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Scott A. Neslin

D-Index & Metrics

Discipline name D-Index World Ranking Current World Ranking National Ranking Current National Ranking Publications Citations
Business and Management 61 494 460 222 203 143 24462

Scott A. Neslin publications per year

The chart shows the history of publications by Scott A. Neslin between 1976 and 2025, highlighting the no. of papers published in each year and offering an overview of the publication velocity of this scholar. Scott A. Neslin published across 50 years, from 1976 to 2025, averaging 3 papers a year. Output peaked at 25 publications in 2008. 1 of the 151 publications appeared in the last two years.

No. of publications
5 10 15 20 25
Bar chart. Horizontal axis: year, 1976 to 2025. Vertical axis: number of publications, 0 to 25. Peak 25 publications in 2008. 1976: 1 publication 1977: 1 publication 1978: 0 publications 1979: 0 publications 1980: 0 publications 1981: 2 publications 1982: 2 publications 1983: 5 publications 1984: 1 publication 1985: 2 publications 1986: 2 publications 1987: 3 publications 1988: 0 publications 1989: 2 publications 1990: 2 publications 1991: 0 publications 1992: 0 publications 1993: 1 publication 1994: 4 publications 1995: 1 publication 1996: 2 publications 1997: 1 publication 1998: 2 publications 1999: 4 publications 2000: 1 publication 2001: 2 publications 2002: 4 publications 2003: 6 publications 2004: 1 publication 2005: 4 publications 2006: 2 publications 2007: 2 publications 2008: 25 publications 2009: 9 publications 2010: 5 publications 2011: 5 publications 2012: 5 publications 2013: 4 publications 2014: 12 publications 2015: 6 publications 2016: 6 publications 2017: 1 publication 2018: 1 publication 2019: 1 publication 2020: 5 publications 2021: 1 publication 2022: 2 publications 2023: 2 publications 2024: 0 publications 2025: 1 publication
1976 2025

151 publications in total across all disciplines

View publications per year as a table
Scott A. Neslin: publications per year, 1976 to 2025
Year Publications
1976 1
1977 1
1978 0
1979 0
1980 0
1981 2
1982 2
1983 5
1984 1
1985 2
1986 2
1987 3
1988 0
1989 2
1990 2
1991 0
1992 0
1993 1
1994 4
1995 1
1996 2
1997 1
1998 2
1999 4
2000 1
2001 2
2002 4
2003 6
2004 1
2005 4
2006 2
2007 2
2008 25
2009 9
2010 5
2011 5
2012 5
2013 4
2014 12
2015 6
2016 6
2017 1
2018 1
2019 1
2020 5
2021 1
2022 2
2023 2
2024 0
2025 1
Total 151
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Scott A. Neslin publication distribution in Business and Management in 2026

The chart shows the distribution of publications by all Research.com ranked scientists in the field of Business and Management in 2026. The highlighted bar marks where Scott A. Neslin sits on this spectrum.

No. of scientists
25 50 75 100
Bar chart with 82 bars. Horizontal axis: publications, 35–39 to 436+. Vertical axis: number of scientists, 0 to 122. Most scientists, 122, have 95–99 publications. The last bar groups every scientist with 436 publications or more. The highlighted bar, 140–144 publications, is where this scientist sits. 35–39 publications: 2 scientists 40–44 publications: 2 scientists 45–49 publications: 5 scientists 50–54 publications: 20 scientists 55–59 publications: 39 scientists 60–64 publications: 66 scientists 65–69 publications: 52 scientists 70–74 publications: 80 scientists 75–79 publications: 83 scientists 80–84 publications: 116 scientists 85–89 publications: 94 scientists 90–94 publications: 111 scientists 95–99 publications: 122 scientists 100–104 publications: 104 scientists 105–109 publications: 113 scientists 110–114 publications: 96 scientists 115–119 publications: 97 scientists 120–124 publications: 112 scientists 125–129 publications: 93 scientists 130–134 publications: 79 scientists 135–139 publications: 69 scientists 140–144 publications: 80 scientists 145–149 publications: 81 scientists 150–154 publications: 85 scientists 155–159 publications: 50 scientists 160–164 publications: 74 scientists 165–169 publications: 61 scientists 170–174 publications: 40 scientists 175–179 publications: 44 scientists 180–184 publications: 47 scientists 185–189 publications: 59 scientists 190–194 publications: 35 scientists 195–199 publications: 37 scientists 200–204 publications: 49 scientists 205–209 publications: 48 scientists 210–214 publications: 34 scientists 215–219 publications: 31 scientists 220–224 publications: 37 scientists 225–229 publications: 34 scientists 230–234 publications: 25 scientists 235–239 publications: 28 scientists 240–244 publications: 34 scientists 245–249 publications: 28 scientists 250–254 publications: 23 scientists 255–259 publications: 22 scientists 260–264 publications: 11 scientists 265–269 publications: 16 scientists 270–274 publications: 23 scientists 275–279 publications: 12 scientists 280–284 publications: 16 scientists 285–289 publications: 10 scientists 290–294 publications: 12 scientists 295–299 publications: 12 scientists 300–304 publications: 8 scientists 305–309 publications: 13 scientists 310–314 publications: 13 scientists 315–319 publications: 6 scientists 320–324 publications: 10 scientists 325–329 publications: 9 scientists 330–334 publications: 7 scientists 335–339 publications: 10 scientists 340–344 publications: 10 scientists 345–349 publications: 7 scientists 350–354 publications: 4 scientists 355–359 publications: 10 scientists 360–364 publications: 3 scientists 365–369 publications: 7 scientists 370–374 publications: 2 scientists 375–379 publications: 8 scientists 380–384 publications: 4 scientists 385–389 publications: 5 scientists 390–394 publications: 5 scientists 395–399 publications: 2 scientists 400–404 publications: 2 scientists 405–409 publications: 4 scientists 410–414 publications: 3 scientists 415–419 publications: 2 scientists 420–424 publications: 5 scientists 425–429 publications: 3 scientists 430–434 publications: 1 scientist 435 publications: 1 scientist 436+ publications: 100 scientists
35–39 publications 436+

