World's Best Scientists 2026 revealed!

D-Index & Metrics

Business and Management

D-Index
43
Citations
68322
World Ranking
1367
National Ranking
574

Research.com Recognitions

  • 2015 - Fellow of the American Marketing Association

Best Publications

  • A Paradigm for Developing Better Measures of Marketing Constructs

    Gilbert A. Churchill

  • Marketing Research: Methodological Foundations

    Dawn Iacobucci;Gilbert A. Churchill

  • A Paradigm for Developing Better Measures of Marketing Constructs

    Unknown

  • An Investigation into the Determinants of Customer Satisfaction

    Gilbert A. Churchill;Carol Surprenant

  • The determinants of salesperson performance: A meta-analysis.

    Gilbert A. Churchill;Neil M. Ford;Steven W. Hartley;Orville C. Walker

  • Consumer Socialization: A Theoretical and Empirical Analysis:

    George P. Moschis;Gilbert A. Churchill

  • Improving the measurement of service quality

    Tom J. Brown;Gilbert A. Churchill;J. Paul Peter

  • Basic Marketing Research

    Gilbert A. Churchill;Tom J. Brown

  • An Investigation into the Determinants of Customer Satisfaction

    Unknown

  • Caution in the Use of Difference Scores in Consumer Research

    J. Paul Peter;Gilbert A. Churchill;Tom J. Brown

  • Research Design Effects on the Reliability of Rating Scales: A Meta-Analysis:

    Gilbert A. Churchill;J. Paul Peter

  • The Determinants of Salesperson Performance: A Meta-Analysis

    Unknown

  • Motivation and performance in industrial selling: Present knowledge and needed research.

    Orville C. Walker;Gilbert A. Churchill;Neil M. Ford

  • Television and Interpersonal Influences on Adolescent Consumer Learning

    Gilbert A. Churchill;George P. Moschis

  • The Impact of Physically Attractive Models on Advertising Evaluations

    Unknown

  • Measuring the Job Satisfaction of Industrial Salesmen

    Unknown

  • Research Design Effects on the Reliability of Rating Scales: A Meta-Analysis

    Unknown

  • The Impact of Physically Attractive Models on Advertising Evaluations

    Unknown

  • Reliability and Validity of Alternative Measures of Channel Member Satisfaction

    Robert W. Ruekert;Gilbert A. Churchill

  • Organizational Climate and Job Satisfaction in the Salesforce

    Unknown

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