World's Best Scientists 2026 revealed!
Viswanath Venkatesh

Viswanath Venkatesh

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Business and Management
USA
2026

D-Index & Metrics

Business and Management

D-Index
87
Citations
179461
World Ranking
103
National Ranking
50

Viswanath Venkatesh publication distribution in Business and Management in 2026

The chart shows the distribution of publications by all Research.com ranked scientists in the field of Business and Management in 2026. The highlighted bar marks where Viswanath Venkatesh sits on this spectrum.

35–39 publications: 2 scientists 40–44 publications: 2 scientists 45–49 publications: 5 scientists 50–54 publications: 20 scientists 55–59 publications: 39 scientists 60–64 publications: 66 scientists 65–69 publications: 52 scientists 70–74 publications: 80 scientists 75–79 publications: 83 scientists 80–84 publications: 115 scientists 85–89 publications: 94 scientists 90–94 publications: 111 scientists 95–99 publications: 122 scientists 100–104 publications: 104 scientists 105–109 publications: 113 scientists 110–114 publications: 96 scientists 115–119 publications: 97 scientists 120–124 publications: 112 scientists 125–129 publications: 93 scientists 130–134 publications: 79 scientists 135–139 publications: 69 scientists 140–144 publications: 80 scientists 145–149 publications: 81 scientists 150–154 publications: 85 scientists 155–159 publications: 50 scientists 160–164 publications: 74 scientists 165–169 publications: 61 scientists 170–174 publications: 40 scientists 175–179 publications: 44 scientists 180–184 publications: 47 scientists 185–189 publications: 59 scientists 190–194 publications: 35 scientists 195–199 publications: 37 scientists 200–204 publications: 49 scientists 205–209 publications: 48 scientists 210–214 publications: 34 scientists 215–219 publications: 31 scientists 220–224 publications: 37 scientists 225–229 publications: 34 scientists 230–234 publications: 25 scientists 235–239 publications: 28 scientists 240–244 publications: 34 scientists 245–249 publications: 28 scientists 250–254 publications: 23 scientists 255–259 publications: 22 scientists 260–264 publications: 11 scientists 265–269 publications: 16 scientists 270–274 publications: 23 scientists 275–279 publications: 12 scientists 280–284 publications: 16 scientists 285–289 publications: 10 scientists 290–294 publications: 12 scientists 295–299 publications: 12 scientists 300–304 publications: 8 scientists 305–309 publications: 13 scientists 310–314 publications: 13 scientists 315–319 publications: 6 scientists 320–324 publications: 10 scientists 325–329 publications: 9 scientists 330–334 publications: 7 scientists 335–339 publications: 10 scientists 340–344 publications: 10 scientists 345–349 publications: 7 scientists 350–354 publications: 4 scientists 355–359 publications: 10 scientists 360–364 publications: 3 scientists 365–369 publications: 7 scientists 370–374 publications: 2 scientists 375–379 publications: 8 scientists 380–384 publications: 4 scientists 385–389 publications: 5 scientists 390–394 publications: 5 scientists 395–399 publications: 2 scientists 400–404 publications: 2 scientists 405–409 publications: 4 scientists 410–414 publications: 3 scientists 415–419 publications: 2 scientists 420–424 publications: 5 scientists 425–429 publications: 3 scientists 430–434 publications: 1 scientists 435 publications: 1 scientists 436+ publications: 100 scientists
35 publications 436+

This scientist: 187 publications — 71st percentile

71% of scientists in this discipline score the same or lower.

The last bar groups every scientist with 436 publications or more.

Viswanath Venkatesh D-index placement in Business and Management in 2026

The chart shows the D-index (discipline H-index) distribution of Business and Management scientists ranked by Research.com in 2026. The highlighted bar marks where Viswanath Venkatesh sits on this spectrum.

