World's Best Scientists 2026 revealed!

D-Index & Metrics

Business and Management

D-Index
40
Citations
7711
World Ranking
1668
National Ranking
699

Cheng Lu Wang publication distribution in Business and Management in 2026

The chart shows the distribution of publications by all Research.com ranked scientists in the field of Business and Management in 2026. The highlighted bar marks where Cheng Lu Wang sits on this spectrum.

35–39 publications: 2 scientists 40–44 publications: 2 scientists 45–49 publications: 5 scientists 50–54 publications: 20 scientists 55–59 publications: 39 scientists 60–64 publications: 66 scientists 65–69 publications: 52 scientists 70–74 publications: 80 scientists 75–79 publications: 83 scientists 80–84 publications: 115 scientists 85–89 publications: 94 scientists 90–94 publications: 111 scientists 95–99 publications: 122 scientists 100–104 publications: 104 scientists 105–109 publications: 113 scientists 110–114 publications: 96 scientists 115–119 publications: 97 scientists 120–124 publications: 112 scientists 125–129 publications: 93 scientists 130–134 publications: 79 scientists 135–139 publications: 69 scientists 140–144 publications: 80 scientists 145–149 publications: 81 scientists 150–154 publications: 85 scientists 155–159 publications: 50 scientists 160–164 publications: 74 scientists 165–169 publications: 61 scientists 170–174 publications: 40 scientists 175–179 publications: 44 scientists 180–184 publications: 47 scientists 185–189 publications: 59 scientists 190–194 publications: 35 scientists 195–199 publications: 37 scientists 200–204 publications: 49 scientists 205–209 publications: 48 scientists 210–214 publications: 34 scientists 215–219 publications: 31 scientists 220–224 publications: 37 scientists 225–229 publications: 34 scientists 230–234 publications: 25 scientists 235–239 publications: 28 scientists 240–244 publications: 34 scientists 245–249 publications: 28 scientists 250–254 publications: 23 scientists 255–259 publications: 22 scientists 260–264 publications: 11 scientists 265–269 publications: 16 scientists 270–274 publications: 23 scientists 275–279 publications: 12 scientists 280–284 publications: 16 scientists 285–289 publications: 10 scientists 290–294 publications: 12 scientists 295–299 publications: 12 scientists 300–304 publications: 8 scientists 305–309 publications: 13 scientists 310–314 publications: 13 scientists 315–319 publications: 6 scientists 320–324 publications: 10 scientists 325–329 publications: 9 scientists 330–334 publications: 7 scientists 335–339 publications: 10 scientists 340–344 publications: 10 scientists 345–349 publications: 7 scientists 350–354 publications: 4 scientists 355–359 publications: 10 scientists 360–364 publications: 3 scientists 365–369 publications: 7 scientists 370–374 publications: 2 scientists 375–379 publications: 8 scientists 380–384 publications: 4 scientists 385–389 publications: 5 scientists 390–394 publications: 5 scientists 395–399 publications: 2 scientists 400–404 publications: 2 scientists 405–409 publications: 4 scientists 410–414 publications: 3 scientists 415–419 publications: 2 scientists 420–424 publications: 5 scientists 425–429 publications: 3 scientists 430–434 publications: 1 scientists 435 publications: 1 scientists 436+ publications: 100 scientists
35 publications 436+

This scientist: 98 publications — 25th percentile

25% of scientists in this discipline score the same or lower.

The last bar groups every scientist with 436 publications or more.

Cheng Lu Wang D-index placement in Business and Management in 2026

The chart shows the D-index (discipline H-index) distribution of Business and Management scientists ranked by Research.com in 2026. The highlighted bar marks where Cheng Lu Wang sits on this spectrum.

30 D-Index: 156 scientists 31 D-Index: 159 scientists 32 D-Index: 171 scientists 33 D-Index: 161 scientists 34 D-Index: 135 scientists 35 D-Index: 124 scientists 36 D-Index: 114 scientists 37 D-Index: 111 scientists 38 D-Index: 103 scientists 39 D-Index: 89 scientists 40 D-Index: 81 scientists 41 D-Index: 97 scientists 42 D-Index: 80 scientists 43 D-Index: 69 scientists 44 D-Index: 67 scientists 45 D-Index: 63 scientists 46 D-Index: 54 scientists 47 D-Index: 69 scientists 48 D-Index: 50 scientists 49 D-Index: 58 scientists 50 D-Index: 54 scientists 51 D-Index: 62 scientists 52 D-Index: 54 scientists 53 D-Index: 43 scientists 54 D-Index: 49 scientists 55 D-Index: 35 scientists 56 D-Index: 40 scientists 57 D-Index: 44 scientists 58 D-Index: 34 scientists 59 D-Index: 29 scientists 60 D-Index: 48 scientists 61 D-Index: 32 scientists 62 D-Index: 30 scientists 63 D-Index: 22 scientists 64 D-Index: 22 scientists 65 D-Index: 19 scientists 66 D-Index: 20 scientists 67 D-Index: 18 scientists 68 D-Index: 17 scientists 69 D-Index: 21 scientists 70 D-Index: 20 scientists 71 D-Index: 19 scientists 72 D-Index: 14 scientists 73 D-Index: 10 scientists 74 D-Index: 16 scientists 75 D-Index: 24 scientists 76 D-Index: 13 scientists 77 D-Index: 19 scientists 78 D-Index: 8 scientists 79 D-Index: 6 scientists 80 D-Index: 4 scientists 81 D-Index: 12 scientists 82 D-Index: 7 scientists 83 D-Index: 7 scientists 84 D-Index: 6 scientists 85 D-Index: 10 scientists 86 D-Index: 4 scientists 87 D-Index: 11 scientists 88 D-Index: 6 scientists 89+ D-Index: 96 scientists
30 D-Index 89+

This scientist: 40 D-Index — 47th percentile

47% of scientists in this discipline score the same or lower.

