2026 Darren W. Dahl: Business and Management Researcher – H-Index, Publications & Awards

Discipline name	D-Index	World Ranking	Current World Ranking	National Ranking	Current National Ranking	Publications	Citations
Business and Management	60	540	503	27	24	182	17782

Discipline name

D-Index

World Ranking

Current World Ranking

National Ranking

Current National Ranking

Publications

Citations

Business and Management

540

503

182

17782

Overview

Darren W. Dahl is affiliated with the University of British Columbia in Canada. Their research spans multiple fields including Marketing, Sociology and Political Science, Cognitive Neuroscience, Social Psychology, and Economics and Econometrics.

The primary topics of their work focus on Consumer Behavior in Brand Consumption and Identification, Psychology of Moral and Emotional Judgment, Digital Marketing and Social Media, Emotions and Moral Behavior, Psychology of Social Influence, Social and Intergroup Psychology, and Behavioral Health and Interventions.

Frequent venues for their publications include:

Journal of Marketing Research
Journal of Marketing
Journal of Consumer Research
Journal of the Academy of Marketing Science
International Journal of Research in Marketing

Some of their recent papers are:

"Reimagining marketing strategy: driving the debate on grand challenges" (2021), Journal of the Academy of Marketing Science
"Constraining Ideas: How Seeing Ideas of Others Harms Creativity in Open Innovation" (2020), Journal of Marketing Research
"A Little Piece of Me: When Mortality Reminders Lead to Giving to Others" (2020), Journal of Consumer Research
"The Signal Value of Crowdfunded Products" (2021), Journal of Marketing Research
"The Upside of Negative: Social Distance in Online Reviews of Identity-Relevant Brands" (2022), Journal of Marketing

Dahl frequently collaborates with several co-authors, including:

Martin Schreier
Brent McFerran
Ko de Ruyter
Debbie Keeling
Kirk Plangger

Best Publications

It's the Mind-Set That Matters: The Role of Construal Level and Message Framing in Influencing Consumer Efficacy and Conservation Behaviors

Katherine White;Rhiannon MacDonnell;Darren W . Dahl

895
Citations
The Influence and Value of Analogical Thinking During New Product Ideation

Darren W. Dahl;Page Moreau

849
Citations
The Influence of a Mere Social Presence in a Retail Context

Jennifer J. Argo;Darren W. Dahl;Rajesh V. Manchanda

784
Citations
Effects of Color as an Executional Cue in Advertising: They're in the Shade

Gerald J. Gorn;Amitava Chattopadhyay;Tracey Yi;Darren W. Dahl

707
Citations
To Be or Not Be? The Influence of Dissociative Reference Groups on Consumer Preferences

Katherine White;Darren W. Dahl

688
Citations
Embarrassment in Consumer Purchase: The Roles of Social Presence and Purchase Familiarity

Darren W. Dahl;Rajesh V. Manchanda;Jennifer J. Argo

641
Citations
Are All Out-Groups Created Equal? Consumer Identity and Dissociative Influence

Katherine White;Darren W. Dahl

628
Citations
I’ll Have What She’s Having: Effects of Social Influence and Body Type on the Food Choices of Others

Brent McFerran;Darren W. Dahl;Gavan J. Fitzsimons;Andrea C. Morales

579
Citations
Designing the Solution: The Impact of Constraints on Consumers' Creativity

C. Page Moreau;Darren W. Dahl

561
Citations
Thinking Inside the Box: Why Consumers Enjoy Constrained Creative Experiences

Darren W. Dahl;C. Page Moreau

554
Citations
Does It Pay to Shock? Reactions to Shocking and Nonshocking Advertising Content among University Students

Darren W. Dahl;Kristina D. Frankenberger;Rajesh V. Manchanda

549
Citations
Consumer Contamination: How Consumers React to Products Touched by Others

Jennifer J. Argo;Darren W. Dahl;Andrea C. Morales

523
Citations
Fairness and Discounts: The Subjective Value of a Bargain

Peter R. Darke;Darren W. Dahl

421
Citations
The Innovation Effect of User Design: Exploring Consumers’ Innovation Perceptions of Firms Selling Products Designed by Users:

Martin Schreier;Christoph Fuchs;Darren W. Dahl

403
Citations
Social Comparison Theory and Deception in the Interpersonal Exchange of Consumption Information

Jennifer J. Argo;Katherine White;Darren W. Dahl

357
Citations
Positive Consumer Contagion: Responses to Attractive Others in a Retail Context

Jennifer J . Argo;Darren W . Dahl;Andrea C . Morales

333
Citations
All That Is Users Might Not Be Gold: How Labeling Products as User Designed Backfires in the Context of Luxury Fashion Brands

Christoph Fuchs;Emanuela Prandelli;Martin Schreier;Darren W. Dahl

326
Citations
THE USE OF VISUAL MENTAL IMAGERY IN NEW PRODUCT DESIGN

Darren W. Dahl;Amitava Chattopadhyay;Gerald J. Gorn

318
Citations
The Nature of Self-Reported Guilt in Consumption Contexts

Darren W. Dahl;Heather Honea;Rajesh V. Manchanda

311
Citations
Facilitating and Rewarding Creativity during New Product Development

James E. Burroughs;Darren W. Dahl;C. Page Moreau;Amitava Chattopadhyay

310
Citations

Frequent Co-Authors

Gerald J. Gorn Hong Kong Polytechnic University

Charles B. Weinberg University of British Columbia

Amitava Chattopadhyay INSEAD

Eileen Fischer York University

Gavan J. Fitzsimons Duke University

Vicki G. Morwitz Columbia University

Kathleen D. Vohs University of Minnesota

Andreas Herrmann RWTH Aachen University

Lauren G. Block Baruch College

Jan P.L. Schoormans Delft University of Technology

External Links

Personal website of Darren W. Dahl Google Scholar page

If you think any of the details on this page are incorrect, let us know.

Related Online Degrees & Career Pathways

As the landscape of business and management education evolves, online degrees offer remarkable flexibility and affordability. Prospective students can now choose from a range of highly respected programs designed for working professionals and career-changers alike.

Many universities have developed inexpensive masters degrees that deliver strong business foundations without the hefty price tag. For those interested in analytics and the power of big data, an online data science degree can expand your skill set and open doors to emerging roles in analytics, business intelligence, and consulting.

If you’re aiming for senior roles, consider one of the leading affordable doctoral programs in leadership. These advanced degrees are essential for executives, educators, and organizational consultants.

Whichever path you choose, be sure to select your program from one of the top accredited online colleges to ensure quality and recognition. Each of these routes offers tailored career pathways for future business leaders in the USA.