Wesley J. Johnston is affiliated with Georgia State University in the United States. Their research primarily contributes to the broad field of Business, Management and Accounting, with a total of 48 publications categorized under this discipline.
The subfields in which they specialize include Organizational Behavior and Human Resource Management, Sociology and Political Science, Marketing, Strategy and Management, and Management Information Systems.
Their main research topics encompass Digital Marketing and Social Media, Customer Service Quality and Loyalty, Innovation and Knowledge Management, Service and Product Innovation, Consumer Behavior in Brand Consumption and Identification, Family Business Performance and Succession, and Quality and Supply Management.
Wesley J. Johnston has published extensively in several academic venues. The most frequent publication venues include:
Recent papers authored or co-authored by Johnston highlight various aspects of business and marketing research. These include:
The scientist has collaborated frequently with several co-authors, notably:
William Boulding;Richard Staelin;Michael Ehret;Wesley J. Johnston
Thomas Ritter;Ian F. Wilkinson;Wesley J. Johnston
Alex R Zablah;Danny N Bellenger;Wesley J Johnston
Wesley J Johnston;Mark P Leach;Annie H Liu
Nicole E. Coviello;Roderick J. Brodie;Peter J. Danaher;Wesley J. Johnston
Wesley J. Johnston;Thomas V. Bonoma
Wesley J. Johnston;Jeffrey E. Lewin
Adam Lindgreen;Valérie Swaen;Wesley J. Johnston
Michael R. Czinkota;Wesley J. Johnston
Thomas Ritter;Ian F. Wilkinson;Wesley J. Johnston
Roberto Mora Cortez;Wesley J. Johnston
Roderick J. Brodie;Heidi Winklhofer;Nicole E. Coviello;Wesley J. Johnston
Pratibha A. Dabholkar;Wesley J. Johnston;Amy S. Cathey
Jeffrey E. Lewin;Wesley J. Johnston
Thomas V. Bonoma;Wesley J. Johnston
Roberto Mora Cortez;Wesley J. Johnston
Angela Hausman;Wesley J. Johnston;Wesley J. Johnston
Cristian Chelariu;Wesley J Johnston;Louise Young
Leslier Maureen Valenzuela;José M. Merigó;Wesley J. Johnston;Carolina Nicolas
Alex R. Zablah;Danny N. Bellenger;Wesley J. Johnston
Easwar Iyer;Jill Avery;Sundar Bharadwaj;Thomas Brashear Alejandro
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