What is he best known for?
The fields of study he is best known for:
- Marketing
- Social psychology
- Social science
James F. Petrick focuses on Marketing, Consumer behaviour, Advertising, Service quality and Quality.
His work in the fields of Loyalty and Competitive advantage overlaps with other areas such as Cruise and Public opinion.
His Consumer behaviour research includes elements of Word of mouth, Publicity and Value.
James F. Petrick carries out multidisciplinary research, doing studies in Advertising and Destinations.
His Social psychology research extends to Service quality, which is thematically connected.
His Social psychology study integrates concerns from other disciplines, such as Phase and Consumer satisfaction.
His most cited work include:
- Development of a Multi-Dimensional Scale for Measuring the Perceived Value of a Service (632 citations)
- The Roles of Quality, Value, and Satisfaction in Predicting Cruise Passengers’ Behavioral Intentions: (574 citations)
- An examination of the determinants of entertainment vacationers' intentions to revisit. (388 citations)
What are the main themes of his work throughout his whole career to date?
James F. Petrick mostly deals with Marketing, Advertising, Social psychology, Cruise and Consumer behaviour.
His Loyalty, Service, Quality and Market segmentation study in the realm of Marketing connects with subjects such as Destinations.
His studies in Quality integrate themes in fields like Investment and Value.
His work on Word of mouth as part of general Advertising research is frequently linked to Visitor pattern and Event, thereby connecting diverse disciplines of science.
His Social psychology study combines topics in areas such as Customer satisfaction and Consumer satisfaction.
Consumer behaviour is closely attributed to Service quality in his study.
He most often published in these fields:
- Marketing (54.81%)
- Advertising (30.37%)
- Social psychology (23.70%)
What were the highlights of his more recent work (between 2016-2021)?
- Marketing (54.81%)
- Advertising (30.37%)
- Cruise (17.78%)
In recent papers he was focusing on the following fields of study:
His primary areas of study are Marketing, Advertising, Cruise, Social psychology and Context.
His Marketing study frequently links to other fields, such as Willingness to pay.
Within one scientific family, he focuses on topics pertaining to Popular culture under Advertising, and may sometimes address concerns connected to Conceptual framework and Knowledge management.
His work in the fields of Social psychology, such as Leisure participation, overlaps with other areas such as Area studies, Field survey and Conceptual model.
His Context research overlaps with other disciplines such as Loyalty, Travel behavior, Brand awareness, Consumer behaviour and Brand loyalty.
His studies deal with areas such as Service and Service recovery as well as Loyalty.
Between 2016 and 2021, his most popular works were:
- The effect of celebrity on brand awareness, perceived quality, brand image, brand loyalty, and destination attachment to a literary festival (56 citations)
- The “Terminal” Effects of Service Failure on Airlines: Examining Service Recovery with Justice Theory: (51 citations)
- The Effect of Film Nostalgia on Involvement, Familiarity, and Behavioral Intentions (28 citations)
In his most recent research, the most cited papers focused on:
- Marketing
- Social psychology
- Social science
James F. Petrick spends much of his time researching Advertising, Loyalty, Destinations, Social psychology and Context.
Along with Advertising, other disciplines of study including Work related, Sample, Practical implications, Working life and Family life are integrated into his research.
His Loyalty study contributes to a more complete understanding of Marketing.
His work on Heritage tourism expands to the thematically related Destinations.
James F. Petrick regularly ties together related areas like Quality in his Social psychology studies.
Context combines with fields such as Affect, Brand loyalty, Consumer behaviour, Brand awareness and Brand equity in his work.
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