World's Best Scientists 2026 revealed!

D-Index & Metrics

Business and Management

D-Index
46
Citations
10050
World Ranking
1217
National Ranking
523

Research.com Recognitions

  • 1975 - Fellow of the Royal Society of Canada Academy of Science

Overview

David E. Sprott is affiliated with Claremont Graduate University in the United States. Their research spans multiple fields primarily within Business, Management and Accounting, as well as Social Sciences. Within these broader categories, their work extends into specialized subfields such as Sociology and Political Science, Marketing, Oncology, Immunology, and Strategy and Management.

Their research contributions cover several main topics including Consumer Behavior in Brand Consumption and Identification, Digital Marketing and Social Media, Cancer Immunotherapy and Biomarkers, Customer Service Quality and Loyalty, CAR-T cell therapy research, Social and Intergroup Psychology, and Social Media and Politics.

Frequent coauthors include Linda D. Hollebeek, Rom S. Leidner, Bernard A. Fox, Till Weber, and Chris Hydock. Publication venues where their work appears regularly include Psychology and Marketing, Journal of Public Policy & Marketing, New England Journal of Medicine, Journal of Service Research, and International Journal of Research in Marketing.

Notable recent papers authored or coauthored by David E. Sprott are:

  • Neoantigen T-Cell Receptor Gene Therapy in Pancreatic Cancer, 2022, New England Journal of Medicine
  • Rise of the Machines? Customer Engagement in Automated Service Interactions, 2021, Journal of Service Research
  • Political Polarization: Challenges, Opportunities, and Hope for Consumer Welfare, Marketers, and Public Policy, 2021, Journal of Public Policy & Marketing
  • Differential Response to Corporate Political Advocacy and Corporate Social Responsibility: Implications for Political Polarization and Radicalization, 2022, Journal of Public Policy & Marketing
  • Hallmarks and potential pitfalls of customer- and consumer engagement scales: A systematic review, 2023, Psychology and Marketing

The scientist has been recognized with awards including becoming a Fellow of the Royal Society of Canada in 1975, noted under the Academy of Science.

Best Publications

  • The Importance of a General Measure of Brand Engagement on Market Behavior: Development and Validation of a Scale

    David Sprott;Sandor Czellar;Eric Spangenberg

  • Adoption of Internet shopping: the role of consumer innovativeness

    Alka Varma Citrin;David E. Sprott;Steven N. Silverman;Donald E. Stem

  • It's beginning to smell (and sound) a lot like Christmas: the interactive effects of ambient scent and music in a retail setting

    Eric R. Spangenberg;Bianca Grohmann;David E. Sprott

  • The influence of tactile input on the evaluation of retail product offerings

    Bianca Grohmann;Eric R. Spangenberg;David E. Sprott

  • Gender-congruent ambient scent influences on approach and avoidance behaviors in a retail store

    Eric R. Spangenberg;David E. Sprott;Bianca Grohmann;Daniel L. Tracy

  • THE POWER OF REFLECTION: An Empirical Examination of Nostalgia Advertising Effects

    Darrel D. Muehling;David E. Sprott

  • Reducing online privacy risk to facilitate e‐service adoption: the influence of perceived ease of use and corporate credibility

    Mauricio S. Featherman;Anthony D. Miyazaki;David E. Sprott

  • Consideration of future consequences, ego-depletion, and self-control: Support for distinguishing between CFC-Immediate and CFC-Future sub-scales

    Jeff Joireman;Daniel Patrick Balliet;David Sprott;Eric Spangenberg

  • The Influence of Evoked Nostalgia on Consumers' Responses to Advertising: An Exploratory Study

    Vincent J. Pascal;David E. Sprott;Darrel D. Muehling

  • Using product sampling to augment the perceived quality of store brands

    David E. Sprott;Terence A. Shimp

  • Concern with Immediate Consequences Magnifies the Impact of Compulsive Buying Tendencies on College Students' Credit Card Debt

    Jeff Joireman;Jeremy Kees;David Sprott

  • The Power of Simplicity: Processing Fluency and the Effects of Olfactory Cues on Retail Sales

    Andreas Herrmann;Manja Zidansek;David E. Sprott;Eric R. Spangenberg

  • Exploring the Boundaries of Nostalgic Advertising Effects: A Consideration of Childhood Brand Exposure and Attachment on Consumers’ Responses to Nostalgia-Themed Advertisements

    Darrel D. Muehling;David E. Sprott;Abdullah J. Sultan

  • Customer engagement in evolving technological environments: synopsis and guiding propositions

    Linda D. Hollebeek;David E. Sprott;Tor W. Andreassen;Carolyn Costley

  • Rise of the Machines? Customer Engagement in Automated Service Interactions:

    Linda D. Hollebeek;David E. Sprott;Michael K. Brady

  • Fiscal responsibility and the consideration of future consequences

    Jeff Joireman;David E. Sprott;Eric R. Spangenberg

  • Gamified interactions: whether, when, and how games facilitate self–brand connections

    Axel Berger;Tobias Schlager;David E. Sprott;Andreas Herrmann

  • Mass-Communicated Prediction Requests: Practical Application and a Cognitive Dissonance Explanation for Self-Prophecy

    Eric R. Spangenberg;David E. Sprott;Bianca Grohmann;Ronn J. Smith

  • The question-behavior effect: What we know and where we go from here

    David E. Sprott;Eric R. Spangenberg;Lauren G. Block;Gavan J. Fitzsimons

  • Price Endings, Left‐Digit Effects, and Choice

    Kenneth C. Manning;David E. Sprott

  • Banner advertisement and Web site congruity effects on consumer Web site perceptions

    Eric J. Newman;Donald E. Stem;David E. Sprott

  • Gift Giving: A Research Anthology

    David E. Sprott;Cele Otnes;Richard F. Beltramini

Frequent Co-Authors

Eric R. Spangenberg
Eric R. Spangenberg University of California, Irvine
Jeff Joireman
Jeff Joireman Washington State University
Andreas Herrmann
Andreas Herrmann RWTH Aachen University
Vicki G. Morwitz
Vicki G. Morwitz Columbia University
Jill J. McCluskey
Jill J. McCluskey Washington State University
Darrel D. Muehling
Darrel D. Muehling Washington State University
Terence A. Shimp
Terence A. Shimp University of South Carolina
Anthony G. Greenwald
Anthony G. Greenwald University of Washington
Daniel Balliet
Daniel Balliet Vrije Universiteit Amsterdam
Gavan J. Fitzsimons
Gavan J. Fitzsimons Duke University

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