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Luis V. Casaló

Luis V. Casaló

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Business and Management
Spain
2026

D-Index & Metrics

Business and Management

D-Index
52
Citations
15542
World Ranking
860
National Ranking
7

Luis V. Casaló publication distribution in Business and Management in 2026

The chart shows the distribution of publications by all Research.com ranked scientists in the field of Business and Management in 2026. The highlighted bar marks where Luis V. Casaló sits on this spectrum.

35–39 publications: 2 scientists 40–44 publications: 2 scientists 45–49 publications: 5 scientists 50–54 publications: 20 scientists 55–59 publications: 39 scientists 60–64 publications: 66 scientists 65–69 publications: 52 scientists 70–74 publications: 80 scientists 75–79 publications: 83 scientists 80–84 publications: 116 scientists 85–89 publications: 94 scientists 90–94 publications: 111 scientists 95–99 publications: 122 scientists 100–104 publications: 104 scientists 105–109 publications: 113 scientists 110–114 publications: 96 scientists 115–119 publications: 97 scientists 120–124 publications: 112 scientists 125–129 publications: 93 scientists 130–134 publications: 79 scientists 135–139 publications: 69 scientists 140–144 publications: 80 scientists 145–149 publications: 81 scientists 150–154 publications: 85 scientists 155–159 publications: 50 scientists 160–164 publications: 74 scientists 165–169 publications: 61 scientists 170–174 publications: 40 scientists 175–179 publications: 44 scientists 180–184 publications: 47 scientists 185–189 publications: 59 scientists 190–194 publications: 35 scientists 195–199 publications: 37 scientists 200–204 publications: 49 scientists 205–209 publications: 48 scientists 210–214 publications: 34 scientists 215–219 publications: 31 scientists 220–224 publications: 37 scientists 225–229 publications: 34 scientists 230–234 publications: 25 scientists 235–239 publications: 28 scientists 240–244 publications: 34 scientists 245–249 publications: 28 scientists 250–254 publications: 23 scientists 255–259 publications: 22 scientists 260–264 publications: 11 scientists 265–269 publications: 16 scientists 270–274 publications: 23 scientists 275–279 publications: 12 scientists 280–284 publications: 16 scientists 285–289 publications: 10 scientists 290–294 publications: 12 scientists 295–299 publications: 12 scientists 300–304 publications: 8 scientists 305–309 publications: 13 scientists 310–314 publications: 13 scientists 315–319 publications: 6 scientists 320–324 publications: 10 scientists 325–329 publications: 9 scientists 330–334 publications: 7 scientists 335–339 publications: 10 scientists 340–344 publications: 10 scientists 345–349 publications: 7 scientists 350–354 publications: 4 scientists 355–359 publications: 10 scientists 360–364 publications: 3 scientists 365–369 publications: 7 scientists 370–374 publications: 2 scientists 375–379 publications: 8 scientists 380–384 publications: 4 scientists 385–389 publications: 5 scientists 390–394 publications: 5 scientists 395–399 publications: 2 scientists 400–404 publications: 2 scientists 405–409 publications: 4 scientists 410–414 publications: 3 scientists 415–419 publications: 2 scientists 420–424 publications: 5 scientists 425–429 publications: 3 scientists 430–434 publications: 1 scientists 435 publications: 1 scientists 436+ publications: 100 scientists
35 publications 436+

This scientist: 109 publications — 33rd percentile

33% of scientists in this discipline score the same or lower.

The last bar groups every scientist with 436 publications or more.

Luis V. Casaló D-index placement in Business and Management in 2026

The chart shows the D-index (discipline H-index) distribution of Business and Management scientists ranked by Research.com in 2026. The highlighted bar marks where Luis V. Casaló sits on this spectrum.

