Ian Lings is affiliated with the Queensland University of Technology in Australia. Their work mainly centers around the field of Business, Management and Accounting, with a focus on several subfields such as Marketing, Organizational Behavior and Human Resource Management, Management of Technology and Innovation, Communication, and Strategy and Management.
The research conducted by Ian Lings covers key topics including Marketing and Advertising Strategies, Customer Service Quality and Loyalty, Consumer Behavior in Brand Consumption and Identification, Management and Marketing Education, Advertising and Communication Studies, Corporate Identity and Reputation, and Digital Marketing and Social Media.
Ian Lings has contributed publications primarily in the following venues:
Recent papers authored or coauthored by Ian Lings include:
Frequent collaborative partners in Ian Lings's research include:
The publications by Ian Lings reflect a strong emphasis on marketing communication education and strategic marketing approaches. Their work engages both theoretical and practical dimensions within marketing and management disciplines.
Ralf Wilden;Siegfried P. Gudergan;Bo Bernhard Nielsen;Ian Lings
Ian N Lings
Nick J. Lee;Ian N. Lings
Ralf Wilden;Siegfried Gudergan;Ian Lings
Ian N. Lings;Gordon E. Greenley
John M. Rudd;Gordon E. Greenley;Amanda T. Beatson;Ian N. Lings
Emma Karanges;Kim Johnston;Amanda Beatson;Ian Lings
Jordan Louviere;Ian Lings;Towhidul Islam;Siegfried Gudergan
Ian N. Lings;Gordon E. Greenley
Ian Lings
Roger F. Brooks;Ian N Lings;Martina A Botschen
Ian N. Lings;Roger F. Brooks
Constanza Bianchi;Constanza Bianchi;Steven Pike;Ian Lings
Ian N. Lings;Gordon E. Greenley
Ian N. Lings
Amanda Beatson;Ian Lings;Siegfried Gudergan
Michelle Wallace;Ian Lings;Roslyn A Cameron;Neroli Sheldon
Ian N Lings
Ian N. Lings;Kate M. Owen
Syed Fazal e Hasan;Ian Lings;Larry Neale;Gary Mortimer
Ralph Wilden;Siegfried Gudergan;Ian Lings
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