What is he best known for?
The fields of study he is best known for:
- Internal medicine
- Law
- Social psychology
His main research concerns Social psychology, Theory of planned behavior, Developmental psychology, Perception and Consumption.
His Social psychology study combines topics in areas such as Control and Social environment.
His Theory of planned behavior research integrates issues from Food choice and Legal norm.
Richard Shepherd has researched Food choice in several fields, including Life course approach, Reading and Food research.
His Developmental psychology research includes themes of Eating behaviour, Food beliefs, Personality and Health promotion.
His work on Risk perception as part of general Perception study is frequently connected to Survey research, therefore bridging the gap between diverse disciplines of science and establishing a new relationship between them.
His most cited work include:
- SELF-IDENTITY AND THE THEORY OF PLANNED BEHAVIOR - ASSESSING THE ROLE OF IDENTIFICATION WITH GREEN CONSUMERISM (814 citations)
- What determines trust in information about food-related risks? Underlying psychological constructs. (531 citations)
- Predicting intentions to purchase organic food: The role of affective and moral attitudes in the Theory of Planned Behaviour (506 citations)
What are the main themes of his work throughout his whole career to date?
His primary scientific interests are in Social psychology, Food choice, Marketing, Food science and Environmental health.
His research in the fields of Ambivalence overlaps with other disciplines such as Consumption.
His Food choice study integrates concerns from other disciplines, such as Social science, Affect and Consumer behaviour.
His studies deal with areas such as Advertising and Food processing as well as Marketing.
Richard Shepherd is interested in Taste, which is a field of Food science.
His research on Theory of planned behavior frequently links to adjacent areas such as Developmental psychology.
He most often published in these fields:
- Social psychology (22.26%)
- Food choice (15.75%)
- Marketing (12.67%)
What were the highlights of his more recent work (between 2007-2019)?
- Marketing (12.67%)
- Food choice (15.75%)
- Public health (3.77%)
In recent papers he was focusing on the following fields of study:
His primary areas of investigation include Marketing, Food choice, Public health, Social psychology and Health claims on food labels.
The study incorporates disciplines such as Advertising and Health promotion in addition to Marketing.
His Food choice research incorporates elements of Labelling, Affect and Eating behaviour.
His Public health study combines topics from a wide range of disciplines, such as Concordance, Applied psychology, Micronutrient and Public relations.
His Social psychology research incorporates themes from Theory of planned behavior and Legal norm.
His Theory of planned behavior research includes elements of Structural equation modeling and Feeling.
Between 2007 and 2019, his most popular works were:
- Predicting intentions to purchase organic food: The role of affective and moral attitudes in the Theory of Planned Behaviour (506 citations)
- Moral concerns and consumer choice of fresh and processed organic foods (145 citations)
- Problems in identifying predictors and correlates of weight loss and maintenance: implications for weight control therapies based on behaviour change (135 citations)
In his most recent research, the most cited papers focused on:
- Internal medicine
- Law
- Social psychology
Richard Shepherd spends much of his time researching Social psychology, Theory of planned behavior, Food choice, Marketing and Consumer behaviour.
His work in Theory of planned behavior covers topics such as Legal norm which are related to areas like Subjective norm, Structural equation modeling and Feeding behavior.
His research in Food choice intersects with topics in Labelling, Applied psychology, Promotion and Public health.
His research integrates issues of Legislation and Perception in his study of Marketing.
The concepts of his Perception study are interwoven with issues in Affect, Well-being and Variables.
His study in Consumer behaviour is interdisciplinary in nature, drawing from both Grey literature, Alternative medicine, Qualitative property and Environmental health.
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