30 D-Index: 156 scientists 31 D-Index: 159 scientists 32 D-Index: 171 scientists 33 D-Index: 161 scientists 34 D-Index: 135 scientists 35 D-Index: 124 scientists 36 D-Index: 114 scientists 37 D-Index: 111 scientists 38 D-Index: 103 scientists 39 D-Index: 89 scientists 40 D-Index: 81 scientists 41 D-Index: 97 scientists 42 D-Index: 80 scientists 43 D-Index: 69 scientists 44 D-Index: 68 scientists 45 D-Index: 63 scientists 46 D-Index: 54 scientists 47 D-Index: 69 scientists 48 D-Index: 50 scientists 49 D-Index: 58 scientists 50 D-Index: 54 scientists 51 D-Index: 62 scientists 52 D-Index: 54 scientists 53 D-Index: 43 scientists 54 D-Index: 49 scientists 55 D-Index: 35 scientists 56 D-Index: 40 scientists 57 D-Index: 44 scientists 58 D-Index: 34 scientists 59 D-Index: 29 scientists 60 D-Index: 48 scientists 61 D-Index: 32 scientists 62 D-Index: 30 scientists 63 D-Index: 22 scientists 64 D-Index: 22 scientists 65 D-Index: 19 scientists 66 D-Index: 20 scientists 67 D-Index: 18 scientists 68 D-Index: 17 scientists 69 D-Index: 21 scientists 70 D-Index: 20 scientists 71 D-Index: 19 scientists 72 D-Index: 14 scientists 73 D-Index: 10 scientists 74 D-Index: 16 scientists 75 D-Index: 24 scientists 76 D-Index: 13 scientists 77 D-Index: 19 scientists 78 D-Index: 8 scientists 79 D-Index: 6 scientists 80 D-Index: 4 scientists 81 D-Index: 12 scientists 82 D-Index: 7 scientists 83 D-Index: 7 scientists 84 D-Index: 6 scientists 85 D-Index: 10 scientists 86 D-Index: 4 scientists 87 D-Index: 11 scientists 88 D-Index: 6 scientists 89+ D-Index: 96 scientists
30 D-Index 89+

This scientist: 52 D-Index — 72nd percentile

72% of scientists in this discipline score the same or lower.

The last bar groups every scientist with 89 D-Index or more.

Research.com Recognitions

  • 2026 - Research.com Business and Management in Spain Leader Award
  • 2025 - Research.com Business and Management in Spain Leader Award

Overview

Luis V. Casaló is affiliated with the University of Zaragoza in Spain. Their research spans multiple fields within social sciences and computer science, with a particular focus on marketing, artificial intelligence, and information systems.

The main fields of study include:

  • Social Sciences
  • Computer Science

Within these fields, Casaló has contributed to several subfields such as:

  • Sociology and Political Science
  • Marketing
  • Artificial Intelligence
  • Information Systems and Management
  • Social Psychology

Their research topics cover diverse areas related to digital transformation and consumer interactions, emphasizing:

  • Digital Marketing and Social Media
  • AI in Service Interactions
  • Technology Adoption and User Behaviour
  • Consumer Behavior in Brand Consumption and Identification
  • Social Robot Interaction and HRI
  • Consumer Retail Behavior Studies
  • Impact of Technology on Adolescents

Casaló's recent papers include:

  • Understanding influencer marketing: The role of congruence between influencers, products and consumers (2021), Journal of Business Research
  • Intention to use analytical artificial intelligence (AI) in services - the effect of technology readiness and awareness (2021), Journal of service management
  • The role of utilitarian and hedonic aspects in the continuance intention to use social mobile apps (2022), Journal of Retailing and Consumer Services
  • Robots or frontline employees? Exploring customers' attributions of responsibility and stability after service failure or success (2020), Journal of service management
  • Frontline robots in tourism and hospitality: service enhancement or cost reduction? (2020), Electronic Markets

Frequent co-authors collaborating with Casaló are:

  • Daniel Belanche
  • Carlos Flavián
  • Daniel Ruiz-Equihua
  • Jaime Romero
  • Marta Flavián

The scholar has published notably in the following venues:

  • Journal of Business Research
  • Service Industries Journal
  • Journal of service management
  • Journal of Retailing and Consumer Services
  • Psychology and Marketing

