Isabel Buil publications per year

The chart shows the history of publications by Isabel Buil between 1998 and 2025, highlighting the no. of papers published in each year and offering an overview of the publication velocity of this scholar. Isabel Buil published across 28 years, from 1998 to 2025, averaging 3.4 papers a year. Output peaked at 13 publications in 2013. 7 of the 94 publications appeared in the last two years.

No. of publications

5 10

1998 2025

94 publications in total across all disciplines

View publications per year as a table

Isabel Buil: publications per year, 1998 to 2025
Year	Publications
1998	1
1999	2
2000	0
2001	0
2002	0
2003	0
2004	0
2005	2
2006	0
2007	2
2008	6
2009	7
2010	3
2011	6
2012	10
2013	13
2014	3
2015	0
2016	3
2017	5
2018	2
2019	4
2020	6
2021	7
2022	2
2023	3
2024	4
2025	3
Total	94

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Isabel Buil publication distribution in Business and Management in 2026

The chart shows the distribution of publications by all Research.com ranked scientists in the field of Business and Management in 2026. The highlighted bar marks where Isabel Buil sits on this spectrum.

No. of scientists

25 50 75 100

35–39 publications 436+

This scientist: 64 publications — 4th percentile

4% of scientists in this discipline score the same or lower.

The last bar groups every scientist with 436 publications or more.

View publications distribution as a table

Number of Business and Management scientists by publication count, Research.com 2026 ranking edition. Based on 3,017 ranked scientists.
Publications	Scientists	This scientist
35–39	2
40–44	2
45–49	5
50–54	20
55–59	39
60–64	66	64
65–69	52
70–74	80
75–79	83
80–84	116
85–89	94
90–94	111
95–99	122
100–104	104
105–109	113
110–114	96
115–119	97
120–124	112
125–129	93
130–134	79
135–139	69
140–144	80
145–149	81
150–154	85
155–159	50
160–164	74
165–169	61
170–174	40
175–179	44
180–184	47
185–189	59
190–194	35
195–199	37
200–204	49
205–209	48
210–214	34
215–219	31
220–224	37
225–229	34
230–234	25
235–239	28
240–244	34
245–249	28
250–254	23
255–259	22
260–264	11
265–269	16
270–274	23
275–279	12
280–284	16
285–289	10
290–294	12
295–299	12
300–304	8
305–309	13
310–314	13
315–319	6
320–324	10
325–329	9
330–334	7
335–339	10
340–344	10
345–349	7
350–354	4
355–359	10
360–364	3
365–369	7
370–374	2
375–379	8
380–384	4
385–389	5
390–394	5
395–399	2
400–404	2
405–409	4
410–414	3
415–419	2
420–424	5
425–429	3
430–434	1
435	1
436+	100

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Isabel Buil D-index placement in Business and Management in 2026

The chart shows the D-index (discipline H-index) distribution of Business and Management scientists ranked by Research.com in 2026. The highlighted bar marks where Isabel Buil sits on this spectrum.

No. of scientists

50 100 150

30 D-Index 89+

This scientist: 33 D-Index — 21st percentile

21% of scientists in this discipline score the same or lower.

The last bar groups every scientist with 89 D-Index or more.

View D-Index distribution as a table

Number of Business and Management scientists by D-index, Research.com 2026 ranking edition. Based on 3,017 ranked scientists.
D-Index	Scientists	This scientist
30	156
31	159
32	171
33	161	33
34	135
35	124
36	114
37	111
38	103
39	89
40	81
41	97
42	80
43	69
44	68
45	63
46	54
47	69
48	50
49	58
50	54
51	62
52	54
53	43
54	49
55	35
56	40
57	44
58	34
59	29
60	48
61	32
62	30
63	22
64	22
65	19
66	20
67	18
68	17
69	21
70	20
71	19
72	14
73	10
74	16
75	24
76	13
77	19
78	8
79	6
80	4
81	12
82	7
83	7
84	6
85	10
86	4
87	11
88	6
89+	96

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Best Publications

Transformational leadership and employee performance: The role of identification, engagement and proactive personality

Isabel Buil;Eva Martínez;Jorge Matute

869
Citations
Examining the role of advertising and sales promotions in brand equity creation

Isabel Buil;Leslie de Chernatony;Leslie de Chernatony;Eva Martínez

799
Citations
Consumer engagement with self-expressive brands: brand love and WOM outcomes

Elaine Wallace;Isabel Buil;Leslie de Chernatony

723
Citations
The influence of brand equity on consumer responses

Isabel Buil;Eva Martínez;Leslie de Chernatony

647
Citations
A cross‐national validation of the consumer‐based brand equity scale

Isabel Buil;Leslie de Chernatony;Eva Martínez

483
Citations
Enhancing user engagement: The role of gamification in mobile apps

Paula Bitrián;Isabel Buil;Sara Catalán

345
Citations
Building bank brands:how leadership behavior influences employee commitment

Elaine Wallace;Leslie de Chernatony;Leslie de Chernatony;Isabel Buil

222
Citations
Facebook ‘friendship’ and brand advocacy

Elaine Wallace;Isabel Buil;Leslie de Chernatony

196
Citations
From internal brand management to organizational citizenship behaviours: Evidence from frontline employees in the hotel industry