30 D-Index: 156 scientists 31 D-Index: 159 scientists 32 D-Index: 171 scientists 33 D-Index: 161 scientists 34 D-Index: 135 scientists 35 D-Index: 124 scientists 36 D-Index: 114 scientists 37 D-Index: 111 scientists 38 D-Index: 103 scientists 39 D-Index: 89 scientists 40 D-Index: 81 scientists 41 D-Index: 97 scientists 42 D-Index: 80 scientists 43 D-Index: 69 scientists 44 D-Index: 67 scientists 45 D-Index: 63 scientists 46 D-Index: 54 scientists 47 D-Index: 69 scientists 48 D-Index: 50 scientists 49 D-Index: 58 scientists 50 D-Index: 54 scientists 51 D-Index: 62 scientists 52 D-Index: 54 scientists 53 D-Index: 43 scientists 54 D-Index: 49 scientists 55 D-Index: 35 scientists 56 D-Index: 40 scientists 57 D-Index: 44 scientists 58 D-Index: 34 scientists 59 D-Index: 29 scientists 60 D-Index: 48 scientists 61 D-Index: 32 scientists 62 D-Index: 30 scientists 63 D-Index: 22 scientists 64 D-Index: 22 scientists 65 D-Index: 19 scientists 66 D-Index: 20 scientists 67 D-Index: 18 scientists 68 D-Index: 17 scientists 69 D-Index: 21 scientists 70 D-Index: 20 scientists 71 D-Index: 19 scientists 72 D-Index: 14 scientists 73 D-Index: 10 scientists 74 D-Index: 16 scientists 75 D-Index: 24 scientists 76 D-Index: 13 scientists 77 D-Index: 19 scientists 78 D-Index: 8 scientists 79 D-Index: 6 scientists 80 D-Index: 4 scientists 81 D-Index: 12 scientists 82 D-Index: 7 scientists 83 D-Index: 7 scientists 84 D-Index: 6 scientists 85 D-Index: 10 scientists 86 D-Index: 4 scientists 87 D-Index: 11 scientists 88 D-Index: 6 scientists 89+ D-Index: 96 scientists
30 D-Index 89+

This scientist: 87 D-Index — 97th percentile

97% of scientists in this discipline score the same or lower.

The last bar groups every scientist with 89 D-Index or more.

Research.com Recognitions

  • 2026 - Research.com Business and Management in United States Leader Award
  • 2024 - Research.com Business and Management in United States Leader Award
  • 2023 - Research.com Business and Management in United States Leader Award

Overview

Viswanath Venkatesh is affiliated with Virginia Tech in the United States. Their research spans multiple fields with a primary focus on Social Sciences, Business, Management and Accounting, and Decision Sciences. Within these fields, Venkatesh has contributed extensively to subfields including Information Systems and Management, Sociology and Political Science, Information Systems, Management Information Systems, and Strategy and Management.

The main topics covered by Venkatesh's work include Technology Adoption and User Behaviour, Digital Marketing and Social Media, Big Data and Business Intelligence, Customer Service Quality and Loyalty, Privacy, Security, and Data Protection, E-Government and Public Services, and Knowledge Management and Sharing.

Venkatesh has authored numerous research papers, notable among them are:

  • Adoption and use of AI tools: a research agenda grounded in UTAUT, 2021, Annals of Operations Research
  • Impacts of COVID-19: A research agenda to support people in their fight, 2020, International Journal of Information Management

Frequent coauthors include Frank K. Y. Chan, James Y.L. Thong, Hartmut Hoehle, Sebastian Schuetz, and Ruba Aljafari.

Publication venues prominently featuring Venkatesh's contributions include SSRN Electronic Journal, International Journal of Information Management, MIS Quarterly, Journal of the Association for Information Systems, and Information & Management.

