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D-Index & Metrics

Discipline name D-Index World Ranking Current World Ranking National Ranking Current National Ranking Publications Citations
Business and Management 46 1214 1132 187 166 182 10377

Heiner Evanschitzky publications per year

The chart shows the history of publications by Heiner Evanschitzky between 2002 and 2025, highlighting the no. of papers published in each year and offering an overview of the publication velocity of this scholar. Heiner Evanschitzky published across 24 years, from 2002 to 2025, averaging 8.7 papers a year. Output peaked at 23 publications in 2003. 6 of the 208 publications appeared in the last two years.

No. of publications
5 10 15 20
Bar chart. Horizontal axis: year, 2002 to 2025. Vertical axis: number of publications, 0 to 23. Peak 23 publications in 2003. 2002: 5 publications 2003: 23 publications 2004: 10 publications 2005: 9 publications 2006: 12 publications 2007: 15 publications 2008: 23 publications 2009: 8 publications 2010: 8 publications 2011: 9 publications 2012: 8 publications 2013: 7 publications 2014: 6 publications 2015: 13 publications 2016: 11 publications 2017: 10 publications 2018: 5 publications 2019: 4 publications 2020: 5 publications 2021: 5 publications 2022: 4 publications 2023: 2 publications 2024: 2 publications 2025: 4 publications
2002 2025

208 publications in total across all disciplines

View publications per year as a table
Heiner Evanschitzky: publications per year, 2002 to 2025
Year Publications
2002 5
2003 23
2004 10
2005 9
2006 12
2007 15
2008 23
2009 8
2010 8
2011 9
2012 8
2013 7
2014 6
2015 13
2016 11
2017 10
2018 5
2019 4
2020 5
2021 5
2022 4
2023 2
2024 2
2025 4
Total 208
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Heiner Evanschitzky publication distribution in Business and Management in 2026

The chart shows the distribution of publications by all Research.com ranked scientists in the field of Business and Management in 2026. The highlighted bar marks where Heiner Evanschitzky sits on this spectrum.

No. of scientists
25 50 75 100
Bar chart with 82 bars. Horizontal axis: publications, 35–39 to 436+. Vertical axis: number of scientists, 0 to 122. Most scientists, 122, have 95–99 publications. The last bar groups every scientist with 436 publications or more. The highlighted bar, 180–184 publications, is where this scientist sits. 35–39 publications: 2 scientists 40–44 publications: 2 scientists 45–49 publications: 5 scientists 50–54 publications: 20 scientists 55–59 publications: 39 scientists 60–64 publications: 66 scientists 65–69 publications: 52 scientists 70–74 publications: 80 scientists 75–79 publications: 83 scientists 80–84 publications: 116 scientists 85–89 publications: 94 scientists 90–94 publications: 111 scientists 95–99 publications: 122 scientists 100–104 publications: 104 scientists 105–109 publications: 113 scientists 110–114 publications: 96 scientists 115–119 publications: 97 scientists 120–124 publications: 112 scientists 125–129 publications: 93 scientists 130–134 publications: 79 scientists 135–139 publications: 69 scientists 140–144 publications: 80 scientists 145–149 publications: 81 scientists 150–154 publications: 85 scientists 155–159 publications: 50 scientists 160–164 publications: 74 scientists 165–169 publications: 61 scientists 170–174 publications: 40 scientists 175–179 publications: 44 scientists 180–184 publications: 47 scientists 185–189 publications: 59 scientists 190–194 publications: 35 scientists 195–199 publications: 37 scientists 200–204 publications: 49 scientists 205–209 publications: 48 scientists 210–214 publications: 34 scientists 215–219 publications: 31 scientists 220–224 publications: 37 scientists 225–229 publications: 34 scientists 230–234 publications: 25 scientists 235–239 publications: 28 scientists 240–244 publications: 34 scientists 245–249 publications: 28 scientists 250–254 publications: 23 scientists 255–259 publications: 22 scientists 260–264 publications: 11 scientists 265–269 publications: 16 scientists 270–274 publications: 23 scientists 275–279 publications: 12 scientists 280–284 publications: 16 scientists 285–289 publications: 10 scientists 290–294 publications: 12 scientists 295–299 publications: 12 scientists 300–304 publications: 8 scientists 305–309 publications: 13 scientists 310–314 publications: 13 scientists 315–319 publications: 6 scientists 320–324 publications: 10 scientists 325–329 publications: 9 scientists 330–334 publications: 7 scientists 335–339 publications: 10 scientists 340–344 publications: 10 scientists 345–349 publications: 7 scientists 350–354 publications: 4 scientists 355–359 publications: 10 scientists 360–364 publications: 3 scientists 365–369 publications: 7 scientists 370–374 publications: 2 scientists 375–379 publications: 8 scientists 380–384 publications: 4 scientists 385–389 publications: 5 scientists 390–394 publications: 5 scientists 395–399 publications: 2 scientists 400–404 publications: 2 scientists 405–409 publications: 4 scientists 410–414 publications: 3 scientists 415–419 publications: 2 scientists 420–424 publications: 5 scientists 425–429 publications: 3 scientists 430–434 publications: 1 scientist 435 publications: 1 scientist 436+ publications: 100 scientists
35–39 publications 436+

