What is he best known for?
The fields of study he is best known for:
- Marketing
- Social psychology
- Advertising
His primary areas of investigation include Marketing, Customer relationship management, Sales force, Relationship marketing and Sales management.
Adam Rapp performs integrative Marketing and Survey data collection research in his work.
His Relationship marketing study integrates concerns from other disciplines, such as Ambidexterity and Loyalty.
Many of his research projects under Sales management are closely connected to Chain, Structural equation modeling and Archival research with Chain, Structural equation modeling and Archival research, tying the diverse disciplines of science together.
His study looks at the relationship between Job performance and fields such as Customer satisfaction, as well as how they intersect with chemical problems.
Adam Rapp has included themes like Customer retention, Customer advocacy and Customer intelligence in his Knowledge management study.
His most cited work include:
- To Empower or Not to Empower Your Sales Force? An Empirical Examination of the Influence of Leadership Empowerment Behavior on Customer Satisfaction and Performance. (612 citations)
- Social media technology usage and customer relationship performance: A capabilities-based examination of social CRM (398 citations)
- Understanding social media effects across seller, retailer, and consumer interactions (302 citations)
What are the main themes of his work throughout his whole career to date?
His scientific interests lie mostly in Marketing, Knowledge management, Customer relationship management, Sales management and Service.
In general Marketing study, his work on Sales force, Customer satisfaction and Relationship marketing often relates to the realm of Survey data collection and Sample, thereby connecting several areas of interest.
In the subject of general Knowledge management, his work in Transactive memory and Team composition is often linked to Key and Perspective, thereby combining diverse domains of study.
He combines subjects such as Customer retention, Customer reference program, Customer advocacy and Customer intelligence with his study of Customer relationship management.
When carried out as part of a general Sales management research project, his work on Sales force automation is frequently linked to work in Service product management, therefore connecting diverse disciplines of study.
His work in the fields of Service, such as Service system, intersects with other areas such as Front line, Intersection and Employee performance.
He most often published in these fields:
- Marketing (59.81%)
- Knowledge management (18.69%)
- Customer relationship management (15.89%)
What were the highlights of his more recent work (between 2017-2021)?
- Marketing (59.81%)
- Service (13.08%)
- Knowledge management (18.69%)
In recent papers he was focusing on the following fields of study:
Adam Rapp mainly focuses on Marketing, Service, Knowledge management, Customer relationship management and Sociology.
He studies Sales manager which is a part of Marketing.
His study ties his expertise on Ambidexterity together with the subject of Service.
His research on Knowledge management often connects related areas such as Social CRM.
His study in Customer relationship management is interdisciplinary in nature, drawing from both Sales management and Process management.
His study on Sociology is intertwined with other disciplines of science such as Management science, Perspective, Research areas and Systems theory.
Between 2017 and 2021, his most popular works were:
- Social media technology use and salesperson performance: A two study examination of the role of salesperson behaviors, characteristics, and training (29 citations)
- Understanding the long-term implications of retailer returns in business-to-business relationships (9 citations)
- When time is sales: the impact of sales manager time allocation decisions on sales team performance (3 citations)
This overview was generated by a machine learning system which analysed the scientist’s
body of work. If you have any feedback, you can
contact us
here.
