World's Best Scientists 2026 revealed!

D-Index & Metrics

Business and Management

D-Index
40
Citations
8491
World Ranking
1658
National Ranking
695

Billy Bai publication distribution in Business and Management in 2026

The chart shows the distribution of publications by all Research.com ranked scientists in the field of Business and Management in 2026. The highlighted bar marks where Billy Bai sits on this spectrum.

35–39 publications: 2 scientists 40–44 publications: 2 scientists 45–49 publications: 5 scientists 50–54 publications: 20 scientists 55–59 publications: 39 scientists 60–64 publications: 66 scientists 65–69 publications: 52 scientists 70–74 publications: 80 scientists 75–79 publications: 83 scientists 80–84 publications: 116 scientists 85–89 publications: 94 scientists 90–94 publications: 111 scientists 95–99 publications: 122 scientists 100–104 publications: 104 scientists 105–109 publications: 113 scientists 110–114 publications: 96 scientists 115–119 publications: 97 scientists 120–124 publications: 112 scientists 125–129 publications: 93 scientists 130–134 publications: 79 scientists 135–139 publications: 69 scientists 140–144 publications: 80 scientists 145–149 publications: 81 scientists 150–154 publications: 85 scientists 155–159 publications: 50 scientists 160–164 publications: 74 scientists 165–169 publications: 61 scientists 170–174 publications: 40 scientists 175–179 publications: 44 scientists 180–184 publications: 47 scientists 185–189 publications: 59 scientists 190–194 publications: 35 scientists 195–199 publications: 37 scientists 200–204 publications: 49 scientists 205–209 publications: 48 scientists 210–214 publications: 34 scientists 215–219 publications: 31 scientists 220–224 publications: 37 scientists 225–229 publications: 34 scientists 230–234 publications: 25 scientists 235–239 publications: 28 scientists 240–244 publications: 34 scientists 245–249 publications: 28 scientists 250–254 publications: 23 scientists 255–259 publications: 22 scientists 260–264 publications: 11 scientists 265–269 publications: 16 scientists 270–274 publications: 23 scientists 275–279 publications: 12 scientists 280–284 publications: 16 scientists 285–289 publications: 10 scientists 290–294 publications: 12 scientists 295–299 publications: 12 scientists 300–304 publications: 8 scientists 305–309 publications: 13 scientists 310–314 publications: 13 scientists 315–319 publications: 6 scientists 320–324 publications: 10 scientists 325–329 publications: 9 scientists 330–334 publications: 7 scientists 335–339 publications: 10 scientists 340–344 publications: 10 scientists 345–349 publications: 7 scientists 350–354 publications: 4 scientists 355–359 publications: 10 scientists 360–364 publications: 3 scientists 365–369 publications: 7 scientists 370–374 publications: 2 scientists 375–379 publications: 8 scientists 380–384 publications: 4 scientists 385–389 publications: 5 scientists 390–394 publications: 5 scientists 395–399 publications: 2 scientists 400–404 publications: 2 scientists 405–409 publications: 4 scientists 410–414 publications: 3 scientists 415–419 publications: 2 scientists 420–424 publications: 5 scientists 425–429 publications: 3 scientists 430–434 publications: 1 scientists 435 publications: 1 scientists 436+ publications: 100 scientists
35 publications 436+

This scientist: 88 publications — 18th percentile

18% of scientists in this discipline score the same or lower.

The last bar groups every scientist with 436 publications or more.

Billy Bai D-index placement in Business and Management in 2026

The chart shows the D-index (discipline H-index) distribution of Business and Management scientists ranked by Research.com in 2026. The highlighted bar marks where Billy Bai sits on this spectrum.

30 D-Index: 156 scientists 31 D-Index: 159 scientists 32 D-Index: 171 scientists 33 D-Index: 161 scientists 34 D-Index: 135 scientists 35 D-Index: 124 scientists 36 D-Index: 114 scientists 37 D-Index: 111 scientists 38 D-Index: 103 scientists 39 D-Index: 89 scientists 40 D-Index: 81 scientists 41 D-Index: 97 scientists 42 D-Index: 80 scientists 43 D-Index: 69 scientists 44 D-Index: 68 scientists 45 D-Index: 63 scientists 46 D-Index: 54 scientists 47 D-Index: 69 scientists 48 D-Index: 50 scientists 49 D-Index: 58 scientists 50 D-Index: 54 scientists 51 D-Index: 62 scientists 52 D-Index: 54 scientists 53 D-Index: 43 scientists 54 D-Index: 49 scientists 55 D-Index: 35 scientists 56 D-Index: 40 scientists 57 D-Index: 44 scientists 58 D-Index: 34 scientists 59 D-Index: 29 scientists 60 D-Index: 48 scientists 61 D-Index: 32 scientists 62 D-Index: 30 scientists 63 D-Index: 22 scientists 64 D-Index: 22 scientists 65 D-Index: 19 scientists 66 D-Index: 20 scientists 67 D-Index: 18 scientists 68 D-Index: 17 scientists 69 D-Index: 21 scientists 70 D-Index: 20 scientists 71 D-Index: 19 scientists 72 D-Index: 14 scientists 73 D-Index: 10 scientists 74 D-Index: 16 scientists 75 D-Index: 24 scientists 76 D-Index: 13 scientists 77 D-Index: 19 scientists 78 D-Index: 8 scientists 79 D-Index: 6 scientists 80 D-Index: 4 scientists 81 D-Index: 12 scientists 82 D-Index: 7 scientists 83 D-Index: 7 scientists 84 D-Index: 6 scientists 85 D-Index: 10 scientists 86 D-Index: 4 scientists 87 D-Index: 11 scientists 88 D-Index: 6 scientists 89+ D-Index: 96 scientists
30 D-Index 89+

This scientist: 40 D-Index — 47th percentile

47% of scientists in this discipline score the same or lower.