This scientist: 182 publications — 70th percentile

70% of scientists in this discipline score the same or lower.

The last bar groups every scientist with 436 publications or more.

View publications distribution as a table
Number of Business and Management scientists by publication count, Research.com 2026 ranking edition. Based on 3,017 ranked scientists.
Publications Scientists This scientist
35–39 2
40–44 2
45–49 5
50–54 20
55–59 39
60–64 66
65–69 52
70–74 80
75–79 83
80–84 116
85–89 94
90–94 111
95–99 122
100–104 104
105–109 113
110–114 96
115–119 97
120–124 112
125–129 93
130–134 79
135–139 69
140–144 80
145–149 81
150–154 85
155–159 50
160–164 74
165–169 61
170–174 40
175–179 44
180–184 47 182
185–189 59
190–194 35
195–199 37
200–204 49
205–209 48
210–214 34
215–219 31
220–224 37
225–229 34
230–234 25
235–239 28
240–244 34
245–249 28
250–254 23
255–259 22
260–264 11
265–269 16
270–274 23
275–279 12
280–284 16
285–289 10
290–294 12
295–299 12
300–304 8
305–309 13
310–314 13
315–319 6
320–324 10
325–329 9
330–334 7
335–339 10
340–344 10
345–349 7
350–354 4
355–359 10
360–364 3
365–369 7
370–374 2
375–379 8
380–384 4
385–389 5
390–394 5
395–399 2
400–404 2
405–409 4
410–414 3
415–419 2
420–424 5
425–429 3
430–434 1
435 1
436+ 100
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Heiner Evanschitzky D-index placement in Business and Management in 2026

The chart shows the D-index (discipline H-index) distribution of Business and Management scientists ranked by Research.com in 2026. The highlighted bar marks where Heiner Evanschitzky sits on this spectrum.

