The chart shows the distribution of publications by all Research.com ranked scientists in the field of Business and Management in 2026. The highlighted bar marks where Philip Kotler sits on this spectrum.
This scientist: 578 publications — 99th percentile
99% of scientists in this discipline score the same or lower.
The last bar groups every scientist with 436 publications or more.
The chart shows the D-index (discipline H-index) distribution of Business and Management scientists ranked by Research.com in 2026. The highlighted bar marks where Philip Kotler sits on this spectrum.
This scientist: 124 D-Index — 100th percentile
100% of scientists in this discipline score the same or lower.
The last bar groups every scientist with 89 D-Index or more.
Philip Kotler is affiliated with Northwestern University in the United States and has contributed extensively to the fields of business, management, and social sciences. Their research primarily focuses on marketing and strategy, encompassing topics such as service and product innovation, business strategies and innovation, digital marketing and social media, as well as innovation and socioeconomic development.
The scientist's work includes a diverse range of publication venues, featuring articles in the Journal of Business Strategy, Journal of Creating Value, Journal of Business Research, Social Marketing Quarterly, and Marketing Strategy Journal.
Frequent co-authors include Waldemar Pfoertsch, Uwe Sponholz, Kejsi Sulaj, and V. Kumar. Collaboration with these researchers has been repeated across multiple publications, indicating long-term scholarly partnerships.
Philip Kotler's book publications cover a variety of marketing topics published by different houses. Notable publishers include Business Cases Review, Pearson Education Limited eBooks, Palgrave executive essentials, World Scientific, and eBooks. Titles from these publishers include "H2H Marketing" (2023), "An Instructor's Manual to H2H Marketing Case Studies" (2024), "Marketing Management (15th Global Edition)" (2021), "Transformative Marketing" (2024), "MarkPlus Inc" (2020), and "4.0: 10" (2020).
The scientist's main subfields include marketing, strategy and management, sociology and political science, business and international management, and management of technology and innovation. Their research topics and contributions span areas such as marketing and advertising strategies, consumer behavior in brand consumption and identification, and digital innovation in industries.
Philip Kotler has received recognition in the form of awards like the Fellow of the American Marketing Association in 2015, the Charles Coolidge Parlin Marketing Research Award from the American Marketing Association in 1989, and the AMA-Irwin-McGraw-Hill Distinguished Marketing Educator Award from the American Marketing Association in 1985.
Philip Kotler;David Gertner
Philip Kotler;Kevin Lane Keller
Philip T. Kotler;Gary Armstrong
Philip Kotler;Kevin Lane Keller
Philip Kotler
Philip Kotler
Philip Kotler;Gary Armstrong;Lourdes Amador Araujo;Leticia Esther Pineda Ayala
Philip Kotler;Gary Armstrong
Kevin Lane Keller;Philip Kotler
Philip Kotler;Gary Armstrong
Philip Kotler
Philip Kotler
Philip Kotler
Philip Kotler;Nancy Lee
Philip Kotler;Gerald Zaltman
Philip Kotler;Sidney J. Levy
Philip Kotler;John T. Bowen;James C. Makens
Gary Armstrong;Philip Kotler;Michael J. Harker;Ross Brennan
Philip I. Kotler;Alan R Andreasen
Philip Kotler;Donald H. Haider;Irving J. Rein
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University of Virginia
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King Abdulaziz University
