World's Best Scientists 2026 revealed!

D-Index & Metrics

Social Sciences and Humanities

D-Index
47
Citations
14256
World Ranking
3299
National Ranking
560

Overview

Nick Lee is affiliated with the University of Warwick in the United Kingdom. Their research spans several interdisciplinary fields, including Organizational Behavior and Human Resource Management, Marketing, Artificial Intelligence, Sociology and Political Science, and Social Psychology.

The scientist's main research topics include Customer Service Quality and Loyalty, Consumer Behavior in Brand Consumption and Identification, Consumer Retail Behavior Studies, Additive Manufacturing and 3D Printing Technologies, Behavioral Health and Interventions, Psychology of Moral and Emotional Judgment, and Innovative Teaching Methods.

Nick Lee has frequently collaborated with the following coauthors:

  • John W. Cadogan
  • Kurt Keutzer
  • Amir Gholami
  • Michael W. Mahoney
  • Fawaz Aladwani

Their publication record includes contributions to several academic venues, reflecting a diverse range of research interests:

  • arXiv (Cornell University)
  • European Journal of Marketing
  • Journal of the Academy of Marketing Science
  • PLoS ONE
  • Canadian Urological Association Journal

The scientist has authored books published by Bloomsbury Publishing plc and Springer Nature. Notable titles include Practical Advocacy in the Crown Court (2020) and The Effect of Layer Orientation on the Fatigue Behavior of 3D Printed PLA Samples (2023).

Recent papers authored or coauthored by Nick Lee include:

  • A Multisite Preregistered Paradigmatic Test of the Ego-Depletion Effect, 2021, Psychological Science
  • The use of Net Promoter Score (NPS) to predict sales growth: insights from an empirical investigation, 2021, Journal of the Academy of Marketing Science
  • Who complies with COVID-19 transmission mitigation behavioral guidelines?, 2020, PLoS ONE
  • Antibiotic Resistance in Minimally Human-Impacted Environments, 2020, International Journal of Environmental Research and Public Health
  • Consumer Stockpiling Across Cultures During the COVID-19 Pandemic, 2021, Journal of International Marketing

Best Publications

  • Word of mouth communication within online communities: Conceptualizing the online social network

    Jo Brown;Amanda J. Broderick;Nick Lee

  • What is ‘neuromarketing’? A discussion and agenda for future research

    Nick J. Lee;Amanda J. Broderick;Laura M. Chamberlain

  • The role of the natural environment in the emergence of antibiotic resistance in Gram-negative bacteria

    Elizabeth M.H. Wellington;Alistair B.A. Boxall;Paul Cross;Edward J. Feil

  • Doing Business Research: A Guide to Theory and Practice

    Nick J. Lee;Ian N. Lings

  • An Exploration of Consumer Resistance to Innovation and Its Antecedents

    Mirella Kleijnen;Nick Lee;Martin Wetzels

  • Childhood and Society: Growing up in an Age of Uncertainty

    Nick Lee

  • Otherness and the Actor Network

    Unknown

  • Revolution in sales : the impact of social media and related technology on the selling environment

    Gregory W. Marshall;William C. Moncrief;John M. Rudd;Nick Lee

  • Neuromarketing and consumer neuroscience: contributions to neurology

    Andrija Javor;Monika Koller;Nick Lee;Laura Chamberlain

  • Purchase decision-making in fair trade and the ethical 'gap':'is there a fair trade twix?'

    Alex Nicholls;Nick J. Lee

  • Problems with formative and higher-order reflective variables

    Nick Lee;John W. Cadogan

  • Self-Service Technology and the Service Encounter

    Amanda Beatson;Nick J. Lee;Leonard V. Coote

  • PERSPECTIVE---Organizational Cognitive Neuroscience

    Carl Senior;Nick Lee;Michael Butler

  • A Multisite Preregistered Paradigmatic Test of the Ego-Depletion Effect:

    Kathleen D. Vohs;Brandon J. Schmeichel;Sophie Lohmann;Sophie Lohmann;Quentin F. Gronau

  • Navigating the bio-politics of childhood:

    Nicholas Lee;Johanna Motzkau

  • The evolution of “classical mythology” within marketing measure development

    Nick J. Lee;Graham J. Hooley

  • Improper use of endogenous formative variables

    John W. Cadogan;Nick Lee

  • Welcome to the jungle! The neuromarketing literature through the eyes of a newcomer

    Nick Lee;Laura Chamberlain;Leif Brandes

  • The Domain of Organizational Cognitive Neuroscience: Theoretical and Empirical Challenges

    Nick Lee;Carl Senior;Michael J. R. Butler

  • The Challenge of Childhood

    Unknown

  • Understanding the adoption of new brands through salespeople: a multilevel framework

    Jan Wieseke;Christian Homburg;Nick Lee

  • Leadership research and cognitive neuroscience : the state of this union

    Nick Lee;Carl Senior;Michael Butler

  • The past, present and future of observational research in marketing

    Nick J. Lee;Amanda J. Broderick

Frequent Co-Authors

Carl Senior
Carl Senior Aston University
Bobby J. Calder
Bobby J. Calder Northwestern University
Jay Prakash Mulki
Jay Prakash Mulki Northeastern University
Hans C. Breiter
Hans C. Breiter University of Cincinnati
Felix C. Brodbeck
Felix C. Brodbeck Ludwig-Maximilians-Universität München
Peter M. Hawkey
Peter M. Hawkey University of Birmingham
Kristopher J. Preacher
Kristopher J. Preacher Vanderbilt University
Rolf van Dick
Rolf van Dick Goethe University Frankfurt
Denny Borsboom
Denny Borsboom University of Amsterdam
Jeremy Dawson
Jeremy Dawson University of Sheffield

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