The last bar groups every scientist with 89 D-Index or more.

Overview

Cheng Lu Wang is affiliated with Henan University in China and has contributed extensively to research in business, management, and social sciences. Their scholarly work spans 41 publications in the field of Business, Management and Accounting, with 31 publications categorized under Social Sciences. Key subfields include Sociology and Political Science, Marketing, Strategy and Management, Organizational Behavior and Human Resource Management, and Accounting.

Wang's research interests focus on several interconnected topics, including:

  • Digital Marketing and Social Media
  • Consumer Behavior in Brand Consumption and Identification
  • International Business and Foreign Direct Investment (FDI)
  • Environmental Sustainability in Business
  • Customer Service Quality and Loyalty
  • Technology Adoption and User Behaviour
  • Corporate Finance and Governance

Their publication record features articles in prominent venues such as the Journal of Business Research, International Journal of Consumer Studies, Journal of Research in Interactive Marketing, Industrial Marketing Management, and International Marketing Review. Wang has published four articles in the Journal of Research in Interactive Marketing alone.

Notable papers by Wang include:

  • "New frontiers and future directions in interactive marketing: Inaugural Editorial," 2021, Journal of Research in Interactive Marketing
  • "Editorial - What is an interactive marketing perspective and what are emerging research areas?," 2024, Journal of Research in Interactive Marketing

Frequent collaborators in their research efforts include Liying Zhou, Banggang Wu, Ruijuan Wu, Fei Jin, and Henry F.L. Chung. Among these, Liying Zhou has coauthored eight papers with Wang, indicating a sustained research partnership.

Best Publications

  • Consumer ethnocentrism and willingness to buy domestic products in a developing country setting: testing moderating effects

    Cheng Lu Wang;Zhen Xiong Chen

  • Guanxi vs. relationship marketing: Exploring underlying differences

    Cheng Lu Wang

  • Country image, product image and consumer purchase intention: Evidence from an emerging economy

    Cheng Lu Wang;Dongjin Li;Bradley R. Barnes;Jongseok Ahn

  • New frontiers and future directions in interactive marketing: Inaugural Editorial

    Cheng Lu Wang

  • The measurement of guanxi: Introducing the GRX scale

    Dorothy A. Yen;Bradley R. Barnes;Cheng Lu Wang

  • The impact of affect on service quality and satisfaction: the moderation of service contexts

    Ying Jiang;Cheng Lu Wang

  • Consumer decision‐making styles on domestic and imported brand clothing

    Cheng‐Lu Wang;Noel Y.M. Siu;Alice S.Y. Hui

  • Cultural identity and consumer ethnocentrism impacts on preference and purchase of domestic versus import brands: An empirical study in China

    Jiaxun He;Cheng Lu Wang

  • Subscription to Fee-Based Online Services: What Makes Consumer Pay for Online Content?

    Cheng Lu Wang;Yue Zhang;Li Richard Ye;Dat-Dao Nguyen

  • Online Shopper Behavior: Influences of Online Shopping Decision

    Cheng Lu Wang

  • Alternative Modes of Self-Construal: Dimensions of Connectedness–Separateness and Advertising Appeals to the Cultural and Gender-Specific Self

    Cheng Lu Wang;Terry Bristol;John C. Mowen;Goutam Chakraborty

  • Guanxi as a governance mechanism in business markets: Its characteristics, relevant theories, and future research directions

    Zhilin Yang;Cheng Lu Wang

  • The significance of trust and renqing in the long-term orientation of Chinese business-to-business relationships

    Cheng Lu Wang;Noel Y.M. Siu;Bradley R. Barnes

  • The Influence of Hedonic Values on Consumer Behaviors: An Empirical Investigation in China

    Cheng Lu Wang;Zhen Xiong Chen;Allan K K Chan;Zong Cheng Zheng

  • Migration of Chinese Consumption Values: Traditions, Modernization, and Cultural Renaissance

    Cheng Lu Wang;Xiaohua Lin

  • The separateness‐connectedness self‐schema: Scale development and application to message construction

    Cheng Lu Wang;John C. Mowen

  • The moderating role of managerial ties in market orientation and innovation: An Asian perspective

    Cheng Lu Wang;Henry F.L. Chung

  • Editorial – What is an interactive marketing perspective and what are emerging research areas?

    Unknown

  • The determinants and performance of early internationalizing firms: A literature review and research agenda

    Guohua Jiang;Masaaki Kotabe;Feng Zhang;Andy W. Hao

  • A contingency approach to international marketing strategy and decision‐making structure among exporting firms

    Henry F.L. Chung;Cheng Lu Wang;Pei‐how Huang

  • Organizational capabilities and business performance: When and how does the dark side of managerial ties matter?

    Henry F.L. Chung;Cheng Lu Wang;Pei-how Huang;Zhilin Yang

Frequent Co-Authors

Bradley R. Barnes
Bradley R. Barnes Lingnan University
John C. Mowen
John C. Mowen Oklahoma State University
Zhen Xiong Chen
Zhen Xiong Chen Australian National University
Masaaki Kotabe
Masaaki Kotabe University of Hawaii at Manoa
Bang Nguyen
Bang Nguyen Oxford Brookes University
Justin Paul
Justin Paul Narsee Monjee Institute of Management Studies

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