H-Index & Metrics Best Publications

H-Index & Metrics

Discipline name H-index Citations Publications World Ranking National Ranking
Business and Management D-index 32 Citations 4,539 86 World Ranking 1136 National Ranking 56

Research.com Recognitions

Awards & Achievements

2008 - INFORMS Society for Marketing Science (ISMS) Fellow Award

Overview

What is he best known for?

The fields of study he is best known for:

  • Marketing
  • Statistics
  • Management

His primary areas of study are Marketing, Econometrics, Public relations, Labour economics and Marketing management. Charles B. Weinberg merges many fields, such as Marketing and Ex-ante, in his writings. His work deals with themes such as Promotion and Consumer behaviour, which intersect with Econometrics.

In the field of Public relations, his study on Nonprofit sector overlaps with subjects such as Face and Publics. His research in Marketing management intersects with topics in Marketing strategy, Marketing research and R-CAST, Business decision mapping. His research integrates issues of Evidential reasoning approach and Decision engineering in his study of Marketing research.

His most cited work include:

  • Competitive dynamics and the introduction of new products : the motion picture timing game (227 citations)
  • Marketing Decision Making: A Model Building Approach (199 citations)
  • Sales Through Sequential Distribution Channels: An Application to Movies and Videos (171 citations)

What are the main themes of his work throughout his whole career to date?

Marketing, Advertising, Competition, Quality and Operations research are his primary areas of study. His Marketing study integrates concerns from other disciplines, such as Revenue and Public relations. His research in Revenue tackles topics such as Box office which are related to areas like Econometrics.

His Competition study incorporates themes from Competitive advantage, Competitor analysis, Commercial broadcasting and Industrial organization. His research investigates the connection between Quality and topics such as Strategic planning that intersect with issues in Strategic intelligence. Charles B. Weinberg combines subjects such as Schedule, Decision support system, Project management and Purchasing with his study of Operations research.

He most often published in these fields:

  • Marketing (37.84%)
  • Advertising (18.92%)
  • Competition (13.51%)

What were the highlights of his more recent work (between 2010-2021)?

  • Marketing (37.84%)
  • Advertising (18.92%)
  • Variety seeking (3.38%)

In recent papers he was focusing on the following fields of study:

His scientific interests lie mostly in Marketing, Advertising, Variety seeking, Social psychology and Daylight saving time. Marketing and Process are commonly linked in his work. His Advertising research includes themes of Movie theater, Affect, Salience and Liability.

In his study, which falls under the umbrella issue of Movie theater, Purchasing is strongly linked to Market segmentation. Charles B. Weinberg interconnects Feeling and Clinical psychology in the investigation of issues within Variety seeking. His Interpersonal relationship study in the realm of Social psychology interacts with subjects such as Child abuse, Domestic violence, Recession and Human factors and ergonomics.

Between 2010 and 2021, his most popular works were:

  • The long-term box office performance of sequel movies (34 citations)
  • Learning about movies: the impact of movie release types on the nationwide box office (15 citations)
  • Segmenting consumers of pirated movies (15 citations)

In his most recent research, the most cited papers focused on:

  • Marketing
  • Statistics
  • Management

The scientist’s investigation covers issues in Marketing, Social psychology, Advertising, Attendance and Box office. His Marketing research is multidisciplinary, incorporating perspectives in Film industry, Industrial organization and External validity. In general Social psychology, his work in Interpersonal relationship is often linked to Child abuse, Domestic violence, Suicide prevention and Human factors and ergonomics linking many areas of study.

His Advertising research is multidisciplinary, relying on both Movie theater, Purchasing, Upload, Market segmentation and Marketing strategy. Attendance is intertwined with Term, Nonlinear system, Appeal, Competition and Contrast in his research. His studies in Box office integrate themes in fields like Entertainment marketing, Counterfactual thinking, Studio and Word of mouth.

This overview was generated by a machine learning system which analysed the scientist’s body of work. If you have any feedback, you can contact us here.

Best Publications

Competitive dynamics and the introduction of new products : the motion picture timing game

Robert E. Krider;Charles B. Weinberg.
Journal of Marketing Research (1998)

343 Citations

Marketing Decision Making: A Model Building Approach

Charles B. Weinberg;Gary L. Lilien;Philip Kotler.
Journal of Marketing Research (1984)

305 Citations

Sales Through Sequential Distribution Channels: An Application to Movies and Videos

Donald R. Lehmann;Charles B. Weinberg.
Journal of Marketing (2000)

265 Citations

Product and Price Competition in a Two-Dimensional Vertical Differentiation Model

Mark B. Vandenbosch;Charles B. Weinberg.
Marketing Science (1995)

248 Citations

Strategies Used by Working and Nonworking Wives to Reduce Time Pressures

Myra H. Strober;Charles B. Weinberg.
Journal of Consumer Research (1980)

237 Citations

The Impact of Comparative Advertising on Perception and Attitude: Some Positive Findings

Gerald J. Gorn;Charles B. Weinberg.
Journal of Consumer Research (1984)

236 Citations

Toward Strategic Intelligence Systems

David B. Montgomery;Charles B. Weinberg.
Journal of Marketing (1979)

231 Citations

Silverscreener: a Modeling Approach to Movie Screens Management

Sanjeev Swami;Jehoshua Eliashberg;Charles B. Weinberg.
Marketing Science (1999)

191 Citations

Design of Subscription Programs for a Performing Arts Series

Imran S. Currim;Charles B. Weinberg;Dick R. Wittink.
Journal of Consumer Research (1981)

190 Citations

A brand new world for nonprofits

Robin J. B. Ritchie;Sanjeev Swami;Charles B. Weinberg.
International Journal of Nonprofit and Voluntary Sector Marketing (1999)

172 Citations

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