Eric R. Spangenberg is affiliated with the University of California, Irvine in the United States. Their research primarily contributes to the fields of Business, Management and Accounting, with a specialized focus on Marketing and Experimental and Cognitive Psychology.
Spangenberg's recent publications include:
The frequent co-authors working alongside Spangenberg are:
The publication venues where Spangenberg's work appears most often include:
Spangenberg's research interests encompass several main topics related to consumer behavior and human psychology, including:
This profile reflects Spangenberg's engagement with experimental methods to better understand consumer decision-making processes, brand interaction, and the psychological factors influencing retail behavior. Their interdisciplinary approach links marketing theory with cognitive and evolutionary psychology perspectives.
Kevin E. Voss;Eric R. Spangenberg;Bianca Grohmann
Eric R. Spangenberg;Ayn E. Crowley;Pamela W. Henderson
Carl Obermiller;Eric R. Spangenberg
David Sprott;Sandor Czellar;Eric Spangenberg
Richard Yalch;Eric Spangenberg
Richard F Yalch;Eric R Spangenberg
Carl Obermiller;Eric Spangenberg;Douglas L. MacLachlan
Alka Varma Citrin;Donald E. Stem;Eric R. Spangenberg;Michael J. Clark
Eric R. Spangenberg;Bianca Grohmann;David E. Sprott
Ayn E. Crowley;Eric R. Spangenberg;Kevin R. Hughes
Carl Obermiller;Eric Spangenberg
Bianca Grohmann;Eric R. Spangenberg;David E. Sprott
Eric R. Spangenberg;David E. Sprott;Bianca Grohmann;Daniel L. Tracy
Eric R. Spangenberg;Kevin E. Voss;Ayn E. Crowley
Jeff Joireman;Daniel Patrick Balliet;David Sprott;Eric Spangenberg
Dogan Gursoy;Eric R. Spangenberg;Denney G. Rutherford
Richard F. Yalch;Eric Spangenberg
Carl Obermiller;Eric R. Spangenberg
Anthony G. Greenwald;Eric R. Spangenberg;Anthony R. Pratkanis;Jay Eskenazi
Andreas Herrmann;Manja Zidansek;David E. Sprott;Eric R. Spangenberg
Carl Obermiller;Eric R. Spangenberg
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