World's Best Scientists 2026 revealed!

D-Index & Metrics

Business and Management

D-Index
48
Citations
11722
World Ranking
1092
National Ranking
165

Overview

Adrian Palmer is affiliated with the University of Reading in the United Kingdom. Their research spans multiple fields within Business, Management and Accounting, as well as Social Sciences. More specifically, their work touches on subfields such as Sociology and Political Science, Marketing, Management, Monitoring, Policy and Law, Food Science, and Organizational Behavior and Human Resource Management.

The scientist's publication record includes contributions to various peer-reviewed journals, covering interdisciplinary topics related to consumer behavior, sustainability, and marketing. Some of the prominent publication venues include:

  • Resources Conservation and Recycling
  • Journal of Sustainable Tourism
  • European Journal of Marketing
  • International Journal of Research in Marketing
  • American Journal of Dermatopathology

Adrian Palmer's recent papers reflect an interest in consumer interactions with sustainable products, cultural engagement, and marketing experiences. Notable works include:

  • "Cakes in plastic: A study of implicit associations of compostable bio-based versus plastic food packaging" (2021), published in Resources Conservation and Recycling
  • "Linking engagement at cultural festivals to legacy impacts" (2021), published in Journal of Sustainable Tourism
  • "Consumer anticipation as a performative experience" (2023), published in European Journal of Marketing
  • "When waiting makes sense: How consumer anticipation affects later evaluations" (2024), published in International Journal of Research in Marketing
  • "Immunohistochemical ALK Expression in Granular Cell Atypical Fibroxanthoma: A Diagnostic Pitfall for ALK-Rearranged Non-neural Granular Cell Tumor" (2021), published in American Journal of Dermatopathology

Their research addresses key topics such as Digital Marketing and Social Media, Consumer Behavior in Brand Consumption and Identification, Environmental Education and Sustainability, Environmental Sustainability in Business, Food Waste Reduction and Sustainability, Sport and Mega-Event Impacts, and Diverse Aspects of Tourism Research.

Adrian Palmer frequently collaborates with several researchers, including:

  • Nicole Koenig-Lewis
  • Tunyaporn Vichiengior
  • Claire-Lise Ackermann
  • Laura Grazzini
  • Yousra Asaad

Best Publications

  • Predicting young consumers' take up of mobile banking services

    Nicole Koenig-Lewis;Adrian Palmer;Alexander Moll

  • Importance‐performance analysis: a useful tool for directing continuous quality improvement in higher education

    Martin A. O’Neill;Adrian Palmer

  • Customer experience management: a critical review of an emerging idea

    Adrian Palmer

  • Tourism destination marketing alliances

    Adrian Palmer;David Bejou

  • An experiential, social network‐based approach to direct marketing

    Adrian Palmer;Nicole Koenig‐Lewis

  • Principles of Services Marketing

    Adrian Palmer

  • Using Neural Network Analysis to Evaluate Buyer‐Seller Relationships

    Barry Wray;Adrian Palmer;David Bejou

  • The role of emotion in explaining consumer satisfaction and future behavioural intention

    David Martin;Martin O'Neill;Susan Hubbard;Adrian Palmer

  • Trust, ethics and relationship satisfaction

    David Bejou;Christine T. Ennew;Adrian Palmer

  • Service failure and loyalty: an exploratory empirical study of airline customers

    David Bejou;Adrian Palmer

  • Enjoyment and social influence: predicting mobile payment adoption

    Nicole Koenig-Lewis;Morgan Marquet;Adrian Palmer;Anita Lifen Zhao

  • Equity and repurchase intention following service failure

    Adrian Palmer;Rosalind Beggs;Caroline Keown‐McMullan

  • Consumers' evaluations of ecological packaging – Rational and emotional approaches

    Nicole Koenig-Lewis;Adrian Palmer;Janine Dermody;Andreas Urbye

  • Wine production as a service experience – the effects of service quality on wine sales

    Martin O’Neill;Adrian Palmer;Steven Charters

  • Buyer‐seller relationships: A conceptual model and empirical investigation

    Adrian Palmer;David Bejou

  • The role of electronic commerce in creating virtual tourism destination marketing organisations

    Adrian Palmer;Patrick McCole

  • The effects of residents' social identity and involvement on their advocacy of incoming tourism

    Adrian Palmer;Adrian Palmer;Nicole Koenig-Lewis;Lisa Elinor Medi Jones

  • Festivals as agents for behaviour change: A study of food festival engagement and subsequent food choices

    Kate Organ;Nicole Koenig-Lewis;Adrian Palmer;Jane Probert

  • Service in the restaurant industry: an American and Irish comparison of service failures and recovery strategies.

    R.D Mueller;A Palmer;R Mack;R McMullan

  • A journey into the unknown; taking the fear out of structural equation modeling with AMOS for the first-time user

    Unknown

  • A structural analysis of hotel sector loyalty programmes

    Adrian Palmer;Una McMahon‐Beattie;Rosalind Beggs

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