Recent papers authored or co-authored by Kopalle include:

  • Examining artificial intelligence (AI) technologies in marketing via a global lens: Current trends and future research opportunities, 2021, International Journal of Research in Marketing
  • Dynamic pricing: Definition, implications for managers, and future research directions, 2023, Journal of Retailing

Other relevant publications in related fields include:

  • How artificial intelligence will affect the future of retailing, 2021, Journal of Retailing
  • The role of machine learning analytics and metrics in retailing research, 2020, Journal of Retailing
  • Complementing human effort in online reviews: A deep learning approach to automatic content generation and review synthesis, 2022, International Journal of Research in Marketing

Best Publications

  • The Role of Big Data and Predictive Analytics in Retailing

    Eric T. Bradlow;Manish Gangwar;Praveen Kopalle;Sudhir Voleti

  • Disruptiveness of innovations: measurement and an assessment of reliability and validity

    Vijay Govindarajan;Praveen K. Kopalle

  • The future of technology and marketing: a multidisciplinary perspective

    Dhruv Grewal;John Hulland;Praveen K. Kopalle;Elena Karahanna

  • Innovations in Retail Pricing and Promotions

    Dhruv Grewal;Kusum L. Ailawadi;Dinesh Gauri;Kevin Hall

  • Dynamic Pricing on the Internet: Importance and Implications for Consumer Behavior

    P. K. Kannan;Praveen K. Kopalle

  • The Usefulness of Measuring Disruptiveness of Innovations Ex Post in Making Ex Ante Predictions

    Vijay Govindarajan;Praveen K. Kopalle

  • Asymmetric Reference Price Effects and Dynamic Pricing Policies

    Praveen K. Kopalle;Ambar G. Rao;João L. Assunção

  • The Dynamic Effect of Discounting on Sales: Empirical Analysis and Normative Pricing Implications

    Praveen K. Kopalle;Carl F. Mela;Lawrence Marsh

  • The impact of collinearity on regression analysis: the asymmetric effect of negative and positive correlations

    Carl F. Mela;Praveen K. Kopalle

  • The Effects of Mainstream and Emerging Customer Orientations on Radical and Disruptive Innovations

    Vijay Govindarajan;Praveen K. Kopalle;Erwin Danneels

  • Strategic Management of Expectations: The Role of Disconfirmation Sensitivity and Perfectionism

    Praveen K. Kopalle;Donald R. Lehmann

  • How artificial intelligence will affect the future of retailing

    Abhijit Guha;Dhruv Grewal;Praveen K. Kopalle;Michael Haenlein

  • Asymmetric competition in retail store formats: Evaluating inter- and intra-format spatial effects

    Óscar González-Benito;Pablo A. Muñoz-Gallego;Praveen K. Kopalle

  • Emerging trends in retail pricing practice: implications for research

    Michael Levy;Dhruv Grewal;Praveen K. Kopalle;James D. Hess

  • The “Right” Consumers for Better Concepts: Identifying Consumers High in Emergent Nature to Develop New Product Concepts:

    Donna L . Hoffman;Praveen K . Kopalle;Thomas P . Novak

  • Examining Artificial Intelligence (AI) Technologies in Marketing Via a Global Lens: Current Trends and Future Research Opportunities

    Praveen K. Kopalle;Manish Gangwar;Andreas Kaplan;Divya Ramachandran

  • The impact of external reference price on consumer price expectations

    Praveen K Kopalle;Joan Lindsey-Mullikin

  • Setting Quality Expectations When Entering a Market: What Should the Promise Be?

    Praveen K. Kopalle;Donald R. Lehmann

  • Retailer Pricing and Competitive Effects

    Praveen Kopalle;Dipayan Biswas;Pradeep K. Chintagunta;Jia Fan

  • Advancing research on loyalty programs: a future research agenda

    Els Breugelmans;Tammo H. A. Bijmolt;Jie Zhang;Leonardo J. Basso

  • Emerging trends in retail pricing practice : implications for research

    Michael Levy;Praveen Kopalle;Dhruv Grewal;James Hess

Frequent Co-Authors

Eric T. Bradlow
Eric T. Bradlow University of Pennsylvania
Thomas P. Novak
Thomas P. Novak George Washington University
Andrew F. Hayes
Andrew F. Hayes University of Calgary
Elena Karahanna
Elena Karahanna University of Georgia

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