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D-Index & Metrics

Discipline name D-Index World Ranking Current World Ranking National Ranking Current National Ranking Publications Citations
Business and Management 37 1956 1834 58 56 174 6816

Berend Wierenga publications per year

The chart shows the history of publications by Berend Wierenga between 1950 and 2023, highlighting the no. of papers published in each year and offering an overview of the publication velocity of this scholar. Berend Wierenga published across 74 years, from 1950 to 2023, averaging 2.5 papers a year. Output peaked at 22 publications in 2000. 2 of the 186 publications appeared in the last two years.

No. of publications
5 10 15 20
Bar chart. Horizontal axis: year, 1950 to 2023. Vertical axis: number of publications, 0 to 22. Peak 22 publications in 2000. 1950: 1 publication 1951: 0 publications 1952: 0 publications 1953: 0 publications 1954: 0 publications 1955: 0 publications 1956: 0 publications 1957: 0 publications 1958: 0 publications 1959: 0 publications 1960: 0 publications 1961: 0 publications 1962: 0 publications 1963: 0 publications 1964: 0 publications 1965: 0 publications 1966: 0 publications 1967: 0 publications 1968: 0 publications 1969: 0 publications 1970: 0 publications 1971: 0 publications 1972: 0 publications 1973: 0 publications 1974: 3 publications 1975: 0 publications 1976: 0 publications 1977: 2 publications 1978: 1 publication 1979: 1 publication 1980: 1 publication 1981: 3 publications 1982: 1 publication 1983: 1 publication 1984: 5 publications 1985: 3 publications 1986: 3 publications 1987: 0 publications 1988: 1 publication 1989: 0 publications 1990: 1 publication 1991: 7 publications 1992: 7 publications 1993: 3 publications 1994: 5 publications 1995: 5 publications 1996: 5 publications 1997: 11 publications 1998: 7 publications 1999: 6 publications 2000: 22 publications 2001: 7 publications 2002: 11 publications 2003: 3 publications 2004: 0 publications 2005: 2 publications 2006: 8 publications 2007: 2 publications 2008: 13 publications 2009: 8 publications 2010: 7 publications 2011: 2 publications 2012: 3 publications 2013: 3 publications 2014: 2 publications 2015: 0 publications 2016: 3 publications 2017: 4 publications 2018: 0 publications 2019: 0 publications 2020: 0 publications 2021: 1 publication 2022: 0 publications 2023: 2 publications
1950 2023

186 publications in total across all disciplines

View publications per year as a table
Berend Wierenga: publications per year, 1950 to 2023
Year Publications
1950 1
1951 0
1952 0
1953 0
1954 0
1955 0
1956 0
1957 0
1958 0
1959 0
1960 0
1961 0
1962 0
1963 0
1964 0
1965 0
1966 0
1967 0
1968 0
1969 0
1970 0
1971 0
1972 0
1973 0
1974 3
1975 0
1976 0
1977 2
1978 1
1979 1
1980 1
1981 3
1982 1
1983 1
1984 5
1985 3
1986 3
1987 0
1988 1
1989 0
1990 1
1991 7
1992 7
1993 3
1994 5
1995 5
1996 5
1997 11
1998 7
1999 6
2000 22
2001 7
2002 11
2003 3
2004 0
2005 2
2006 8
2007 2
2008 13
2009 8
2010 7
2011 2
2012 3
2013 3
2014 2
2015 0
2016 3
2017 4
2018 0
2019 0
2020 0
2021 1
2022 0
2023 2
Total 186
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Berend Wierenga publication distribution in Business and Management in 2026

The chart shows the distribution of publications by all Research.com ranked scientists in the field of Business and Management in 2026. The highlighted bar marks where Berend Wierenga sits on this spectrum.

