What is he best known for?
The fields of study he is best known for:
- Marketing
- Law
- Advertising
Simon Hudson focuses on Tourism, Marketing, Advertising, Destinations and Social media.
His Tourism research integrates issues from Social psychology, SERVQUAL, Customer service, Entertainment industry and Publicity.
He is involved in the study of Marketing that focuses on Service quality in particular.
His study in Advertising is interdisciplinary in nature, drawing from both Order, Convergence and Hospitality management studies.
In his work, Commodification, Marketing management, Digital marketing and Leverage is strongly intertwined with Tourism geography, which is a subfield of Destinations.
He combines subjects such as Tourism marketing, Word of mouth, Consumer decision process, Consumer behaviour and Cultural tourism with his study of Social media.
His most cited work include:
- Promoting Destinations via Film Tourism: An Empirical Identification of Supporting Marketing Initiatives (308 citations)
- The influence of social media interactions on consumer-brand relationships: A three-country study of brand perceptions and marketing behaviors (238 citations)
- Emergence of mountain-based adventure tourism. (224 citations)
What are the main themes of his work throughout his whole career to date?
Simon Hudson spends much of his time researching Marketing, Tourism, Advertising, Destinations and Tourism geography.
His Marketing study integrates concerns from other disciplines, such as Public relations and Hospitality.
In his papers, he integrates diverse fields, such as Tourism and Empirical research.
His work carried out in the field of Advertising brings together such families of science as Tourism marketing, Social media and Commodification.
Simon Hudson has researched Marketing research in several fields, including Marketing management and Digital marketing.
His Hospitality industry study frequently intersects with other fields, such as Hospitality management studies.
He most often published in these fields:
- Marketing (57.48%)
- Tourism (53.54%)
- Advertising (28.35%)
What were the highlights of his more recent work (between 2014-2021)?
- Marketing (57.48%)
- Tourism (53.54%)
- Advertising (28.35%)
In recent papers he was focusing on the following fields of study:
Simon Hudson mainly investigates Marketing, Tourism, Advertising, Action and Economy.
His biological study spans a wide range of topics, including Destination image and Hospitality.
His work on Destination marketing, Hospitality industry and Destinations as part of general Tourism research is frequently linked to South carolina, bridging the gap between disciplines.
His Destinations research incorporates elements of Public economics, Stakeholder, Regional science, Forestry and Branded entertainment.
His Advertising research incorporates themes from Social media and Product.
His Social media study incorporates themes from Brand relationship quality, Country study and Cultural diversity.
Between 2014 and 2021, his most popular works were:
- The influence of social media interactions on consumer-brand relationships: A three-country study of brand perceptions and marketing behaviors (238 citations)
- The effects of social media on emotions, brand relationship quality, and word of mouth: An empirical study of music festival attendees (204 citations)
- Inside the sharing economy: Understanding consumer motivations behind the adoption of mobile applications (93 citations)
In his most recent research, the most cited papers focused on:
- Marketing
- Law
- Advertising
His main research concerns Tourism, Marketing, Advertising, Wellness tourism and Destination marketing.
The concepts of his Tourism study are interwoven with issues in Regional science and Forestry.
His Marketing research is multidisciplinary, incorporating elements of Sharing economy and Social cognitive theory.
His studies deal with areas such as Social media and Customer experience as well as Advertising.
His Social media research includes themes of Customer relationship management and Hospitality management studies.
His Destination marketing study combines topics in areas such as Rebranding, Economic potential, Destination image and State.
This overview was generated by a machine learning system which analysed the scientist’s
body of work. If you have any feedback, you can
contact us
here.
