2026 Jan-Benedict E. M. Steenkamp: Business and Management Researcher – H-Index, Publications & Awards

Discipline name	D-Index	World Ranking	Current World Ranking	National Ranking	Current National Ranking	Publications	Citations
Business and Management	88	97	90	46	43	207	65242

Research.com Recognitions

2026 - Research.com Business and Management in United States Leader Award
2024 - Research.com Business and Management in United States Leader Award
2023 - Research.com Business and Management in United States Leader Award
2021 - AMA-Irwin-McGraw-Hill Distinguished Marketing Educator Award, American Marketing Association
2021 - Fellow of the American Marketing Association
2005 - Dr Hendrik Muller Prize, Royal Netherlands Academy of Arts and Sciences
Fellow of the European Marketing Academy (EMAC)
Fellow of the European Marketing Academy (EMAC)
Fellow of the European Marketing Academy (EMAC)

Overview

Jan-Benedict E. M. Steenkamp is affiliated with the University of North Carolina at Chapel Hill in the United States. Their research primarily focuses on fields related to Business, Management, and Accounting, with a substantial concentration on Marketing.

The scientist's work spans multiple subfields, including Marketing, Sociology and Political Science, Management Science and Operations Research, Organizational Behavior and Human Resource Management, and Food Science.

The main topics covered in their publications include:

Consumer Behavior in Brand Consumption and Identification
Consumer Market Behavior and Pricing
Digital Marketing and Social Media
Customer Service Quality and Loyalty
Innovation Diffusion and Forecasting
Sensory Analysis and Statistical Methods
Technology Adoption and User Behaviour

Recent papers authored by Jan-Benedict E. M. Steenkamp are:

Branding in a Hyperconnected World: Refocusing Theories and Rethinking Boundaries, 2020, Journal of Marketing
Global Brand Building and Management in the Digital Age, 2020, Journal of International Marketing
An updated paradigm for evaluating measurement invariance incorporating common method variance and its assessment, 2020, Journal of the Academy of Marketing Science
Unrestricted factor analysis: A powerful alternative to confirmatory factor analysis, 2022, Journal of the Academy of Marketing Science
Cross-National Differences in Market Response: Line-Length, Price, and Distribution Elasticities in 14 Indo-Pacific Rim Economies, 2021, Journal of Marketing Research

Frequent co-authors collaborating with Steenkamp include:

Bernadette J. van Ewijk
Els Gijsbrechts
Rajeev Batra
Alberto Maydeu-Olivares
Dana L. Alden

The scientist has published in several key marketing and management journals, with recurrent appearances in:

Journal of Marketing
Journal of International Marketing
Journal of the Academy of Marketing Science
International Journal of Research in Marketing
Journal of Marketing Research

Jan-Benedict E. M. Steenkamp has received multiple awards, including the AMA-Irwin-McGraw-Hill Distinguished Marketing Educator Award from the American Marketing Association in 2021 and was named a Fellow of the American Marketing Association in the same year. Earlier distinctions include the Dr Hendrik Muller Prize from the Royal Netherlands Academy of Arts and Sciences in 2005 and Fellowship in the European Marketing Academy (EMAC).

Best Publications

Assessing Measurement Invariance in Cross-National Consumer Research

Jan Benedict E.M. Steenkamp;Hans Baumgartner

6143
Citations
The use of LISREL in validating marketing constructs.

Jan-Benedict E.M. Steenkamp;Hans C.M. van Trijp

2794
Citations
The Effects of Perceived Interdependence on Dealer Attitudes

Nirmalya Kumar;Lisa K. Scheer;Jan-Benedict E. M. Steenkamp

2695
Citations
A review and meta-analysis of country-of-origin research

Peeter W.J. Verlegh;Jan-Benedict E.M. Steenkamp;Jan-Benedict E.M. Steenkamp

2448
Citations
The Effects of Supplier Fairness On Vulnerable Resellers

Nirmalya Kumar;Lisa K. Scheer;Jan-Benedict E.M. Steenkamp

2253
Citations
The effects of trust and interdependence on relationship commitment: A trans-Atlantic study

Inge Geyskens;Jan-Benedict E.M. Steenkamp;Jan-Benedict E.M. Steenkamp;Lisa K. Scheer;Nirmalya Kumar

2175
Citations
A meta-analysis of satisfaction in marketing channel relationships

Inge Geyskens;Jan-Benedict E.M. Steenkamp;Nirmalya Kumar

1882
Citations
Effects of Brand Local and Nonlocal Origin on Consumer Attitudes in Developing Countries

Rajeev Batra;Venkatram Ramaswamy;Dana L. Alden;Jan-Benedict E.M. Steenkamp

1861
Citations
A CROSS -NATIONAL INVESTIGATION INTO THE INDIVIDUAL AND NATIONAL CULTURAL ANTECEDENTS OF CONSUMER INNOVATIVENESS

J.E.B.M. Steenkamp;J.E.B.M. Steenkamp;F. ter Hofstede;M. Wedel

1840
Citations
How perceived brand globalness creates brand value

Jan-Benedict E M Steenkamp;Rajeev Batra;Dana L Alden

1750
Citations
Brand Positioning Through Advertising in Asia, North America, and Europe : The Role of Global Consumer Culture

Dana L. Alden;Jan-Benedict E.M. Steenkamp;Rajeev Batra

1726
Citations
Response Styles in Marketing Research: A Cross-National Investigation

Hans Baumgartner;Jan Benedict E.M. Steenkamp

1656
Citations
Generalizations about trust in marketing channel relationships using meta-analysis

Inge Geyskens;Jan-Benedict E.M Steenkamp;Jan-Benedict E.M Steenkamp;Nirmalya Kumar

1459
Citations
A Meta-Analysis of Satisfaction in Marketing Channel Relationships

Unknown

1397
Citations
Emotions in consumer behavior: A hierarchical approach

Fleur J.M. Laros;Jan-Benedict E.M. Steenkamp

1382
Citations
Make, Buy, or Ally: A Transaction Cost Theory Meta-Analysis

Inge Geyskens;Jan-Benedict E. M. Steenkamp;Nirmalya Kumar

1354
Citations
The role of national culture in international marketing research

Jan‐Benedict E. M. Steenkamp

1118
Citations
Marketing renaissance: How research in emerging markets advances marketing science and practice

Steven Michael Burgess;Jan-Benedict E.M. Steenkamp

1100
Citations
The Role of Optimum Stimulation Level in Exploratory Consumer Behavior

Jan-Benedict E. M. Steenkamp;Hans Baumgartner

1087
Citations
Conceptual model of the quality perception process

Jan-Benedict E.M. Steenkamp

1083
Citations
Exploratory consumer buying behavior: conceptualization and measurement.

Hans Baumgartner;Jan Benedict E.M. Steenkamp;Jan Benedict E.M. Steenkamp

1007
Citations

Frequent Co-Authors

Marnik G. Dekimpe Tilburg University

Inge Geyskens Tilburg University

Hans Baumgartner Pennsylvania State University

Nirmalya Kumar London Business School

Dominique M. Hanssens University of California, Los Angeles

Michel Wedel University of Maryland, College Park

Rajeev Batra University of Michigan–Ann Arbor

Harald J. van Heerde University of New South Wales

Hans C.M. van Trijp Wageningen University & Research

Joffre Swait Erasmus University Rotterdam

External Links

Wikipedia of Jan-Benedict E. M. Steenkamp Personal website of Jan-Benedict E. M. Steenkamp Google Scholar page

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