No. of scientists
25 50 75 100
Bar chart with 82 bars. Horizontal axis: publications, 35–39 to 436+. Vertical axis: number of scientists, 0 to 122. Most scientists, 122, have 95–99 publications. The last bar groups every scientist with 436 publications or more. The highlighted bar, 170–174 publications, is where this scientist sits. 35–39 publications: 2 scientists 40–44 publications: 2 scientists 45–49 publications: 5 scientists 50–54 publications: 20 scientists 55–59 publications: 39 scientists 60–64 publications: 66 scientists 65–69 publications: 52 scientists 70–74 publications: 80 scientists 75–79 publications: 83 scientists 80–84 publications: 116 scientists 85–89 publications: 94 scientists 90–94 publications: 111 scientists 95–99 publications: 122 scientists 100–104 publications: 104 scientists 105–109 publications: 113 scientists 110–114 publications: 96 scientists 115–119 publications: 97 scientists 120–124 publications: 112 scientists 125–129 publications: 93 scientists 130–134 publications: 79 scientists 135–139 publications: 69 scientists 140–144 publications: 80 scientists 145–149 publications: 81 scientists 150–154 publications: 85 scientists 155–159 publications: 50 scientists 160–164 publications: 74 scientists 165–169 publications: 61 scientists 170–174 publications: 40 scientists 175–179 publications: 44 scientists 180–184 publications: 47 scientists 185–189 publications: 59 scientists 190–194 publications: 35 scientists 195–199 publications: 37 scientists 200–204 publications: 49 scientists 205–209 publications: 48 scientists 210–214 publications: 34 scientists 215–219 publications: 31 scientists 220–224 publications: 37 scientists 225–229 publications: 34 scientists 230–234 publications: 25 scientists 235–239 publications: 28 scientists 240–244 publications: 34 scientists 245–249 publications: 28 scientists 250–254 publications: 23 scientists 255–259 publications: 22 scientists 260–264 publications: 11 scientists 265–269 publications: 16 scientists 270–274 publications: 23 scientists 275–279 publications: 12 scientists 280–284 publications: 16 scientists 285–289 publications: 10 scientists 290–294 publications: 12 scientists 295–299 publications: 12 scientists 300–304 publications: 8 scientists 305–309 publications: 13 scientists 310–314 publications: 13 scientists 315–319 publications: 6 scientists 320–324 publications: 10 scientists 325–329 publications: 9 scientists 330–334 publications: 7 scientists 335–339 publications: 10 scientists 340–344 publications: 10 scientists 345–349 publications: 7 scientists 350–354 publications: 4 scientists 355–359 publications: 10 scientists 360–364 publications: 3 scientists 365–369 publications: 7 scientists 370–374 publications: 2 scientists 375–379 publications: 8 scientists 380–384 publications: 4 scientists 385–389 publications: 5 scientists 390–394 publications: 5 scientists 395–399 publications: 2 scientists 400–404 publications: 2 scientists 405–409 publications: 4 scientists 410–414 publications: 3 scientists 415–419 publications: 2 scientists 420–424 publications: 5 scientists 425–429 publications: 3 scientists 430–434 publications: 1 scientist 435 publications: 1 scientist 436+ publications: 100 scientists
35–39 publications 436+

This scientist: 174 publications — 67th percentile

67% of scientists in this discipline score the same or lower.

The last bar groups every scientist with 436 publications or more.

View publications distribution as a table
Number of Business and Management scientists by publication count, Research.com 2026 ranking edition. Based on 3,017 ranked scientists.
Publications Scientists This scientist
35–39 2
40–44 2
45–49 5
50–54 20
55–59 39
60–64 66
65–69 52
70–74 80
75–79 83
80–84 116
85–89 94
90–94 111
95–99 122
100–104 104
105–109 113
110–114 96
115–119 97
120–124 112
125–129 93
130–134 79
135–139 69
140–144 80
145–149 81
150–154 85
155–159 50
160–164 74
165–169 61
170–174 40 174
175–179 44
180–184 47
185–189 59
190–194 35
195–199 37
200–204 49
205–209 48
210–214 34
215–219 31
220–224 37
225–229 34
230–234 25
235–239 28
240–244 34
245–249 28
250–254 23
255–259 22
260–264 11
265–269 16
270–274 23
275–279 12
280–284 16
285–289 10
290–294 12
295–299 12
300–304 8
305–309 13
310–314 13
315–319 6
320–324 10
325–329 9
330–334 7
335–339 10
340–344 10
345–349 7
350–354 4
355–359 10
360–364 3
365–369 7
370–374 2
375–379 8
380–384 4
385–389 5
390–394 5
395–399 2
400–404 2
405–409 4
410–414 3
415–419 2
420–424 5
425–429 3
430–434 1
435 1
436+ 100
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Berend Wierenga D-index placement in Business and Management in 2026

The chart shows the D-index (discipline H-index) distribution of Business and Management scientists ranked by Research.com in 2026. The highlighted bar marks where Berend Wierenga sits on this spectrum.

