World's Best Scientists 2026 revealed!

D-Index & Metrics

Business and Management

D-Index
32
Citations
7601
World Ranking
2584
National Ranking
1013

Paul Farris publication distribution in Business and Management in 2026

The chart shows the distribution of publications by all Research.com ranked scientists in the field of Business and Management in 2026. The highlighted bar marks where Paul Farris sits on this spectrum.

35–39 publications: 2 scientists 40–44 publications: 2 scientists 45–49 publications: 5 scientists 50–54 publications: 20 scientists 55–59 publications: 39 scientists 60–64 publications: 66 scientists 65–69 publications: 52 scientists 70–74 publications: 80 scientists 75–79 publications: 83 scientists 80–84 publications: 115 scientists 85–89 publications: 94 scientists 90–94 publications: 111 scientists 95–99 publications: 122 scientists 100–104 publications: 104 scientists 105–109 publications: 113 scientists 110–114 publications: 96 scientists 115–119 publications: 97 scientists 120–124 publications: 112 scientists 125–129 publications: 93 scientists 130–134 publications: 79 scientists 135–139 publications: 69 scientists 140–144 publications: 80 scientists 145–149 publications: 81 scientists 150–154 publications: 85 scientists 155–159 publications: 50 scientists 160–164 publications: 74 scientists 165–169 publications: 61 scientists 170–174 publications: 40 scientists 175–179 publications: 44 scientists 180–184 publications: 47 scientists 185–189 publications: 59 scientists 190–194 publications: 35 scientists 195–199 publications: 37 scientists 200–204 publications: 49 scientists 205–209 publications: 48 scientists 210–214 publications: 34 scientists 215–219 publications: 31 scientists 220–224 publications: 37 scientists 225–229 publications: 34 scientists 230–234 publications: 25 scientists 235–239 publications: 28 scientists 240–244 publications: 34 scientists 245–249 publications: 28 scientists 250–254 publications: 23 scientists 255–259 publications: 22 scientists 260–264 publications: 11 scientists 265–269 publications: 16 scientists 270–274 publications: 23 scientists 275–279 publications: 12 scientists 280–284 publications: 16 scientists 285–289 publications: 10 scientists 290–294 publications: 12 scientists 295–299 publications: 12 scientists 300–304 publications: 8 scientists 305–309 publications: 13 scientists 310–314 publications: 13 scientists 315–319 publications: 6 scientists 320–324 publications: 10 scientists 325–329 publications: 9 scientists 330–334 publications: 7 scientists 335–339 publications: 10 scientists 340–344 publications: 10 scientists 345–349 publications: 7 scientists 350–354 publications: 4 scientists 355–359 publications: 10 scientists 360–364 publications: 3 scientists 365–369 publications: 7 scientists 370–374 publications: 2 scientists 375–379 publications: 8 scientists 380–384 publications: 4 scientists 385–389 publications: 5 scientists 390–394 publications: 5 scientists 395–399 publications: 2 scientists 400–404 publications: 2 scientists 405–409 publications: 4 scientists 410–414 publications: 3 scientists 415–419 publications: 2 scientists 420–424 publications: 5 scientists 425–429 publications: 3 scientists 430–434 publications: 1 scientists 435 publications: 1 scientists 436+ publications: 100 scientists
35 publications 436+

This scientist: 227 publications — 82nd percentile

82% of scientists in this discipline score the same or lower.

The last bar groups every scientist with 436 publications or more.

Paul Farris D-index placement in Business and Management in 2026

The chart shows the D-index (discipline H-index) distribution of Business and Management scientists ranked by Research.com in 2026. The highlighted bar marks where Paul Farris sits on this spectrum.

30 D-Index: 156 scientists 31 D-Index: 159 scientists 32 D-Index: 171 scientists 33 D-Index: 161 scientists 34 D-Index: 135 scientists 35 D-Index: 124 scientists 36 D-Index: 114 scientists 37 D-Index: 111 scientists 38 D-Index: 103 scientists 39 D-Index: 89 scientists 40 D-Index: 81 scientists 41 D-Index: 97 scientists 42 D-Index: 80 scientists 43 D-Index: 69 scientists 44 D-Index: 67 scientists 45 D-Index: 63 scientists 46 D-Index: 54 scientists 47 D-Index: 69 scientists 48 D-Index: 50 scientists 49 D-Index: 58 scientists 50 D-Index: 54 scientists 51 D-Index: 62 scientists 52 D-Index: 54 scientists 53 D-Index: 43 scientists 54 D-Index: 49 scientists 55 D-Index: 35 scientists 56 D-Index: 40 scientists 57 D-Index: 44 scientists 58 D-Index: 34 scientists 59 D-Index: 29 scientists 60 D-Index: 48 scientists 61 D-Index: 32 scientists 62 D-Index: 30 scientists 63 D-Index: 22 scientists 64 D-Index: 22 scientists 65 D-Index: 19 scientists 66 D-Index: 20 scientists 67 D-Index: 18 scientists 68 D-Index: 17 scientists 69 D-Index: 21 scientists 70 D-Index: 20 scientists 71 D-Index: 19 scientists 72 D-Index: 14 scientists 73 D-Index: 10 scientists 74 D-Index: 16 scientists 75 D-Index: 24 scientists 76 D-Index: 13 scientists 77 D-Index: 19 scientists 78 D-Index: 8 scientists 79 D-Index: 6 scientists 80 D-Index: 4 scientists 81 D-Index: 12 scientists 82 D-Index: 7 scientists 83 D-Index: 7 scientists 84 D-Index: 6 scientists 85 D-Index: 10 scientists 86 D-Index: 4 scientists 87 D-Index: 11 scientists 88 D-Index: 6 scientists 89+ D-Index: 96 scientists
30 D-Index 89+

This scientist: 32 D-Index — 16th percentile

16% of scientists in this discipline score the same or lower.