In addition to journal articles, Venkatesh has published books through Virginia Tech Publishing eBooks. These titles are:

  • Conducting Mixed-Methods Research: From Classical Social Sciences to the Age of Big Data and Analytics, 2023
  • Road to Success: A Guide for Doctoral Students and Junior Faculty, 2021

Best Publications

  • User acceptance of information technology: toward a unified view

    Viswanath Venkatesh;Michael G. Morris;Gordon B. Davis;Fred D. Davis

  • A Theoretical Extension of the Technology Acceptance Model: Four Longitudinal Field Studies

    Viswanath Venkatesh;Fred D. Davis

  • Consumer acceptance and use of information technology: extending the unified theory of acceptance and use of technology

    Viswanath Venkatesh;James Y. L. Thong;Xin Xu

  • Determinants of Perceived Ease of Use: Integrating Control, Intrinsic Motivation, and Emotion into the Technology Acceptance Model

    Viswanath Venkatesh

  • Technology Acceptance Model 3 and a Research Agenda on Interventions

    Viswanath Venkatesh;Hillol Bala

  • Why don't men ever stop to ask for directions? Gender, social influence, and their role in technology acceptance and usage behavior

    Viswanath Venkatesh;Michael G. Morris

  • A Model of the Antecedents of Perceived Ease of Use: Development and Test*

    Viswanath Venkatesh;Fred D. Davis

  • Bridging the qualitative-quantitative divide: guidelines for conducting mixed methods research in information systems

    Viswanath Venkatesh;Susan A. Brown;Hillol Bala

  • AGE DIFFERENCES IN TECHNOLOGY ADOPTION DECISIONS: IMPLICATIONS FOR A CHANGING WORK FORCE

    Michael G. Morris;Viswanath Venkatesh

  • Creation of favorable user perceptions: exploring the role of intrinsic motivation

    Viswanath Venkatesh

  • Model of adoption and technology in households: a baseline model test and extension incorporating household life cycle

    Susan A. Brown;Viswanath Venkatesh

  • Unified theory of acceptance and use of technology : a synthesis and the road ahead

    Viswanath Venkatesh;James Y. L. Thong;Xin Xu

  • A longitudinal investigation of personal computers in homes: adoption determinants and emerging challenges

    Viswanath Venkatesh;Susan A. Brown

  • A critical assessment of potential measurement biases in the technology acceptance model: three experiments

    Fred D. Davis;Viswanath Venkatesh

  • A Longitudinal Field Investigation of Gender Differences in Individual Technology Adoption Decision-Making Processes.

    Viswanath Venkatesh;Michael G. Morris;Phillip L. Ackerman

  • Assessing a Firm's Web Presence: A Heuristic Evaluation Procedure for the Measurement of Usability

    Ritu Agarwal;Viswanath Venkatesh

  • User Acceptance Enablers in Individual Decision Making About Technology: Toward an Integrated Model

    Viswanath Venkatesh;Cheri Speier;Michael G. Morris

  • Dead Or Alive? The Development, Trajectory And Future Of Technology Adoption Research.

    Viswanath Venkatesh;Fred D. Davis;Michael G. Morris

  • Predicting different conceptualizations of system use: the competing roles of behavioral intention, facilitating conditions, and behavioral expectation

    Viswanath Venkatesh;Susan A. Brown;Likoebe M. Maruping;Hillol Bala

  • Extending the two-stage information systems continuance model: incorporating UTAUT predictors and the role of context

    Viswanath Venkatesh;James Y.L. Thong;Frank Kwok Yue Chan;Paul Jen-Hwa Hu

Frequent Co-Authors

Susan A. Brown
Susan A. Brown University of Arizona
James Y. L. Thong
James Y. L. Thong Hong Kong University of Science and Technology
Fred D. Davis
Fred D. Davis Texas Tech University
Arun Rai
Arun Rai Georgia State University
Paul Jen-Hwa Hu
Paul Jen-Hwa Hu University of Utah
Kar Yan Tam
Kar Yan Tam Hong Kong University of Science and Technology
Ritu Agarwal
Ritu Agarwal Johns Hopkins University
Kalle Lyytinen
Kalle Lyytinen Case Western Reserve University
Phillip L. Ackerman
Phillip L. Ackerman Georgia Institute of Technology
Jason D. Shaw
Jason D. Shaw Nanyang Technological University

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