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D-Index & Metrics

Business and Management

D-Index
49
Citations
12777
World Ranking
1038
National Ranking
158

Overview

Robert E. Morgan is affiliated with Cardiff University in the United Kingdom. Their research work primarily falls within the field of Business, Management and Accounting, with a strong focus on the subfields of Strategy and Management, Economics and Econometrics, Accounting, Sociology and Political Science, and Management Science and Operations Research.

The main topics covered in their work include Innovation and Knowledge Management, Business Strategy and Innovation, Firm Innovation and Growth, Corporate Finance and Governance, Innovation Diffusion and Forecasting, Digital Marketing and Social Media, and Entrepreneurship Studies and Influences.

Frequent co-authors who have collaborated with Robert E. Morgan include Kerry Hudson, Mathew Hughes, Paul Hughes, Ian R. Hodgkinson, and Yiannis Kouropalatis.

The researcher has published in several academic venues, with notable frequency in these publications:

  • Industrial Marketing Management
  • British Journal of Management
  • Journal of Business Research
  • Long Range Planning
  • International Small Business Journal Researching Entrepreneurship

Some of their recent papers include:

  • The digital marketing capabilities gap, 2020, Industrial Marketing Management
  • Strategic entrepreneurship behaviour and the innovation ambidexterity of young technology-based firms in incubators, 2020, International Small Business Journal Researching Entrepreneurship
  • Re-examining Strategic Flexibility: A Meta-Analysis of its Antecedents, Consequences and Contingencies, 2020, British Journal of Management
  • A diagnostic tool to determine a strategic improvisation Readiness Index Score (IRIS) to survive, adapt, and thrive in a crisis, 2020, Industrial Marketing Management
  • Assessment of digital maturity: the role of resources and capabilities in digital transformation in B2B firms, 2023, International Journal of Production Research

Best Publications

  • Deconstructing the relationship between entrepreneurial orientation and business performance at the embryonic stage of firm growth

    Mathew Hughes;Robert E. Morgan

  • Business performance and dimensions of strategic orientation

    Robert E. Morgan;Carolyn A. Strong

  • Gaining competitive advantage through customer value oriented management

    Frank Huber;Andreas Herrmann;Robert E. Morgan

  • Differences in Perceptions of Exporting Problems Based on Firm Size and Export Market Experience

    Constantine S. Katsikeas;Robert E. Morgan

  • Product-market strategy and the marketing capabilities of the firm: impact on market effectiveness and cash flow performance

    Douglas W. Vorhies;Robert E. Morgan;Chad W. Autry

  • Market orientation and dimensions of strategic orientation

    Robert E. Morgan;Carolyn A. Strong

  • Market Orientation, Generative Learning, Innovation Strategy and Business Performance Inter‐Relationships in Bioscience Firms

    Robert E. Morgan;Pierre Berthon

  • Theories of international trade, foreign direct investment and firm internationalization: a critique

    Robert E. Morgan;Constantine S. Katsikeas

  • Value in business and industrial marketing: Past, present, and future

    Adam Lindgreen;Martin K. Hingley;David B. Grant;Robert E. Morgan

  • The Multilevel Nature of Customer Experience Research: An Integrative Review and Research Agenda

    Anne-Madeleine Kranzbühler;Mirella H.P. Kleijnen;Robert E. Morgan;Marije Teerling

  • Stimulating dynamic value: social capital and business incubation as a pathway to competitive success

    Mathew Hughes;R. Duane Ireland;Robert E. Morgan

  • Strategic Management: Competitiveness and Globalization (Concepts & Cases)

    Henk W. Volberda;Robert E. Morgan;Patrick Reinmoeller;Michael A. Hitt

  • Exploitative Learning and Entrepreneurial Orientation Alignment in Emerging Young Firms: Implications for Market and Response Performance*

    Mathew Hughes;Paul Hughes;Robert E. Morgan

  • Export stimuli and export barriers: evidence from empirical research studies

    Robert E. Morgan

  • Realizing Product-Market Advantage in High-Technology International New Ventures: The Mediating Role of Ambidextrous Innovation

    Mathew Hughes;Silvia L. Martin;Robert E. Morgan;Matthew John Robson

  • Obstacles to export initiation and expansion

    Robert E. Morgan;Constantine S. Katsikeas

  • Market Orientation and Organizational Learning Capabilities

    Robert E. Morgan;Constantine S. Katsikeas;Kwaku Appiah-Adu

  • Factors facilitating and impeding the development of export market-oriented behavior: A study of Hong Kong manufacturing exporters

    John W. Cadogan;Charles C. Cui;Robert E. Morgan;Vicky M. Story

  • The digital marketing capabilities gap

    Dennis Herhausen;Dario Miočević;Robert E. Morgan;Robert E. Morgan;Mirella H.P. Kleijnen

  • Export stimuli: Export intention compared with export activity

    Robert E. Morgan;Constantine S. Katsikeas

Frequent Co-Authors

Mathew Hughes
Mathew Hughes University of Leicester
Constantine S. Katsikeas
Constantine S. Katsikeas University of Leeds
R. Duane Ireland
R. Duane Ireland Texas A&M University
Henk W. Volberda
Henk W. Volberda University of Amsterdam
Adam Lindgreen
Adam Lindgreen Copenhagen Business School
Andreas Herrmann
Andreas Herrmann RWTH Aachen University
John W. Cadogan
John W. Cadogan University of Leicester
Neil A. Morgan
Neil A. Morgan University of Wisconsin–Madison
Pierre Berthon
Pierre Berthon Bentley University
Robert E. Hoskisson
Robert E. Hoskisson Rice University

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