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Vincent‐Wayne Mitchell

Vincent‐Wayne Mitchell

D-Index & Metrics

Business and Management

D-Index
55
Citations
16473
World Ranking
728
National Ranking
38

Overview

Vincent-Wayne Mitchell is affiliated with the University of Sydney in Australia. Their academic work primarily spans the fields of Business, Management and Accounting, and Social Sciences, with a notable focus on Marketing and Organizational Behavior and Human Resource Management. The scientist's research addresses themes within Consumer Retail Behavior Studies, Consumer Behavior in Brand Consumption and Identification, Customer Service Quality and Loyalty, and broader Management and Organizational Studies.

Their published research covers various topics such as digital marketing, social media, evaluation and performance assessment, and consumer market behavior and pricing. Over the course of their career, Mitchell has contributed extensively to journals with a particular emphasis on retail and consumer services contexts.

Frequent co-authors collaborating with Mitchell include Iris Vilnai-Yavetz, Shaked Gilboa, George Balabanis, William S. Harvey, and Geoffrey Wood.

Significant publication venues where Mitchell's work appears include:

  • Journal of Retailing and Consumer Services
  • Higher Education Research & Development
  • Journal of Services Marketing
  • Assessment & Evaluation in Higher Education
  • Journal of Marketing Education

Recent papers authored, either solely or collaboratively, by Vincent-Wayne Mitchell are:

  • The role of brand strength, type, image and product-category fit in retail brand collaborations, 2021, Journal of Retailing and Consumer Services
  • Where does all the 'know how' go? The role of tacit knowledge in research impact, 2021, Higher Education Research & Development
  • Experiencing atmospherics: The moderating effect of mall experiences on the impact of individual store atmospherics on spending behavior and mall loyalty, 2021, Journal of Retailing and Consumer Services
  • Mall experiences are not universal: The moderating roles of national culture and mall industry age, 2020, Journal of Retailing and Consumer Services
  • "There is no place like my mall": consumer reactions to the absence of mall experiences, 2022, Journal of Services Marketing

Best Publications

  • Consumer perceived risk: conceptualisations and models

    Vincent‐Wayne Mitchell

  • Generation Y female consumer decision‐making styles

    Cathy Bakewell;Vincent‐Wayne Mitchell

  • Examining the Antecedents and Consequences of Corporate Reputation: A Customer Perspective

    Gianfranco Walsh;Vincent Wayne Mitchell;Paul R. Jackson;Sharon E. Beatty

  • Defining and Measuring the Quality of Customer Service

    Unknown

  • Gender differences in German consumer decision‐making styles

    Vincent-Wayne Mitchell;Gianfranco Walsh

  • Organizational Risk Perception and Reduction: A Literature Review

    Vincent-Wayne Mitchell

  • Marketing causes and implications of consumer confusion

    Vincent‐Wayne Mitchell;Vassilios Papavassiliou

  • Generation Y Attitudes Towards E-ethics and Internet-related Misbehaviours

    O. Freestone;V.-W. Mitchell

  • The effect of consumer confusion proneness on word of mouth, trust, and customer satisfaction

    Gianfranco Walsh;Vincent‐Wayne Mitchell

  • An exploratory study of grocery shopping stressors

    Russell Aylott;Vincent‐Wayne Mitchell

  • German Consumer Decision‐Making Styles

    Gianfranco Walsh;Vincent-Wayne Mitchell;Thorsten Hennig-Thurau

  • Towards a Conceptual Model of Consumer Confusion

    Vincent-Wayne Mitchell;Gianfranco Walsh;Mo Yamin

  • The delphi technique: an exposition and application

    V.W. Mitchell

  • Consumer's risk-reduction strategies: a review and synthesis

    Vincent-W Mitchell;Peter J. McGoldrick

  • UK Generation Y male fashion consciousness

    Cathy Bakewell;Vincent‐Wayne Mitchell;Morgan Rothwell

  • Risk Reducing Strategies Used in the Purchase of Wine in the UK

    Vincent‐Wayne Mitchell;Michael Greatorex

  • Using Neural Networks to Understand Service Risk in the Holiday Product

    Vincent-Wayne Mitchell;Fiona Davies;Luiz Moutinho;Vassiliades Vassos

  • Consumer Confusion Proneness: Scale Development, Validation, and Application

    Gianfranco Walsh;Thorsten Hennig-Thurau;Vincent-Wayne Mitchell

  • Perceived Risk and Risk Reduction in Holiday Purchases: A Cross-Cultural and Gender Analysis

    Unknown

  • Reactions to unethical consumer behavior across six countries

    Emin Babakus;T. Bettina Cornwell;Vince Mitchell;Bodo Schlegelmilch

  • The Mannmaven: an agent for diffusing market information

    Klaus-Peter Wiedmann;Gianfranco Walsh;Vincent-Wayne Mitchell

  • Male versus female consumer decision making styles

    Cathy Bakewell;Vincent-Wayne Mitchell

Frequent Co-Authors

Gianfranco Walsh
Gianfranco Walsh Friedrich Schiller University Jena
George Balabanis
George Balabanis City, University of London
Peter McGoldrick
Peter McGoldrick University of Manchester
Thorsten Hennig-Thurau
Thorsten Hennig-Thurau University of Münster
Luiz Moutinho
Luiz Moutinho University of Suffolk
Bodo B. Schlegelmilch
Bodo B. Schlegelmilch Vienna University of Economics and Business
Sharon E. Beatty
Sharon E. Beatty University of Alabama

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