Scott A. Neslin is affiliated with Dartmouth College in the United States and has published extensively in the field of Business, Management, and Accounting. Their research primarily focuses on marketing, with subfields including Marketing, Management Information Systems, Organizational Behavior and Human Resource Management, Strategy and Management, and Management of Technology and Innovation.
Their recent papers cover topics related to consumer retail behavior, omnichannel marketing, and customer value. Notable publications include:
Scott A. Neslin has frequently collaborated with several co-authors, including Russell S. Winer, Sara Valentini, Elisa Montaguti, Els Breugelmans, and Edlira Shehu.
The researcher has published in various academic venues with multiple contributions to the Journal of Retailing and Marketing Letters. Other publication venues include the Journal of Marketing Research and the Journal of Marketing. Neslin has also authored a book titled The History of Marketing Science, published by World Scientific in 2022.
The main topics of Scott A. Neslin's research explore areas such as:
In 2011, Scott A. Neslin received the INFORMS Society for Marketing Science (ISMS) Fellow Award.
Kusum L. Ailawadi;Scott A. Neslin;Karen Gedenk
Scott A. Neslin;Dhruv Grewal;Robert Leghorn;Venkatesh Shankar
Kusum L. Ailawadi;Donald R. Lehmann;Scott A. Neslin
Peter C. Verhoef;Scott A. Neslin;Björn Vroomen
Robert C. Blattberg;Scott A. Neslin
Scott A. Neslin;Venkatesh Shankar
Asim Ansari;Carl F . Mela;Scott A . Neslin
Scott A . Neslin;Sunil Gupta;Wagner Kamakura;Junxiang Lu
Umut Konus;Peter C. Verhoef;Scott A. Neslin
Scott A. Neslin;Caroline Henderson;John Quelch
Neeraj Arora;Xavier Dreze;Anindya Ghose;James D. Hess
Kusum L. Ailawadi;Scott A. Neslin
John Deighton;Caroline M. Henderson;Scott A. Neslin
Florian Stahl;Mark Heitmann;Donald R. Lehmann;Scott A. Neslin
Chakravarthi Narasimhan;Scott A. Neslin;Subrata K. Sen
Robert C. Blattberg Robert C. Blattberg;Byung-Do Kim Byung-Do Kim;Scott A. Neslin Scott A. Neslin
Koen Hendrik Pauwels;S. A Neslin
Isaac M. Dinner;Harald J. Van Heerde;Scott A. Neslin
Harald J. van Heerde;Scott A. Neslin
Karen Gedenk;Scott A. Neslin
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