This scientist: 143 publications — 54th percentile

54% of scientists in this discipline score the same or lower.

The last bar groups every scientist with 436 publications or more.

View publications distribution as a table
Number of Business and Management scientists by publication count, Research.com 2026 ranking edition. Based on 3,017 ranked scientists.
Publications Scientists This scientist
35–39 2
40–44 2
45–49 5
50–54 20
55–59 39
60–64 66
65–69 52
70–74 80
75–79 83
80–84 116
85–89 94
90–94 111
95–99 122
100–104 104
105–109 113
110–114 96
115–119 97
120–124 112
125–129 93
130–134 79
135–139 69
140–144 80 143
145–149 81
150–154 85
155–159 50
160–164 74
165–169 61
170–174 40
175–179 44
180–184 47
185–189 59
190–194 35
195–199 37
200–204 49
205–209 48
210–214 34
215–219 31
220–224 37
225–229 34
230–234 25
235–239 28
240–244 34
245–249 28
250–254 23
255–259 22
260–264 11
265–269 16
270–274 23
275–279 12
280–284 16
285–289 10
290–294 12
295–299 12
300–304 8
305–309 13
310–314 13
315–319 6
320–324 10
325–329 9
330–334 7
335–339 10
340–344 10
345–349 7
350–354 4
355–359 10
360–364 3
365–369 7
370–374 2
375–379 8
380–384 4
385–389 5
390–394 5
395–399 2
400–404 2
405–409 4
410–414 3
415–419 2
420–424 5
425–429 3
430–434 1
435 1
436+ 100
Download as CSV

Scott A. Neslin D-index placement in Business and Management in 2026

The chart shows the D-index (discipline H-index) distribution of Business and Management scientists ranked by Research.com in 2026. The highlighted bar marks where Scott A. Neslin sits on this spectrum.

No. of scientists
50 100 150
Bar chart with 60 bars. Horizontal axis: D-Index, 30 to 89+. Vertical axis: number of scientists, 0 to 171. Most scientists, 171, have 32 D-Index. The last bar groups every scientist with 89 D-Index or more. The highlighted bar, 61 D-Index, is where this scientist sits. 30 D-Index: 156 scientists 31 D-Index: 159 scientists 32 D-Index: 171 scientists 33 D-Index: 161 scientists 34 D-Index: 135 scientists 35 D-Index: 124 scientists 36 D-Index: 114 scientists 37 D-Index: 111 scientists 38 D-Index: 103 scientists 39 D-Index: 89 scientists 40 D-Index: 81 scientists 41 D-Index: 97 scientists 42 D-Index: 80 scientists 43 D-Index: 69 scientists 44 D-Index: 68 scientists 45 D-Index: 63 scientists 46 D-Index: 54 scientists 47 D-Index: 69 scientists 48 D-Index: 50 scientists 49 D-Index: 58 scientists 50 D-Index: 54 scientists 51 D-Index: 62 scientists 52 D-Index: 54 scientists 53 D-Index: 43 scientists 54 D-Index: 49 scientists 55 D-Index: 35 scientists 56 D-Index: 40 scientists 57 D-Index: 44 scientists 58 D-Index: 34 scientists 59 D-Index: 29 scientists 60 D-Index: 48 scientists 61 D-Index: 32 scientists 62 D-Index: 30 scientists 63 D-Index: 22 scientists 64 D-Index: 22 scientists 65 D-Index: 19 scientists 66 D-Index: 20 scientists 67 D-Index: 18 scientists 68 D-Index: 17 scientists 69 D-Index: 21 scientists 70 D-Index: 20 scientists 71 D-Index: 19 scientists 72 D-Index: 14 scientists 73 D-Index: 10 scientists 74 D-Index: 16 scientists 75 D-Index: 24 scientists 76 D-Index: 13 scientists 77 D-Index: 19 scientists 78 D-Index: 8 scientists 79 D-Index: 6 scientists 80 D-Index: 4 scientists 81 D-Index: 12 scientists 82 D-Index: 7 scientists 83 D-Index: 7 scientists 84 D-Index: 6 scientists 85 D-Index: 10 scientists 86 D-Index: 4 scientists 87 D-Index: 11 scientists 88 D-Index: 6 scientists 89+ D-Index: 96 scientists
30 D-Index 89+

