O. C. Ferrell is affiliated with Auburn University in the United States and conducts research primarily in the fields of Business, Management and Accounting, as well as Decision Sciences. Their scholarly efforts focus extensively on Marketing, Information Systems and Management, Management of Technology and Innovation, Organizational Behavior and Human Resource Management, and Cognitive Neuroscience.
Their main research topics include Ethics in Business and Education, Management and Marketing Education, Psychology of Moral and Emotional Judgment, Service and Product Innovation, Customer Service Quality and Loyalty, Corporate Social Responsibility Reporting, and Consumer Behavior in Brand Consumption and Identification.
Ferrell has contributed to several academic journals, with frequent publications appearing in:
Notable recent papers by Ferrell include:
Selected publications by coauthors and in collaboration include papers such as:
Frequent co-authors in Ferrell's research include Linda Ferrell, Karen Hopkins, Robert D. Tamilia, David W. Stewart, and Leyland Pitt.
In addition to articles, they have authored books published by Springer Nature and McGraw-Hill Education. These include:
Michael D. Hartline;O. C. Ferrell
Isabelle Maignan;O. C. Ferrell
O. C. Ferrell;Michael D. Hartline
O. C. Ferrell;Larry G. Gresham
O. C. Ferrell;John Fraedrich;Linda Ferrell
Isabelle Maignan;O. C. Ferrell;G. Tomas M. Hult
Bryan A. Lukas;O. C. Ferrell
O. C. Ferrell;Michael D. Hartline
Unknown
Sally Dibb;Lyndon Simkin;William Pride;O.C. Ferrell
Isabelle Maignan;O.C. Ferrell;Linda Ferrell
Isabelle Maignan;O. C. Ferrell
Isabelle Maignan;O.C. Ferrell
O. C. Ferrell;John Fraedrich;Linda Ferrell
O. C. Ferrell;Larry G. Gresham;John Fraedrich
Isabelle Maignan;O.C Ferrell
O. C. Ferrell;Steven J. Skinner
Unknown
Victoria L. Crittenden;William F. Crittenden;Linda K. Ferrell;O. C. Ferrell
Isabelle Maignan;O.C Ferrell
G.Tomas M. Hult;O.C. Ferrell
O.C . Ferrell;Tracy L . Gonzalez-Padron;G. Tomas M . Hult;Isabelle Maignan
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