Best Publications

  • Influencers on Instagram: Antecedents and consequences of opinion leadership

    Luis V. Casaló;Carlos Flavián;Sergio Ibáñez-Sánchez

  • The role of satisfaction and website usability in developing customer loyalty and positive word‐of‐mouth in the e‐banking services

    Luis V. Casaló;Carlos Flavián;Miguel Guinalíu

  • Artificial Intelligence in FinTech: understanding robo-advisors adoption among customers

    Daniel Belanche;Luis Vicente Casaló;Carlos Flavián

  • Determinants of the intention to participate in firm-hosted online travel communities and effects on consumer behavioral intentions

    Luis V. Casaló;Carlos Flavián;Miguel Guinalíu

  • Service robot implementation: a theoretical framework and research agenda

    Daniel Belanche;Luis V. Casaló;Carlos Flavián;Jeroen Schepers

  • The impact of participation in virtual brand communities on consumer trust and loyalty: The case of free software

    Luis Vicente Casaló;Carlos Flavián;Miguel Guinaliu

  • The role of security, privacy, usability and reputation in the development of online banking

    Luis Vicente Casaló;Carlos Flavián;Miguel Guinaliu

  • Promoting Consumer's Participation in Virtual Brand Communities: A New Paradigm in Branding Strategy

    Luis V. Casaló;Carlos Flavián;Miguel Guinalíu

  • Understanding influencer marketing: The role of congruence between influencers, products and consumers

    Daniel Belanche;Luis V. Casaló;Marta Flavián;Sergio Ibáñez-Sánchez

  • Website usability, consumer satisfaction and the intention to use a website: The moderating effect of perceived risk

    Daniel Belanche;Luis V. Casaló;Miguel Guinalíu

  • The role of perceived usability, reputation, satisfaction and consumer familiarity on the website loyalty formation process

    Luis Casaló;Carlos Flavián;Miguel Guinalíu

  • Understanding the intention to follow the advice obtained in an online travel community

    Luis V. Casaló;Carlos Flavián;Miguel Guinalíu

  • The role of utilitarian and hedonic aspects in the continuance intention to use social mobile apps

    Unknown

  • Relationship quality, community promotion and brand loyalty in virtual communities: Evidence from free software communities

    Luis V. Casaló;Carlos FlaviáN;Miguel GuinalíU

  • Intention to use analytical artificial intelligence (AI) in services – the effect of technology readiness and awareness

    Carlos Flavián;Alfredo Pérez-Rueda;Daniel Belanche;Luis V. Casaló

  • Do online hotel rating schemes influence booking behaviors

    Luis V. Casaló;Carlos Flavián;Miguel Guinalíu;Yuksel Ekinci

  • The effects of learner-generated videos for YouTube on learning outcomes and satisfaction

    Carlos Orús;María José Barlés;Daniel Belanche;Luis Casaló

  • Integrating trust and personal values into the Technology Acceptance Model: The case of e-government services adoption

    Daniel Belanche;Luis V. Casaló;Carlos Flavián

  • Heterogeneity in the association between environmental attitudes and pro-environmental behavior: A multilevel regression approach

    Luis V. Casaló;José-Julián Escario

  • The Influence of Satisfaction, Perceived Reputation and Trust on a Consumer's Commitment to a Website

    Luis V. Casalo;Carlos Flavián;Miguel Guinalíu

  • Trust transfer in the continued usage of public e-services

    Daniel Belanche;Luis V. Casaló;Carlos Flavián;Jeroen Schepers

  • City attachment and use of urban services: Benefits for smart cities

    Daniel Belanche;Luis V. Casaló;Carlos Orús

Frequent Co-Authors

Carlos Flavián
Carlos Flavián University of Zaragoza
Miguel Guinalíu
Miguel Guinalíu University of Zaragoza
Yuksel Ekinci
Yuksel Ekinci University of Portsmouth
Richard P. Bagozzi
Richard P. Bagozzi University of Michigan–Ann Arbor
Sandra Loureiro
Sandra Loureiro ISCTE - University Institute of Lisbon

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