This scientist: 61 D-Index — 84th percentile

84% of scientists in this discipline score the same or lower.

The last bar groups every scientist with 89 D-Index or more.

View D-Index distribution as a table
Number of Business and Management scientists by D-index, Research.com 2026 ranking edition. Based on 3,017 ranked scientists.
D-Index Scientists This scientist
30 156
31 159
32 171
33 161
34 135
35 124
36 114
37 111
38 103
39 89
40 81
41 97
42 80
43 69
44 68
45 63
46 54
47 69
48 50
49 58
50 54
51 62
52 54
53 43
54 49
55 35
56 40
57 44
58 34
59 29
60 48
61 32 61
62 30
63 22
64 22
65 19
66 20
67 18
68 17
69 21
70 20
71 19
72 14
73 10
74 16
75 24
76 13
77 19
78 8
79 6
80 4
81 12
82 7
83 7
84 6
85 10
86 4
87 11
88 6
89+ 96
Download as CSV

Research.com Recognitions

  • 2011 - INFORMS Society for Marketing Science (ISMS) Fellow Award

Overview

Scott A. Neslin is affiliated with Dartmouth College in the United States and has published extensively in the field of Business, Management, and Accounting. Their research primarily focuses on marketing, with subfields including Marketing, Management Information Systems, Organizational Behavior and Human Resource Management, Strategy and Management, and Management of Technology and Innovation.

Their recent papers cover topics related to consumer retail behavior, omnichannel marketing, and customer value. Notable publications include:

  • The omnichannel continuum: Integrating online and offline channels along the customer journey, 2022, Journal of Retailing
  • Free Shipping Promotions and Product Returns, 2020, Journal of Marketing Research
  • The past, present, and future of brand research, 2020, Marketing Letters
  • Identifying omnichannel deal prone segments, their antecedents, and their consequences, 2020, Journal of Retailing
  • How Physical Stores Enhance Customer Value: The Importance of Product Inspection Depth, 2021, Journal of Marketing

Scott A. Neslin has frequently collaborated with several co-authors, including Russell S. Winer, Sara Valentini, Elisa Montaguti, Els Breugelmans, and Edlira Shehu.

The researcher has published in various academic venues with multiple contributions to the Journal of Retailing and Marketing Letters. Other publication venues include the Journal of Marketing Research and the Journal of Marketing. Neslin has also authored a book titled The History of Marketing Science, published by World Scientific in 2022.

The main topics of Scott A. Neslin's research explore areas such as:

  • Consumer Retail Behavior Studies
  • Consumer Market Behavior and Pricing
  • Consumer Behavior in Brand Consumption and Identification
  • Supply Chain and Inventory Management
  • Customer Service Quality and Loyalty
  • Management and Marketing Education
  • Digital Marketing and Social Media

In 2011, Scott A. Neslin received the INFORMS Society for Marketing Science (ISMS) Fellow Award.

