2026 Liping A. Cai: Business and Management Researcher – H-Index, Publications & Awards

Discipline name	D-Index	World Ranking	Current World Ranking	National Ranking	Current National Ranking	Publications	Citations
Business and Management	54	767	710	341	309	189	15404

Overview

Liping A. Cai is affiliated with Purdue University West Lafayette in the United States. Their research spans the intersection of social sciences and environmental science, with a focus on tourism, development, and ecosystem services.

The scientist's recent publications include the following:

"Analyzing government role in rural tourism development: An empirical investigation from China" (2020), Journal of Rural Studies
"Marketing messages for post-pandemic destination recovery - A Delphi study" (2021), Journal of Destination Marketing & Management
"Mobile contextual marketing in a museum setting" (2020), Journal of Services Marketing
"Travelers' Psychological Comfort with Local Food Experiences and Place Attachment" (2021), Journal of Hospitality & Tourism Research
"Assessment of multiple factors and interactions affecting grassland degradation on the Tibetan Plateau" (2023), Ecological Indicators

Liping A. Cai collaborates frequently with a core group of co-authors including:

Donglin Fan
Xueting Dou
Alei Fan
Jieyu Shi
Shinyong Jung

Their work is often published in venues such as:

Journal of Hospitality & Tourism Research
Journal of Teaching in Travel & Tourism
International Journal of Contemporary Hospitality Management
Journal of Rural Studies
Journal of Destination Marketing & Management

The main fields of study for Liping A. Cai are:

Social Sciences
Environmental Science

Within these fields, their research touches on subfields including:

Sociology and Political Science
Global and Planetary Change
Demography
Ecology
Marketing

The core topics addressed by their body of work include:

Diverse Aspects of Tourism Research
Tourism, Volunteerism, and Development
Digital Marketing and Social Media
Remote Sensing in Agriculture
Customer Service Quality and Loyalty
Land Use and Ecosystem Services
Hospitality and Tourism Education

Best Publications

Cooperative branding for rural destinations

Liping A. Cai

1955
Citations
Destination image and tourist loyalty: A meta-analysis

Hongmei Zhang;Xiaoxiao Fu;Liping A. Cai;Lin Lu

1314
Citations
Expectation, Motivation, and Attitude: A Tourist Behavioral Model

Cathy H. C. Hsu;Liping A. Cai;Mimi Li

580
Citations
Travel motivations and destination choice: A study of British outbound market

SooCheong (Shawn) Jang;Liping A. Cai

575
Citations
Tourism development of World Heritage Sites in China: A geographic perspective

Mimi Li;Bihu Wu;Liping Cai;Liping Cai

506
Citations
An analysis of wine festival attendees’ motivations: A synergy of wine, travel and special events?

Jingxue Jessica Yuan;Liping A. Cai;Alastair M. Morrison;Sally Linton

498
Citations
Food as a form of destination identity: a tourism destination brand perspective.

Yi-Chin Lin;Thomas E. Pearson;Liping A. Cai

489
Citations
The Effects of Personal Values on Travel Motivation and Behavioral Intention

Mimi Li;Liping A. Cai;Liping A. Cai

482
Citations
Analyzing government role in rural tourism development: An empirical investigation from China

Unknown

435
Citations
A model of senior tourism motivations—Anecdotes from Beijing and Shanghai

Cathy Hui-chun Hsu;Liping A. Cai;Liping A. Cai;Kevin K.F. Wong

433
Citations
What makes a destination beautiful? Dimensions of tourist aesthetic judgment

Ksenia Kirillova;Xiaoxiao Fu;Xinran Lehto;Liping Cai

420
Citations
A Missing Link in Understanding Revisit Intention—The Role of Motivation and Image

Mimi Li;Liping A. Cai;Xinran Y. Lehto;Joy Zhuowei Huang

392
Citations
Tourist purchase decision involvement and information preferences

Liping A. Cai;Ruomei Feng;Deborah Breiter

373
Citations
Information Search Behavior and Tourist Characteristics: The Internet vis-à-vis Other Information Sources

Man Luo;Ruomei Feng;Liping A. Cai

300
Citations
Tourist shopping preferences and expenditure behaviours: The case of the Taiwanese outbound market

Xinran Y. Lehto;Liping A. Cai;Joseph T. O’Leary;Tzung-Cheng Huan

297
Citations
Predicting usage of the Internet for travel bookings: an exploratory study.

A. M. Morrisonn;Su Jing;Joseph T. O'Leary;Liping A. Cai

247
Citations
Household Expenditure Patterns for Tourism Products and Services

Gong-Soog Hong;Alastair M. Morrison;Liping A. Cai

229
Citations
A model of wine tourist behaviour: a festival approach

Jingxue (Jessica) Yuan;Alastair M. Morrison;Liping A. Cai;Sally Linton

217
Citations
Tourism and Existential Transformation: An Empirical Investigation

Ksenia Kirillova;Xinran Lehto;Liping Cai

207
Citations
VACATION AND WELL-BEING: A STUDY OF CHINESE TOURISTS

Yi Chen;Xinran Y. Lehto;Liping Cai

190
Citations
Making hotel brands work in a competitive environment

Liping A. Cai;J. S. Perry Hobson

185
Citations
What triggers transformative tourism experiences

Ksenia Kirillova;Xinran Y. Lehto;Liping A. Cai

161
Citations

Frequent Co-Authors

Xinran Y. Lehto Purdue University West Lafayette

Alastair M. Morrison University of Greenwich

Joseph T. O'Leary Colorado State University

Cathy H.C. Hsu Hong Kong Polytechnic University

SooCheong (Shawn) Jang Purdue University West Lafayette

Billy Bai University of Nevada, Las Vegas

Bing Pan Pennsylvania State University

Woo Gon Kim Florida State University

External Links

Personal website of Liping A. Cai Google Scholar page

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