No. of scientists
50 100 150
Bar chart with 60 bars. Horizontal axis: D-Index, 30 to 89+. Vertical axis: number of scientists, 0 to 171. Most scientists, 171, have 32 D-Index. The last bar groups every scientist with 89 D-Index or more. The highlighted bar, 37 D-Index, is where this scientist sits. 30 D-Index: 156 scientists 31 D-Index: 159 scientists 32 D-Index: 171 scientists 33 D-Index: 161 scientists 34 D-Index: 135 scientists 35 D-Index: 124 scientists 36 D-Index: 114 scientists 37 D-Index: 111 scientists 38 D-Index: 103 scientists 39 D-Index: 89 scientists 40 D-Index: 81 scientists 41 D-Index: 97 scientists 42 D-Index: 80 scientists 43 D-Index: 69 scientists 44 D-Index: 68 scientists 45 D-Index: 63 scientists 46 D-Index: 54 scientists 47 D-Index: 69 scientists 48 D-Index: 50 scientists 49 D-Index: 58 scientists 50 D-Index: 54 scientists 51 D-Index: 62 scientists 52 D-Index: 54 scientists 53 D-Index: 43 scientists 54 D-Index: 49 scientists 55 D-Index: 35 scientists 56 D-Index: 40 scientists 57 D-Index: 44 scientists 58 D-Index: 34 scientists 59 D-Index: 29 scientists 60 D-Index: 48 scientists 61 D-Index: 32 scientists 62 D-Index: 30 scientists 63 D-Index: 22 scientists 64 D-Index: 22 scientists 65 D-Index: 19 scientists 66 D-Index: 20 scientists 67 D-Index: 18 scientists 68 D-Index: 17 scientists 69 D-Index: 21 scientists 70 D-Index: 20 scientists 71 D-Index: 19 scientists 72 D-Index: 14 scientists 73 D-Index: 10 scientists 74 D-Index: 16 scientists 75 D-Index: 24 scientists 76 D-Index: 13 scientists 77 D-Index: 19 scientists 78 D-Index: 8 scientists 79 D-Index: 6 scientists 80 D-Index: 4 scientists 81 D-Index: 12 scientists 82 D-Index: 7 scientists 83 D-Index: 7 scientists 84 D-Index: 6 scientists 85 D-Index: 10 scientists 86 D-Index: 4 scientists 87 D-Index: 11 scientists 88 D-Index: 6 scientists 89+ D-Index: 96 scientists
30 D-Index 89+

This scientist: 37 D-Index — 37th percentile

37% of scientists in this discipline score the same or lower.

The last bar groups every scientist with 89 D-Index or more.

View D-Index distribution as a table
Number of Business and Management scientists by D-index, Research.com 2026 ranking edition. Based on 3,017 ranked scientists.
D-Index Scientists This scientist
30 156
31 159
32 171
33 161
34 135
35 124
36 114
37 111 37
38 103
39 89
40 81
41 97
42 80
43 69
44 68
45 63
46 54
47 69
48 50
49 58
50 54
51 62
52 54
53 43
54 49
55 35
56 40
57 44
58 34
59 29
60 48
61 32
62 30
63 22
64 22
65 19
66 20
67 18
68 17
69 21
70 20
71 19
72 14
73 10
74 16
75 24
76 13
77 19
78 8
79 6
80 4
81 12
82 7
83 7
84 6
85 10
86 4
87 11
88 6
89+ 96
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Research.com Recognitions

  • Fellow of the European Marketing Academy (EMAC)
  • Fellow of the European Marketing Academy (EMAC)
  • Fellow of the European Marketing Academy (EMAC)
  • Fellow of the European Marketing Academy (EMAC)
  • Fellow of the European Marketing Academy (EMAC)

Overview

Berend Wierenga is affiliated with Erasmus University Rotterdam in the Netherlands. Their research spans several areas within business, management, and social sciences, with a focus on marketing, economics, econometrics, and finance.

Their recent publications cover diverse topics in marketing and consumer behavior. Notable papers include:

  • The study of important marketing issues in an evolving field, 2020, International Journal of Research in Marketing
  • DRIVERS OF MARKETING CAREER SUCCESS, 2023, Marketing Education Review
  • On enjoying watching movies in a theatre versus at home: a comparative analysis, 2023, Marketing Letters

Their work addresses subjects such as entrepreneurship studies and influences, business and economic development, economic and business development strategies, consumer behavior in brand consumption and identification, digital marketing and social media, as well as marketing and advertising strategies. Additionally, cinema and media studies form a part of their research interests.