Best Publications

  • Pursuing the Value-Conscious Consumer: Store Brands versus National Brand Promotions:

    Kusum L. Ailawadi;Scott A. Neslin;Karen Gedenk

  • Challenges and opportunities in multichannel customer management

    Scott A. Neslin;Dhruv Grewal;Robert Leghorn;Venkatesh Shankar

  • Revenue Premium as an Outcome Measure of Brand Equity

    Kusum L. Ailawadi;Donald R. Lehmann;Scott A. Neslin

  • Multichannel customer management: Understanding the research-shopper phenomenon

    Peter C. Verhoef;Scott A. Neslin;Björn Vroomen

  • Sales Promotion: Concepts, Methods and Strategies

    Robert C. Blattberg;Scott A. Neslin

  • Key Issues in Multichannel Customer Management: Current Knowledge and Future Directions

    Scott A. Neslin;Venkatesh Shankar

  • Customer Channel Migration

    Asim Ansari;Carl F . Mela;Scott A . Neslin

  • Defection Detection: Measuring and Understanding the Predictive Accuracy of Customer Churn Models

    Scott A . Neslin;Sunil Gupta;Wagner Kamakura;Junxiang Lu

  • Multichannel Shopper Segments and Their Covariates

    Umut Konus;Peter C. Verhoef;Scott A. Neslin

  • Consumer Promotions and the Acceleration of Product Purchases

    Scott A. Neslin;Caroline Henderson;John Quelch

  • Putting one-to-one marketing to work: Personalization, customization, and choice

    Neeraj Arora;Xavier Dreze;Anindya Ghose;James D. Hess

  • The Effect of Promotion on Consumption: Buying More and Consuming it Faster:

    Kusum L. Ailawadi;Scott A. Neslin

  • The Effects of Advertising on Brand Switching and Repeat Purchasing

    John Deighton;Caroline M. Henderson;Scott A. Neslin

  • The Impact of Brand Equity on Customer Acquisition, Retention, and Profit Margin

    Florian Stahl;Mark Heitmann;Donald R. Lehmann;Scott A. Neslin

  • Promotional Elasticities and Category Characteristics

    Chakravarthi Narasimhan;Scott A. Neslin;Subrata K. Sen

  • Database Marketing: Analyzing and Managing Customers

    Robert C. Blattberg Robert C. Blattberg;Byung-Do Kim Byung-Do Kim;Scott A. Neslin Scott A. Neslin

  • Building With Bricks and Mortar: The Revenue Impact of Opening Physical Stores in a Multichannel Environment

    Koen Hendrik Pauwels;S. A Neslin

  • Driving Online and Offline Sales: The Cross-Channel Effects of Traditional, Online Display, and Paid Search Advertising

    Isaac M. Dinner;Harald J. Van Heerde;Scott A. Neslin

  • Sales Promotion Models

    Harald J. van Heerde;Scott A. Neslin

  • The role of retail promotion in determining future brand loyalty: its effect on purchase event feedback

    Karen Gedenk;Scott A. Neslin

Frequent Co-Authors

Kusum L. Ailawadi
Kusum L. Ailawadi Dartmouth College
Peter C. Verhoef
Peter C. Verhoef University of Groningen
Donald R. Lehmann
Donald R. Lehmann Columbia University
Baohong Sun
Baohong Sun Carnegie Mellon University
Praveen K. Kopalle
Praveen K. Kopalle Dartmouth College
Wagner A. Kamakura
Wagner A. Kamakura Rice University
Michel Wedel
Michel Wedel University of Maryland, College Park
Peter S. Fader
Peter S. Fader University of Pennsylvania
Harald J. van Heerde
Harald J. van Heerde University of New South Wales
Eric T. Bradlow
Eric T. Bradlow University of Pennsylvania

External Links

Wikipedia of Scott A. Neslin Personal website of Scott A. Neslin Google Scholar page

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Publications: 55

Marnik G. Dekimpe

Marnik G. Dekimpe

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Publications: 50

Peter S.H. Leeflang

Peter S.H. Leeflang

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Publications: 49

Koen Pauwels

Koen Pauwels

Northeastern University

Publications: 45

Tammo H. A. Bijmolt

Tammo H. A. Bijmolt

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Publications: 33

Michel Wedel

Michel Wedel

University of Maryland, College Park

Publications: 29

Donald R. Lehmann

Donald R. Lehmann

Columbia University

Publications: 27

Philip Hans Franses

Philip Hans Franses

Erasmus University Rotterdam

Publications: 27

Dirk Van den Poel

Dirk Van den Poel

Ghent University

Publications: 26

Harald J. van Heerde

Harald J. van Heerde

University of New South Wales

Publications: 25

Dhruv Grewal

Dhruv Grewal

Babson College

Publications: 25

Venkatesh Shankar

Venkatesh Shankar

Southern Methodist University

Publications: 25

Pradeep K. Chintagunta

Pradeep K. Chintagunta

University of Chicago

Publications: 25

Dominique M. Hanssens

Dominique M. Hanssens

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Publications: 24

Bart Baesens

Bart Baesens

KU Leuven

Publications: 22

Kusum L. Ailawadi

Kusum L. Ailawadi

Dartmouth College

Publications: 21

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