What is he best known for?
The fields of study he is best known for:
Pervaiz K. Ahmed mainly investigates Marketing, Knowledge management, Marketing management, Marketing research and Marketing strategy.
His research in Marketing intersects with topics in Construct and Empirical research.
His Construct research incorporates themes from Resource, Premise, Dynamic capabilities and Conceptualization.
Pervaiz K. Ahmed combines subjects such as Creativity and Organizational culture with his study of Knowledge management.
In his research, Management is intimately related to Service, which falls under the overarching field of Creativity.
His research investigates the connection between Product innovation and topics such as Confirmatory factor analysis that intersect with issues in Component.
His most cited work include:
- Dynamic capabilities: A review and research agenda (1274 citations)
- Culture and climate for innovation (646 citations)
- The development and validation of the organisational innovativeness construct using confirmatory factor analysis (642 citations)
What are the main themes of his work throughout his whole career to date?
His scientific interests lie mostly in Marketing, Knowledge management, Process management, Internal marketing and Process.
In most of his Marketing studies, his work intersects topics such as Industrial organization.
His research links Creativity with Knowledge management.
He works mostly in the field of Marketing management, limiting it down to topics relating to Marketing strategy and, in certain cases, Digital marketing.
He works in the field of Organizational learning, namely Knowledge value chain.
His research in Relationship marketing is mostly concerned with Marketing science.
He most often published in these fields:
- Marketing (23.08%)
- Knowledge management (21.15%)
- Process management (10.10%)
What were the highlights of his more recent work (between 2014-2021)?
- Gerontechnology (4.33%)
- Structural equation modeling (3.37%)
- Social psychology (4.81%)
In recent papers he was focusing on the following fields of study:
Gerontechnology, Structural equation modeling, Social psychology, Applied psychology and Process are his primary areas of study.
His study on Structural equation modeling also encompasses disciplines like
- Organizational performance that intertwine with fields like Flexibility, Quality performance and Product innovation,
- Institutional theory together with Economic system, Originality and Environmental economics.
His work carried out in the field of Process brings together such families of science as Knowledge management, Manufacturing engineering, Categorization, Supply chain and Eye tracking.
His Knowledge management study integrates concerns from other disciplines, such as Resource and Maximization.
Pervaiz K. Ahmed combines Sustainable management and Marketing in his research.
He studies Marketing, namely Retail sector.
Between 2014 and 2021, his most popular works were:
- The impact of external pressure and sustainable management practices on manufacturing performance and environmental outcomes (46 citations)
- The impact of supply chain relationships and integration on innovative capabilities and manufacturing performance: the perspective of rapidly developing countries (23 citations)
- Data and resource maximization in business-to-business marketing experiments: Methodological insights from data partitioning (18 citations)
In his most recent research, the most cited papers focused on:
Pervaiz K. Ahmed focuses on Structural equation modeling, Marketing, Process, Advertising and Social psychology.
His study looks at the relationship between Structural equation modeling and topics such as Institutional theory, which overlap with Developing country, Supply chain management, Supply chain, Process management and Manufacturing engineering.
Pervaiz K. Ahmed integrates several fields in his works, including Marketing and Ambiguity.
His studies in Process integrate themes in fields like Business to business marketing, Maximization and Knowledge management.
His Knowledge management research incorporates elements of Test, Service provider and Flowchart.
Pervaiz K. Ahmed has researched Advertising in several fields, including Crossover and Appeal to emotion.
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