Weng Marc Lim is affiliated with Sunway University in Malaysia. Their research predominantly spans the fields of Business, Management and Accounting as well as Social Sciences. Within these broad areas, their focus extends to subfields including Marketing, Sociology and Political Science, Organizational Behavior and Human Resource Management, Strategy and Management, and Information Systems and Management.
Their scholarly work explores various main topics, including:
Weng Marc Lim has contributed to both journal articles and book publications. Recent published papers include:
They have also published a book titled Social and Sustainability Marketing in 2021 through Productivity Press eBooks.
Frequent coauthors of Weng Marc Lim include:
Their research is often published in journals such as:
Naveen Donthu;Satish Kumar;Satish Kumar;Debmalya Mukherjee;Nitesh Pandey
Justin Paul;Justin Paul;Weng Marc Lim;Aron O’Cass;Andy Wei Hao
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John W. Goodell;Satish Kumar;Satish Kumar;Weng Marc Lim;Debidutta Pattnaik
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Weng Marc Lim;Tareq Rasul;Satish Kumar;Mamun Ala
Weng Marc Lim;Sheau-Fen Yap;Marian Makkar
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Weng Marc Lim
Satish Kumar;Dipasha Sharma;Sandeep Rao;Weng Marc Lim
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Satish Kumar;Satish Kumar;Neeraj Pandey;Weng Marc Lim;Akash Nil Chatterjee
Naveen Donthu;Satish Kumar;Debidutta Pattnaik;Weng M. Lim
Weng Marc Lim;Ding Hooi Ting
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Naveen Donthu;Satish Kumar;Nitesh Pandey;Weng Marc Lim
Satish Kumar;Weng Marc Lim;Nitesh Pandey;J. Christopher Westland
Weng Marc Lim;Ding Hooi Ting
Weng Marc Lim
Mosharrof Hosen;Samuel Ogbeibu;Beena Giridharan;Tat Huei Cham
Weng Marc Lim;Juliette Li Shuang Yong;Kherina Suryadi
Weng Marc Lim
Satish Kumar;Satish Kumar;Saumyaranjan Sahoo;Weng Marc Lim;Léo-Paul Dana
Purnima Rao;Satish Kumar;Satish Kumar;Meena Chavan;Weng Marc Lim
Satish Kumar;Satish Kumar;Riya Sureka;Weng Marc Lim;Sachin Kumar Mangla;Sachin Kumar Mangla
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