World's Best Scientists 2026 revealed!

D-Index & Metrics

Business and Management

D-Index
35
Citations
12261
World Ranking
2135
National Ranking
336

Overview

Thorsten Gruber is affiliated with Loughborough University in the United Kingdom and specializes in research within the field of Business, Management and Accounting. Their research portfolio includes 21 publications focusing primarily on Marketing, Organizational Behavior and Human Resource Management, Artificial Intelligence, Sociology and Political Science, and Cognitive Neuroscience.

The scientist's work spans several main topics, reflecting a broad interest in service innovation and consumer behavior. These topics include:

  • Service and Product Innovation
  • Customer Service Quality and Loyalty
  • AI in Service Interactions
  • Sharing Economy and Platforms
  • COVID-19 Pandemic Impacts
  • Psychological Well-being and Life Satisfaction
  • Consumer Retail Behavior Studies

Frequent publication venues include:

  • Journal of Business Research
  • Journal of Service Theory and Practice
  • Public Money & Management
  • Journal of Business Ethics
  • Journal of service management

Among notable recent papers authored or co-authored by Thorsten Gruber are:

  • "Service robots, customers and service employees: what can we learn from the academic literature and where are the gaps?" (2020), published in the Journal of Service Theory and Practice
  • "New development: 'Healing at a distance'-telemedicine and COVID-19" (2020), published in Public Money & Management
  • "The Dawn of the AI Robots: Towards a New Framework of AI Robot Accountability" (2022), published in the Journal of Business Ethics
  • "Elevating the human experience (HX) through service research collaborations: introducing ServCollab" (2020), published in the Journal of service management
  • "Flattening the infection curve - understanding the role of telehealth in managing COVID-19" (2020), published in Leadership in health services

Thorsten Gruber's research collaborations include frequent co-authorships with Vinh Nhat Lu, Jochen Wirtz, Werner H. Kunz, Stefanie Paluch, and Antje Martins. Each of these collaborators has appeared in at least three publications alongside Gruber, indicating ongoing partnerships within their research network.

Best Publications

  • Understanding Generation Y and their use of social media: a review and research agenda

    Ruth N. Bolton;A. Parasuraman;Ankie Hoefnagels;Nanne Migchels

  • Brave new world: service robots in the frontline

    Jochen Wirtz;Paul G. Patterson;Werner H. Kunz;Thorsten Gruber

  • Expanding understanding of service exchange and value co-creation: a social construction approach

    Bo Edvardsson;Bård Tronvoll;Thorsten Gruber

  • A triadic framework for collaborative consumption (CC): Motives, activities and resources & capabilities of actors

    Sabine Benoit;Thomas L. Baker;Ruth N. Bolton;Thorsten Gruber

  • Examining student satisfaction with higher education services: using a new measurement tool

    Thorsten Gruber;Stefan Fuß;Roediger Voss;Michaela Gläser‐Zikuda

  • Service quality in higher education: The role of student expectations

    Roediger Voss;Thorsten Gruber;Isabelle Szmigin

  • Service robots, customers and service employees: what can we learn from the academic literature and where are the gaps?

    Vinh Nhat Lu;Jochen Wirtz;Werner H. Kunz;Stefanie Paluch

  • Co‐creation in Radical Service Innovation: A Systematic Analysis of Microlevel Processes

    Helen Perks;Thorsten Gruber;Bo Edvardsson

  • Analyzing Customer Experience Feedback Using Text Mining: A Linguistics-Based Approach

    Francisco Villarroel Ordenes;Babis Theodoulidis;Jamie Burton;Thorsten Gruber

  • Individual values and motivational complexities in ethical clothing consumption: A means-end approach

    Thomas Jägel;Kathy Keeling;Alexander Reppel;Thorsten Gruber

  • Every cloud has a silver lining - Exploring the dark side of value co-creation in B2B service networks

    Ilma Nur Chowdhury;Thorsten Gruber;Judy Zolkiewski

  • New development: ‘Healing at a distance’—telemedicine and COVID-19

    Higor Leite;Ian R. Hodgkinson;Thorsten Gruber

  • The desired teaching qualities of lecturers in higher education: a means end analysis

    Roediger Voss;Thorsten Gruber

  • Billions of impoverished people deserve to be better served: A call to action for the service research community

    Raymond P P. Fisk;Laurel Anderson;David E. Bowen;Thorsten Gruber

  • Academic sell-out: how an obsession with metrics and rankings is damaging academia

    Thorsten Gruber

  • I want to believe they really care: How complaining customers want to be treated by frontline employees

    Thorsten Gruber

  • Designing and conducting online interviews to investigate interesting consumer phenomena

    Thorsten Gruber;Isabelle Szmigin;Alexander E. Reppel;Roediger Voss

  • Handling customer complaints effectively: A comparison of the value maps of female and male complainants

    Thorsten Gruber;Isabelle Szmigin;Roediger Voss

  • Understanding the characteristics of effective professors: the student's perspective

    Thorsten Gruber;Alexander E. Reppel;Roediger Voss

  • Exploring the impact of customer feedback on the well-being of service entities: A TSR perspective

    Linda Nasr;Jamie Burton;Thorsten Gruber;Jan Kitshoff

  • The iPod Phenomenon: Identifying a Market Leader?s Secrets Through Qualitative Marketing Research

    Alexander E. Reppel;Isabelle Szmigin;Thorsten Gruber

Frequent Co-Authors

Isabelle Szmigin
Isabelle Szmigin University of Birmingham
Stephan C. Henneberg
Stephan C. Henneberg Queen Mary University of London
Peter Naudé
Peter Naudé Manchester Metropolitan University
Bo Edvardsson
Bo Edvardsson Karlstad University
Jochen Wirtz
Jochen Wirtz National University of Singapore
Paul G. Patterson
Paul G. Patterson University of New South Wales
Anders Gustafsson
Anders Gustafsson BI Norwegian Business School
Ruth N. Bolton
Ruth N. Bolton Arizona State University
Amy L. Ostrom
Amy L. Ostrom Arizona State University
Thomas C. Baker
Thomas C. Baker Pennsylvania State University

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