No. of scientists
50 100 150
Bar chart with 60 bars. Horizontal axis: D-Index, 30 to 89+. Vertical axis: number of scientists, 0 to 171. Most scientists, 171, have 32 D-Index. The last bar groups every scientist with 89 D-Index or more. The highlighted bar, 46 D-Index, is where this scientist sits. 30 D-Index: 156 scientists 31 D-Index: 159 scientists 32 D-Index: 171 scientists 33 D-Index: 161 scientists 34 D-Index: 135 scientists 35 D-Index: 124 scientists 36 D-Index: 114 scientists 37 D-Index: 111 scientists 38 D-Index: 103 scientists 39 D-Index: 89 scientists 40 D-Index: 81 scientists 41 D-Index: 97 scientists 42 D-Index: 80 scientists 43 D-Index: 69 scientists 44 D-Index: 68 scientists 45 D-Index: 63 scientists 46 D-Index: 54 scientists 47 D-Index: 69 scientists 48 D-Index: 50 scientists 49 D-Index: 58 scientists 50 D-Index: 54 scientists 51 D-Index: 62 scientists 52 D-Index: 54 scientists 53 D-Index: 43 scientists 54 D-Index: 49 scientists 55 D-Index: 35 scientists 56 D-Index: 40 scientists 57 D-Index: 44 scientists 58 D-Index: 34 scientists 59 D-Index: 29 scientists 60 D-Index: 48 scientists 61 D-Index: 32 scientists 62 D-Index: 30 scientists 63 D-Index: 22 scientists 64 D-Index: 22 scientists 65 D-Index: 19 scientists 66 D-Index: 20 scientists 67 D-Index: 18 scientists 68 D-Index: 17 scientists 69 D-Index: 21 scientists 70 D-Index: 20 scientists 71 D-Index: 19 scientists 72 D-Index: 14 scientists 73 D-Index: 10 scientists 74 D-Index: 16 scientists 75 D-Index: 24 scientists 76 D-Index: 13 scientists 77 D-Index: 19 scientists 78 D-Index: 8 scientists 79 D-Index: 6 scientists 80 D-Index: 4 scientists 81 D-Index: 12 scientists 82 D-Index: 7 scientists 83 D-Index: 7 scientists 84 D-Index: 6 scientists 85 D-Index: 10 scientists 86 D-Index: 4 scientists 87 D-Index: 11 scientists 88 D-Index: 6 scientists 89+ D-Index: 96 scientists
30 D-Index 89+

This scientist: 46 D-Index — 61st percentile

61% of scientists in this discipline score the same or lower.

The last bar groups every scientist with 89 D-Index or more.

View D-Index distribution as a table
Number of Business and Management scientists by D-index, Research.com 2026 ranking edition. Based on 3,017 ranked scientists.
D-Index Scientists This scientist
30 156
31 159
32 171
33 161
34 135
35 124
36 114
37 111
38 103
39 89
40 81
41 97
42 80
43 69
44 68
45 63
46 54 46
47 69
48 50
49 58
50 54
51 62
52 54
53 43
54 49
55 35
56 40
57 44
58 34
59 29
60 48
61 32
62 30
63 22
64 22
65 19
66 20
67 18
68 17
69 21
70 20
71 19
72 14
73 10
74 16
75 24
76 13
77 19
78 8
79 6
80 4
81 12
82 7
83 7
84 6
85 10
86 4
87 11
88 6
89+ 96
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Overview

Heiner Evanschitzky is affiliated with the University of Manchester in the United Kingdom. Their research spans multiple fields including Business, Management and Accounting, and Social Sciences, with a primary focus on marketing and organizational behavior.

The scientist's work has a strong emphasis on topics such as Digital Marketing and Social Media, Customer Service Quality and Loyalty, Consumer Retail Behavior Studies, Consumer Behavior in Brand Consumption and Identification, Media Influence and Health, Consumer Market Behavior and Pricing, and Service and Product Innovation.

Frequent co-authors collaborating with Heiner Evanschitzky include Christian Brock, Thomas Rudolph, Jennifer Brannon Barhorst, Graeme McLean, and Nina Krey.

Publications often appear in notable academic venues such as the Journal of Business Research, Journal of Service Management Research, Marketing Letters, Psychology and Marketing, and the Journal of Marketing.

Some recent papers authored or co-authored by Heiner Evanschitzky include:

  • Strengthening the satisfaction loyalty link: the role of relational switching costs, 2021, Marketing Letters
  • Consumer relationship fading, 2020, Psychology and Marketing
  • Digital Disruption in Retailing and Beyond, 2020, Journal of Service Management Research

Additional relevant publications connected to Evanschitzky's field include:

  • Multi-unit franchising from franchisor and franchisee perspectives: Antecedents, performance outcomes, and the optimal mini-chain size, 2020, Journal of Business Research
  • Transcending reality: Introducing mental time travel experiences and their ability to influence brand outcomes, 2023, Journal of Business Research