Berend Wierenga frequently collaborates with several co-authors including:

  • Maciej Szymanowski
  • Gerrit van Bruggen
  • Jason Ho
  • Jehoshua Eliashberg
  • Charles B. Weinberg

Their research has been published in specialized venues such as:

  • Marketing Education Review
  • International Journal of Research in Marketing
  • Marketing Letters

Their expertise encompasses subfields including economics and econometrics, marketing, sociology and political science, management of technology and innovation, and management, monitoring, policy, and law.

Berend Wierenga has received recognition as a Fellow of the European Marketing Academy (EMAC), indicating professional acknowledgment within the marketing academic community.

Best Publications

  • Virtual communities: A marketing perspective

    Kristine de Valck;Gerrit H. van Bruggen;Berend Wierenga

  • Improvisation in Action

    Gerrit H. Van Bruggen;Ale Smidts;Berend Wierenga;Al Sweetser

  • The Effectiveness of Different Mechanisms for Integrating Marketing and R&D

    Mark A.A.M. Leenders;Berend Wierenga

  • Dashboards as a Service: Why, What, How, and What Research Is Needed?

    Koen Pauwels;Tim Ambler;Bruce H. Clark;Pat LaPointe

  • MOVIEMOD: An Implementable Decision-Support System for Prerelease Market Evaluation of Motion Pictures

    Jehoshua Eliashberg;Jedid-Jah Jonker;Mohanbir S. Sawhney;Berend Wierenga

  • A Viral Branching Model for Predicting the Spread of Electronic Word of Mouth

    Ralf van der Lans;Gerrit van Bruggen;Jehoshua Eliashberg;Berend Wierenga

  • Improving Decision Making by Means of a Marketing Decision Support System

    Gerrit H. Van Bruggen;Ale Smidts;Berend Wierenga

  • Agricultural Marketing and Consumer Behavior in a Changing World

    B Wierenga;K. Grunert;J.B.E.M. Steenkamp;M. Wedel

  • The integration of marketing problem-solving modes and marketing management support systems

    Berend Wierenga;Gerrit H. van Bruggen

  • The effect of the marketing-R&D interface on new product performance: The critical role of resources and scope ☆

    Mark A.A.M. Leenders;Berend Wierenga

  • A Methodology for Assessing Organizational Core Values

    Johan van Rekom;Cees B. M. van Riel;Berend Wierenga

  • Handbook of Marketing Decision Models

    Berend Wierenga

  • Marketing Management Support Systems: Principles, Tools, and Implementation

    Berend Wierenga;Gerrit van Bruggen

  • The Success of Marketing Management Support Systems

    Berend Wierenga;Gerrit H. Van Bruggen;Richard Staelin

  • The dependent variable in research into the effects of creativity support systems: quality and quantity of ideas

    Berend Wierenga;Gerrit H. van Bruggen

  • Marketing decision support systems: Adoption, use, and satisfaction

    Berend Wierenga;Peter A.M. Oude Ophuis

  • Managerial decision making in marketing: The next research frontier

    Berend Wierenga

  • The effects of process and outcome accountability on judgment process and performance

    Bart de Langhe;Stijn M.J. van Osselaer;Berend Wierenga

  • Advances in Marketing Management Support Systems

    Berend Wierenga;Gerrit H. van Bruggen;Niek A. P. Althuizen

  • Demand-Driven Scheduling of Movies in a Multiplex

    Jehoshua Eliashberg;Quintus Hegie;Jason Ho;Dennis Huisman

  • Handbook of Marketing Decision Models

    Berend Wierenga;Ralf Van der lans

  • Marketing in the New Millennium

    Berend Wierenga;Ale Smidts;Gerrit Antonides

  • Marketing in the New Millennium : Proceedings 29th EMAC Conference

    Berend Wierenga;Ale Smidts;Gerrit Antonides

Frequent Co-Authors

Ale Smidts
Ale Smidts Erasmus University Rotterdam
Jehoshua Eliashberg
Jehoshua Eliashberg University of Pennsylvania
Charles B. Weinberg
Charles B. Weinberg University of British Columbia
Michel Wedel
Michel Wedel University of Maryland, College Park
Tim Ambler
Tim Ambler London Business School
Koen Pauwels
Koen Pauwels Northeastern University
David J. Reibstein
David J. Reibstein University of Pennsylvania
Bernd Skiera
Bernd Skiera Goethe University Frankfurt
Martin Carree
Martin Carree Maastricht University
Klaus G. Grunert
Klaus G. Grunert Aarhus University

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