Rajiv Lal

Rajiv Lal publication distribution in Business and Management in 2026

The chart shows the distribution of publications by all Research.com ranked scientists in the field of Business and Management in 2026. The highlighted bar marks where Rajiv Lal sits on this spectrum.

Rajiv Lal D-index placement in Business and Management in 2026

The chart shows the D-index (discipline H-index) distribution of Business and Management scientists ranked by Research.com in 2026. The highlighted bar marks where Rajiv Lal sits on this spectrum.

Best Publications

• When Competitive Advantage Doesn't Lead to Performance: the Resource-Based View and Stakeholder Bargaining Power

  Rajiv Lal;Miklos Sarvary;Russell W. Coff

  1691
  Citations

• Building Store Loyalty Through Store Brands

  Marcel Corstjens;Rajiv Lal

  1171
  Citations

• Salesforce Compensation Plans: An Agency Theoretic Perspective

  Amiya K. Basu;Rajiv Lal;V. Srinivasan;Richard Staelin

  945
  Citations

• When and How is the Internet Likely to Decrease Price Competition

  Rajiv Lal;Miklos Sarvary

  740
  Citations

• Improving Channel Coordination Through Franchising

  Rajiv Lal

  674
  Citations

• The Effects of Brand Loyalty on Competitive Price Promotional Strategies

  Jagmohan S. Raju;V. Srinivasan;Rajiv Lal

  572
  Citations

• Retail Pricing and Advertising Strategies

  Rajiv Lal;Carmen Matutes

  547
  Citations

• An Approach for Developing an Optimal Discount Pricing Policy

  Rajiv Lal;Richard Staelin

  538
  Citations

• Supermarket Competition: The Case of Every Day Low Pricing

  Rajiv Lal;Ram Rao

  467
  Citations

• Compensation plans for single- and multi-product salesforces: an application of the Holmstrom-Milgrom model

  Rajiv Lal;V. Srinivasan

  365
  Citations

• The Impact of Frequent Shopper Programs in Grocery Retailing

  Rajiv Lal;David E. Bell

  300
  Citations

• Salesforce Compensation Plans in Environments with Asymmetric Information

  Rajiv Lal;Richard Staelin

  240
  Citations

• Price Promotions: Limiting Competitive Encroachment

  Rajiv Lal

  230
  Citations

• Contractual Arrangements in Franchising: An Empirical Investigation:

  Deepak Agrawal;Rajiv Lal

  180
  Citations

• Manufacturer Trade Deals and Retail Price Promotions

  Rajiv Lal

  164
  Citations

• The Inverse Relationship Between Manufacturer and Retailer Margins: A Theory

  Rajiv Lal;Chakravarthi Narasimhan

  153
  Citations

• Technical Note---Delegating Pricing Responsibility to the Salesforce

  Rajiv Lal

  148
  Citations

• Price Promotions and Trade Deals with Multiproduct Retailers

  Rajiv Lal;J. Miguel Villas-Boas

  146
  Citations

• A Theory of Forward Buying, Merchandising, and Trade Deals

  Rajiv Lal;John D. C. Little;J. Miguel Villas-Boas

  142
  Citations

• Relative Explanatory Power of Agency Theory and Transaction Cost Analysis in German Salesforces

  Manfred Krafft;Sönke Albers;Rajiv Lal

  124
  Citations