Isabel Buil;Eva Martínez;Jorge Matute

188
Citations
Who Likes You and Why? A typology of Facebook Fans

Elaine Wallace;Isabel Buil;Leslie de Chernatony;Michael Hogan

170
Citations
Brand extension strategies: perceived fit, brand type, and culture influences

Isabel Buil;Leslie de Chernatony;Leif E. Hem

167
Citations
Consumers' self-congruence with a 'Liked' brand: cognitive network influence and brand outcomes

Elaine Wallace;Isabel Buil;Leslie de Chernatony

151
Citations
The importance of corporate brand identity in business management: An application to the UK banking sector

Isabel Buil;Sara Catalán;Eva Martínez

151
Citations
Medición del valor de marca desde un enfoque formativo

Isabel Buil;Eva Martínez;Leslie de Chernatony

134
Citations
Methodological issues in cross-cultural research: An overview and recommendations

Isabel Buil;Leslie de Chernatony;Eva Martínez

128
Citations
‘Consuming Good’ on Social Media: What Can Conspicuous Virtue Signalling on Facebook Tell Us About Prosocial and Unethical Intentions?

Elaine Wallace;Isabel Buil;Leslie de Chernatony

101
Citations
How Leadership and Commitment Influence Bank Employees' Adoption of their Bank's Values.

Elaine Wallace;Leslie de Chernatony;Leslie de Chernatony;Isabel Buil

92
Citations
Consumer response to gift promotions

Teresa Montaner;Leslie de Chernatony;Isabel Buil

88
Citations
Factors influencing consumer evaluations of gift promotions

Isabel Buil;Leslie de Chernatony;Teresa Montaner

86
Citations
Encouraging intrinsic motivation in management training: The use of business simulation games

Isabel Buil;Sara Catalán;Eva Martínez

79
Citations

Frequent Co-Authors

Leslie de Chernatony Aston University

Bill Merrilees Griffith University

External Links

Personal website of Isabel Buil Google Scholar page

If you think any of the details on this page are incorrect, let us know.

D-Index	Scientists	This scientist
30	156
31	159
32	171
33	161	33
34	135
35	124
36	114
37	111
38	103
39	89
40	81
41	97
42	80
43	69
44	68
45	63
46	54
47	69
48	50
49	58
50	54
51	62
52	54
53	43
54	49
55	35
56	40
57	44
58	34
59	29
60	48
61	32
62	30
63	22
64	22
65	19
66	20
67	18
68	17
69	21
70	20
71	19
72	14
73	10
74	16
75	24
76	13
77	19
78	8
79	6
80	4
81	12
82	7
83	7
84	6
85	10
86	4
87	11
88	6
89+	96

D-Index	Scientists	This scientist
30	156
31	159
32	171
33	161	33
34	135
35	124
36	114
37	111
38	103
39	89
40	81
41	97
42	80
43	69
44	68
45	63
46	54
47	69
48	50
49	58
50	54
51	62
52	54
53	43
54	49
55	35
56	40
57	44
58	34
59	29
60	48
61	32
62	30
63	22
64	22
65	19
66	20
67	18
68	17
69	21
70	20
71	19
72	14
73	10
74	16
75	24
76	13
77	19
78	8
79	6
80	4
81	12
82	7
83	7
84	6
85	10
86	4
87	11
88	6
89+	96

Isabel Buil

D-Index & Metrics

Isabel Buil publications per year

Isabel Buil publication distribution in Business and Management in 2026

Isabel Buil D-index placement in Business and Management in 2026

Best Publications

Transformational leadership and employee performance: The role of identification, engagement and proactive personality

Examining the role of advertising and sales promotions in brand equity creation

Consumer engagement with self-expressive brands: brand love and WOM outcomes

The influence of brand equity on consumer responses

A cross‐national validation of the consumer‐based brand equity scale

Enhancing user engagement: The role of gamification in mobile apps

Building bank brands:how leadership behavior influences employee commitment

Facebook ‘friendship’ and brand advocacy

From internal brand management to organizational citizenship behaviours: Evidence from frontline employees in the hotel industry

Who Likes You and Why? A typology of Facebook Fans

Brand extension strategies: perceived fit, brand type, and culture influences

Consumers' self-congruence with a 'Liked' brand: cognitive network influence and brand outcomes

The importance of corporate brand identity in business management: An application to the UK banking sector

Medición del valor de marca desde un enfoque formativo

Methodological issues in cross-cultural research: An overview and recommendations

‘Consuming Good’ on Social Media: What Can Conspicuous Virtue Signalling on Facebook Tell Us About Prosocial and Unethical Intentions?

How Leadership and Commitment Influence Bank Employees' Adoption of their Bank's Values.

Consumer response to gift promotions

Factors influencing consumer evaluations of gift promotions

Encouraging intrinsic motivation in management training: The use of business simulation games

Frequent Co-Authors

External Links

Best Scientists Citing Isabel Buil

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D-Index	Scientists	This scientist
30	156
31	159
32	171
33	161	33
34	135
35	124
36	114
37	111
38	103
39	89
40	81
41	97
42	80
43	69
44	68
45	63
46	54
47	69
48	50
49	58
50	54
51	62
52	54
53	43
54	49
55	35
56	40
57	44
58	34
59	29
60	48
61	32
62	30
63	22
64	22
65	19
66	20
67	18
68	17
69	21
70	20
71	19
72	14
73	10
74	16
75	24
76	13
77	19
78	8
79	6
80	4
81	12
82	7
83	7
84	6
85	10
86	4
87	11
88	6
89+	96