Best Publications

  • An examination of moderator effects in the four-stage loyalty model

    Heiner Evanschitzky;Maren Wunderlich

  • The relative strength of affective commitment in securing loyalty in service relationships

    Heiner Evanschitzky;Gopalkrishnan R. Iyer;Hilke Plassmann;Joerg Niessing

  • Success Factors of Product Innovation: An Updated Meta‐Analysis

    Heiner Evanschitzky;Martin Eisend;Roger J. Calantone;Yuanyuan Jiang

  • Customer equity drivers and future sales

    Verena Vogel;H. Evanschitzky;Balasubramani Ramaseshan

  • E-satisfaction: a re-examination

    Heiner Evanschitzky;Gopalkrishnan R. Iyer;Josef Hesse;Dieter Ahlert

  • Consequences of customer loyalty to the loyalty program and to the company

    Heiner Evanschitzky;B. Ramaseshan;David M. Woisetschläger;Verena Richelsen

  • Internal branding: an enabler of employees' brand‐supporting behaviours

    Khanyapuss Punjaisri;Heiner Evanschitzky;Alan Wilson

  • Identification and analysis of moderator variables: investigating the customer satisfaction-loyalty link

    Gianfranco Walsh;Heiner Evanschitzky;Maren Wunderlich

  • Replication research's disturbing trend

    Heiner Evanschitzky;Carsten Baumgarth;Raymond Hubbard;J. Scott Armstrong

  • Customer Inspiration: Conceptualization, Scale Development, and Validation

    Tim Böttger;Thomas Rudolph;Heiner Evanschitzky;Thilo Pfrang

  • Does the employee-customer satisfaction link hold for all employee groups?

    Florian v. Wangenheim;Heiner Evanschitzky;Maren Wunderlich

  • Consumer ethnocentrism in the German market

    Heiner Evanschitzky;Florian v. Wangenheim;David M. Woisetschläger;Markus Blut;Markus Blut

  • Exploring the influences of internal branding on employees' brand promise delivery: Implications for strenthening the customer-brand relationships

    Khanyapuss Punjaisr;Alan Wilson;Heiner Evanschitzky

  • How habits, social ties, and economic switching barriers affect customer loyalty in contractual service settings

    David M. Woisetschläger;Patrick Lentz;Heiner Evanschitzky

  • The impact of service characteristics on the switching costs-customer loyalty link

    Markus Blut;Sharon E. Beatty;Heiner Evanschitzky;Christian Brock

  • Consumer Trial, Continuous Use, and Economic Benefits of a Retail Service Innovation: The Case of the Personal Shopping Assistant

    Heiner Evanschitzky;Gopalkrishnan R. Iyer;Kishore Gopalakrishna Pillai;Peter Kenning

  • Service & solution innovation: Overview and research agenda☆

    Heiner Evanschitzky;Florian v. Wangenheim;David M. Woisetschläger

  • Internal branding to influence employees' brand promise delivery: a case study in Thailand

    Khanyapuss Punjaisri;Alan Wilson;Heiner Evanschitzky

  • Switching Barriers in the Four-Stage Loyalty Model

    Markus Blut;Heiner Evanschitzky;Verena Vogel;Dieter Ahlert

  • Consumer price knowledge in the German retail market

    Heiner Evanschitzky;Peter Kenning;Verena Vogel

Frequent Co-Authors

Markus Blut
Markus Blut Durham University
Peter Kenning
Peter Kenning Heinrich Heine University Düsseldorf
Arun Sharma
Arun Sharma University of Miami
J. Scott Armstrong
J. Scott Armstrong University of Pennsylvania
Gianfranco Walsh
Gianfranco Walsh Friedrich Schiller University Jena
Martin Eisend
Martin Eisend European University Viadrina
Carlos M.P. Sousa
Carlos M.P. Sousa Molde University College
Babak Taheri
Babak Taheri Texas A&M University
Roger J. Calantone
Roger J. Calantone Michigan State University

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