Katherine N. Lemon is affiliated with Boston College in the United States and specializes in the field of Business, Management, and Accounting, with a focus on marketing and related subfields. Their research spans several specific areas, including Marketing, Organizational Behavior and Human Resource Management, Sociology and Political Science, Management Science and Operations Research, and Management of Technology and Innovation.
The main topics covered by their work include Consumer Behavior in Brand Consumption and Identification, Customer Service Quality and Loyalty, Consumer Retail Behavior Studies, Service and Product Innovation, Sharing Economy and Platforms, Consumer Market Behavior and Pricing, and Information Systems Theories and Implementation.
Frequent co-authors collaborating with Katherine N. Lemon are:
Prominent venues where they have published multiple papers include the Journal of Service Research, the Journal of the Academy of Marketing Science, the Journal of Services Marketing, Marketing Letters, and the Journal of Marketing.
Some of the recent papers authored or co-authored by Katherine N. Lemon are:
Katherine N. Lemon was awarded the title of Fellow of the American Marketing Association in 2016.
Katherine N. Lemon;Pieter C. Verhoef
Jenny van Doorn;Katherine N. Lemon;Vikas Mittal;Stephan Nass
Peter C. Verhoef;Katherine N. Lemon;A. Parasuraman;Anne Roggeveen
Roland T. Rust;Katherine N. Lemon;Valarie A. Zeithaml
Roland T. Rust;Valarie A. Zeithaml;Katherine N. Lemon
Ruth N. Bolton;Katherine N. Lemon
Ruth N. Bolton;Katherine N. Lemon;Peter C. Verhoef
Ruth N. Bolton;Katherine N. Lemo;Peter C. Verhoef;Katherine N. Lemon
Katherine N. Lemon;Tiffany Barnett White;Russell S. Winer
Valarie A. Zeithaml;Roland T. Rust;Katherine N. Lemon
Roland T. Rust;Katherine N. Lemon
Tim Ambler;C. B. Bhattacharya;Julie Edell;Kevin Lane Keller
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John E. Hogan;Katherine N. Lemon;Roland T. Rust
John E. Hogan;Katherine N. Lemon;Barak Libai
Arne De Keyser;Katrien Verleye;Katherine N. Lemon;Timothy L. Keiningham
John E. Hogan;Katherine N. Lemon;Barak Libai
Roland T Rust;Valarie A Zeithaml;Katherine N Lemon
Christy Ashley;Stephanie M. Noble;Naveen Donthu;Katherine N. Lemon
Peter C. Verhoef;Katherine N. Lemon
V. Kumar;Katherine N. Lemon;A. Parasuraman
Jenny van Doorn;Katherine N. Lemon;Vikas Mittal;Doreen Pick
Katherine N. Lemon;Florian v. Wangenheim
Tim Ambler;C. B. Bhattacharya;Julie A. Edell;Kevin Lane Keller
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