The last bar groups every scientist with 89 D-Index or more.

Overview

Billy Bai is affiliated with the University of Nevada, Las Vegas in the United States. Their research primarily spans the fields of Social Sciences and Business, Management and Accounting, with a significant focus on subfields including Sociology and Political Science, Marketing, Organizational Behavior and Human Resource Management, Social Psychology, and Artificial Intelligence.

Their work covers several main topics related to digital and service contexts. Key research areas include Digital Marketing and Social Media, Customer Service Quality and Loyalty, Consumer Behavior in Brand Consumption and Identification, Diverse Aspects of Tourism Research, Sharing Economy and Platforms, Consumer Retail Behavior Studies, and AI in Service Interactions.

Publications from Billy Bai have appeared frequently in well-known journals such as the International Journal of Contemporary Hospitality Management, Journal of Hospitality and Tourism Management, Journal of Hospitality & Tourism Research, International Journal of Hospitality Management, and Journal of Hospitality Marketing & Management.

Recent papers by Billy Bai include:

  • A systematic review of AI technology-based service encounters: Implications for hospitality and tourism operations, 2021, International Journal of Hospitality Management
  • The impact of AI-enabled service attributes on service hospitableness: the role of employee physical and psychological workload, 2022, International Journal of Contemporary Hospitality Management
  • Examining the effects of AI contactless services on customer psychological safety, perceived value, and hospitality service quality during the COVID-19 pandemic, 2021, Journal of Hospitality Marketing & Management
  • Why do hotel frontline employees use service robots in the workplace? A technology affordance theory perspective, 2022, International Journal of Hospitality Management
  • National forest park visitors' connectedness to nature and pro-environmental behavior: The effects of cultural ecosystem service, place and event attachment, 2023, Journal of Outdoor Recreation and Tourism

Frequent co-authors working with Billy Bai include Xi Yu Leung, Huiying Zhang, Minglong Li, Hongmei Zhang, and Hailian Qiu.

Best Publications

  • The impact of website quality on customer satisfaction and purchase intentions : evidence from Chinese online visitors

    Billy Bai;Rob Law;Ivan Wen

  • Job satisfaction, life satisfaction, and turnover intent among food-service managers

    Richard F. Ghiselli;Joseph M. La Lopa;Billy Bai

  • Bibliometrics of social media research: A co-citation and co-word analysis

    Xi Y. Leung;Jie Sun;Billy Bai

  • Affect, Travel Motivation, and Travel Intention: a Senior Market:

    SooCheong (Shawn) Jang;Billy Bai;Clark Hu;Chi-Mei Emily Wu

  • The Marketing Effectiveness of Social Media in the Hotel Industry: A Comparison of Facebook and Twitter

    Xi Y. Leung;Billy Bai;Kurt A. Stahura

  • Enhancing hospitality experience with service robots: the mediating role of rapport building

    Hailian Qiu;Minglong Li;Boyang Shu;Billy Bai

  • Understanding travel expenditure patterns: a study of Japanese pleasure travelers to the United States by income level

    SooCheong (Shawn) Jang;Billy Bai;Gong-Soog Hong;Joseph T. O’Leary

  • A systematic review of AI technology-based service encounters: Implications for hospitality and tourism operations

    Minglong Li;Dexiang Yin;Hailian Qiu;Billy Bai

  • How Motivation, Opportunity, and Ability Impact Travelers' Social Media Involvement and Revisit Intention

    Xi Y. Leung;Billy Bai

  • Customer loyalty marketing research: A comparative approach between hospitality and business journals

    Myongjee Yoo;Billy Bai

  • A Social Network Analysis of Overseas Tourist Movement Patterns in Beijing: the Impact of the Olympic Games

    Xi Yu Leung;Fang Wang;Bihu Wu;Billy Bai

  • Hospitality marketing research from 2000 to 2009 : Topics, methods, and trends

    Myongjee Yoo;Sojung Lee;Billy Bai

  • Influence of popular culture on special interest tourists' destination image

    SoJung Lee;Billy Bai

  • How do the preferences of online buyers and browsers differ on the design and content of travel websites

    Rob Law;Billy Bai

  • Destination image and loyalty

    Liping A. Cai;Bihu (Tiger) Wu;Billy Bai

  • Job Satisfaction, Organizational Commitment, and Internal Service Quality: A Case Study of Las Vegas Hotel/Casino Industry

    Billy Bai;K. Pearl Brewer;Gail Sammons;Skip Swerdlow

  • A fad or the future? Examining the effectiveness of virtual reality advertising in the hotel industry

    Xi Y. Leung;Jiaying Lyu;Billy Bai

  • Hotel social media marketing: a study on message strategy and its effectiveness

    Xi Y. Leung;Billy Bai;Mehmet Erdem

  • Job Satisfaction, Life Satisfaction, and Turnover Intent

    Unknown

  • Exploring Family Roles in Purchasing Decisions During Vacation Planning: Review and Discussions for Future Research

    Dipti Nanda;Clark Hu;Billy Bai

  • Determinants of travel mode choice of senior travelers to the United States.

    Billy Bai;Shawn Soocheong Jang;Liping A. Cai;Joseph T. O'leary

Frequent Co-Authors

SooCheong (Shawn) Jang
SooCheong (Shawn) Jang Purdue University West Lafayette
Rob Law
Rob Law University of Macau
Liping A. Cai
Liping A. Cai Purdue University West Lafayette
Joseph T. O'Leary
Joseph T. O'Leary Colorado State University
Anna S. Mattila
Anna S. Mattila Pennsylvania State University

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