World's Best Scientists 2026 revealed!

D-Index & Metrics

Business and Management

D-Index
36
Citations
6158
World Ranking
2068
National Ranking
66

Overview

Fred Langerak is affiliated with Eindhoven University of Technology in the Netherlands. Their research spans the intersecting domains of business, management, and computer science, focusing on innovation, software engineering, and management practices.

Their scholarly work covers several subfields including information systems, strategy and management, organizational behavior and human resource management, management science and operations research, as well as marketing. Key research topics include innovation and knowledge management, software engineering research and techniques, open source software innovations, consumer market behavior and pricing, digital platforms and economics, and customer service quality and loyalty.

Among their recent publications are:

  • Optimal distinctiveness across revenue models: Performance effects of differentiation of paid and free products in a mobile app market (2022, Strategic Management Journal)
  • Front End Transfers of Digital Innovations in a Hybrid Agile-Stage-Gate Setting (2020, Journal of Product Innovation Management)
  • Till the cloud do us part: Technological disruption and brand retention in the enterprise software industry (2022, International Journal of Research in Marketing)
  • Combined Intuition and Rationality Increases Software Feature Novelty for Female Software Designers (2020, IEEE Software)
  • The innovative work behavior of external technology experts in collaborative R&D Projects: Uncovering the role of multiple identifications and extent of involvement (2022, Journal of Product Innovation Management)

Langerak frequently publishes in venues such as the SSRN Electronic Journal, Journal of Product Innovation Management, IEEE Software, Academy of Management Proceedings, and Strategic Management Journal.

Frequent collaborators include Carianne Pretorius, Maryam Razavian, Ksenia Podoynitsyna, Joey van Angeren, and Katrin Eling, indicating Langerak's active involvement in collaborative research across related fields.

Best Publications

  • The Impact of Market Orientation, Product Advantage, and Launch Proficiency on New Product Performance and Organizational Performance

    Fred Langerak;Erik Jan Hultink;Henry S.J. Robben

  • Possible determinants of consumers’ adoption of electronic grocery shopping in the Netherlands

    Peter C Verhoef;Fred Langerak

  • Effects of market orientation on the behaviors of salespersons and purchasers, channel relationships, and performance of manufacturers

    Fred Langerak

  • Understanding brand and dealer retention in the new car market: the moderating role of brand tier

    PC Peter Verhoef;F Fred Langerak;B Donkers

  • Non-probability sampling for WWW surveys : a comparison of methods

    Niels Schillewaert;Fred Langerak;Tim Duharnel

  • An Appraisal of Research on the Predictive Power of Market Orientation

    F Fred Langerak

  • The effect of market orientation on positional advantage and organizational performance

    Fred Langerak

  • The Impact of Product Innovativeness on the Link between Development Speed and New Product Profitability

    Fred Langerak;Erik Jan Hultink

  • Consequences of New Product Development Speed: A Meta‐Analysis

    Pinar Cankurtaran;Fred Langerak;Abbie Griffin

  • The impact of new product development acceleration approaches on speed and profitability: lessons for pioneers and fast followers

    F. Langerak;E.J. Hultink

  • The role of predevelopment activities in the relationship between market orientation and performance

    Fred Langerak;Erik Jan Hultink;Henry S. J. Robben

  • Sustainable business models as boundary-spanning systems of value transfers

    Meike Brehmer;Meike Brehmer;Ksenia Podoynitsyna;Fred Langerak

  • Eleven Misconceptions about Customer Relationship Management

    PC Peter Verhoef;F Fred Langerak

  • Exploring Mediating and Moderating Influences on the Links between Cycle Time, Proficiency in Entry Timing and New Product Profitability

    Fred Langerak;Erik Jan Hultink;Abbie Griffin

  • Using intuition in fuzzy front-end decision-making: : A conceptual framework

    Katrin Eling;Abbie Griffin;Fred Langerak

  • Satisfaction with virtual communities of interest: Effect on members' visit frequency

    Kristine de Valck;Fred Langerak;Peter C. Verhoef;Peeter W. J. Verlegh

  • Exploratory results on the antecedents and consequences of green marketing

    F. Langerak;E. Peelen;M. van der Veen

  • The effect of new product development acceleration approaches on development speed: A case study

    Fred Langerak;Erik Jan Hultink

  • The mediating role of new product development in the link between market orientation and organizational performance

    Fred Langerak;Erik Jan Hultink;Henry S. J. Robben

  • Understanding a two-sided coin : antecedents and consequences of a decomposed product advantage

    Serge A. Rijsdijk;Fred Langerak;Erik Jan Hultink

Frequent Co-Authors

Peter C. Verhoef
Peter C. Verhoef University of Groningen
Erik Jan Hultink
Erik Jan Hultink Delft University of Technology
Abbie Griffin
Abbie Griffin University of Utah
Edwin J. Nijssen
Edwin J. Nijssen Eindhoven University of Technology
Dominique Foray
Dominique Foray École Polytechnique Fédérale de Lausanne
Christopher L. Tucci
Christopher L. Tucci Imperial College London
Hugh Wilson
Hugh Wilson University of Warwick
Koen Pauwels
Koen Pauwels Northeastern University
Joachim Henkel
Joachim Henkel Technical University of Munich

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