The last bar groups every scientist with 89 D-Index or more.

Overview

Paul Farris is affiliated with the University of Virginia in the United States and has contributed extensively to research in the field of Business, Management, and Accounting. Their work encompasses subfields such as Marketing, Management Information Systems, Tourism, Leisure and Hospitality Management, Plant Science, and Organizational Behavior and Human Resource Management.

Their research primarily addresses topics including Big Data and Business Intelligence, Consumer Market Behavior and Pricing, Consumer Retail Behavior Studies, Supply Chain and Inventory Management, Customer Churn and Segmentation, the Wine Industry and Tourism, as well as Horticultural and Viticultural Research.

Paul Farris's recent papers include:

  • Predicting Under- and Overperforming SKUs within the Distribution-Market Share Relationship, 2021, Journal of Retailing
  • The Multichannel Challenge at Natura in Beauty and Personal Care, 2020, SSRN Electronic Journal
  • A Resource-Allocation Perspective for Marketing Analytics, 2020, SSRN Electronic Journal
  • Implementing Marketing Analytics, 2020, SSRN Electronic Journal
  • Bayern Brauerei (Abridged), 2020, SSRN Electronic Journal

Their frequent co-authors include:

  • Rajkumar Venkatesan
  • Kusum L. Ailawadi
  • Martin Hirche
  • Luke Greenacre
  • Yiran Quan

Paul Farris has published primarily in the SSRN Electronic Journal with five publications, followed by the Journal of Retailing, NIM Marketing Intelligence Review, Journal of Interactive Marketing, and Darden Business Publishing Cases.

Their book publication includes:

  • Marketing Analytics, published by University of Virginia Press in 2020

Best Publications

  • Marketing Metrics: The Definitive Guide to Measuring Marketing Performance

    Paul W. Farris;Neil T. Bendle;Phillip E. Pfeifer;David J. Reibstein

  • Crafting Integrated Multichannel Retailing Strategies

    Jie Zhang;Paul W. Farris;John W. Irvin;Tarun Kushwaha

  • Managing Multi- and Omni-Channel Distribution: Metrics and Research Directions

    Kusum L. Ailawadi;Paul W. Farris

  • Comparison Advertising: Problems and Potential:

    William L. Wilkie;Paul W. Farris

  • Marketing Metrics: 50+ Metrics Every Executive Should Master

    Paul W. Farris;Neil T. Bendle;Phillip E. Pfeifer;David J. Reibstein

  • A Model for Determining Retail Product Category Assortment and Shelf Space Allocation

    Norm Borin;Paul W. Farris;James R. Freeland

  • Market Power and Performance: A Cross-Industry Analysis of Manufacturers and Retailers

    Kusum L. Ailawadi;Norm Borin;Paul W. Farris

  • Consumer response to the preferred brand out‐of‐stock situation

    Willem Verbeke;Paul Farris;Roy Thurik

  • Retail power : monster or mouse?

    Paul W. Farris;Kusum L. Ailawadi

  • Market Share and Distribution: A Generalization, a Speculation, and Some Implications

    David J. Reibstein;Paul W. Farris

  • The Relationship Between Distribution and Market Share

    Paul Farris;James Olver;Cornelis De Kluyver

  • The Impact of Advertising on the Price of Consumer Products

    Paul W. Farris;Mark S. Albion

  • Dynamic Strategic Thinking

    Peter R. Dickson;Paul W. Farris;Willem J. M. I. Verbeke

  • Measuring and Managing Returns from Retailer-Customized Coupon Campaigns

    Rajkumar Venkatesan;Paul W. Farris

  • A Model for Determining Retail Product Category Assortment and Shelf Space Allocation

    Unknown

  • Marketing Metrics: The Manager's Guide to Measuring Marketing Performance

    Paul Farris;Neil Bendle;Phillip E. Pfeifer;David J. Reibstein

  • Comparison Advertising: Problems and Potential

    Unknown

  • Why Advertising and Promotional Costs Vary: Some Cross-Sectional Analyses:

    Paul W. Farris;Robert D. Buzzell

  • A sensitivity analysis of retailer shelf management models

    Norm A. Borin;Paul Farris

  • Crafting Integrated Multichannel Retailing Strategies

    Jie Zhang;Paul Farris;Tarun Kushwaha;John Irvin

  • Advertising and Promotion Management

    John A. Quelch;Paul W. Farris

  • THE IMPACT OF ADVERTISING ON THE PRICE OF CONSUMER

    Paul W. Farris;Mark S. Albion

Frequent Co-Authors

David J. Reibstein
David J. Reibstein University of Pennsylvania
Kusum L. Ailawadi
Kusum L. Ailawadi Dartmouth College
Willem Verbeke
Willem Verbeke Erasmus University Rotterdam
Robert E. Spekman
Robert E. Spekman University of Virginia
Roy Thurik
Roy Thurik Montpellier Business School
Peter R. Dickson
Peter R. Dickson Florida International University
William L. Wilkie
William L. Wilkie University of Notre Dame
Barton A. Weitz
Barton A. Weitz University of Florida
John B. Ford
John B. Ford Old Dominion University
Richard P. Bagozzi
Richard P. Bagozzi University of Michigan–Ann Arbor

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